Content Standard

OCTOBER 27, 2015

In fact, three out of four marketers now prioritize an inbound approach, with inbound campaigns achieving a higher ROI than outbound campaigns regardless of a company’s size or budget. Companies are filling their marketing departments to reflect this change.

Inbound Marketing 40

Inbound Marketing Marketing Analytics Tools Enterprise Management PPC 40

Webbiquity

JANUARY 2, 2013

Why web presence optimization metrics are vital: half of marketers say tightening integration between social media and traditional marketing is a key goal for 2013, yet nearly a third identify that as one of their top social marketing challenges, and a whopping 57% way measuring social ROI is a challenge. 3 SEM Facts. eMarketer ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Convince & Convert

APRIL 20, 2010

More from Convince and Convert 5 Ways to be a Social Networking Smash How to Create a Share of Voice Report Does Your Facebook Page Have a Pulse? link] [link] SEM Does Your Blog Have a Long Tail? link] [link] SEM Does Your Blog Have a Long Tail? That would be a interesting exercise, wouldn’t it? All rights reserved.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

SEPTEMBER 20, 2010

disclosure: MarketingProfs is a client) Their State of Social Media Marketing report – a comprehensive survey of more than 5,000 marketers – is filled with more than 225 charts and graphs about all things social media. This chart shows usage of five major social outposts by organization type. The statistical similarity shocks me.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

WebMarketCentral

JULY 23, 2009

MarketingSherpa just released its new search marketing benchmark report ($447) and companion executive summary (free PDF). Some of the key findings and observations from the report. paid click volume (is) up 18% from January 2007 to March 2009.In Search marketers embrace conversion reporting. "By

Paid Content 20

Paid Content Search Engine Marketing Advertising Benchmark Search Marketing 20

Webbiquity

FEBRUARY 18, 2010

AdWords Management : How ROI, Costs, and Services Measure Up for Your Business by Pure Visibility. Steve Loszewski walks through ROI calculations to help determine the value of AdWords for a specific situation, as well as what’s involved in properly managing a successful AdWords program.

Adwords 100

Adwords Tactics Tips CTR 100

WebMarketCentral

SEPTEMBER 22, 2009

Builds on the arguments made in Social Media ROI vs. RONI (risk of not investing). by Social Media Today Jacob Morgan reviews a report from the Economist Intelligence Unit which concludes that 80% of companies believe social media can increase company revenue. More Search = More Customers. More customers = More business.

Social Media 20

Social Media Optimization Media Web 2.0 20

Webbiquity

JANUARY 10, 2010

David Berkowitz reports on how critical video is to attaining a first-page ranking on Google, reporting on a study showing that “ Videos are 53 times more likely to appear on the first page of search results than text pages.&# DoFollow Links vs. NoFollow Links by The Minority Report. Just say “no&# to nofollow.

SEO 100

SEO Tips Best Practices PageRank 100

Single Grain

APRIL 25, 2022

pay-per-click (PPC) advertising, search engine marketing (SEM) – is an auction-based advertising service provided by search engines like Google, Bing and Yahoo, that allows businesses to run ads that they only pay for when someone clicks on their ad. Also, they regularly introduce new keywords, hence ensuring higher ROI.

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Marketing Agencies 1 52

Convince & Convert

MAY 26, 2010

Content creation and content marketing will continue to allow companies to capitalize on the fact that every customer is now a reporter. But if your saying Twitter isn't a tool as in a hammer, that you can use to build your SEM, SEO, or PR then I am not following your logic. All rights reserved.

Social Media 135

Social Media Media Paid Search Agency Video Marketing 135

Webbiquity

JANUARY 17, 2011

According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate. Find out in this report. 6% of Adult Americans Use Twitter by Roy Wells. How much are you worth? by Pamorama.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Convince & Convert

FEBRUARY 25, 2010

They have an ongoing “Techie Haiku” contest in which fans can win $50 (one of my favorites: “TPS reports./Didn’t I work for a small advertising agency that has seen huge results from SEO/SEM and social media. (According to Jamie, ThinkGeek was one of the first companies to incorporate customer product photos into their online presence.)

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

AUGUST 3, 2010

Facebook reports that consumers are 3 times more likely to connect their Facebook accounts on an e-commerce site, than will create a new account on those sites. Here's an article that reported a similar phenomenon to what you are experiencing. It’s flat-out awesome. That’s huge.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Facebook reports that consumers are 3 times more likely to connect their Facebook accounts on an e-commerce site, than will create a new account on those sites. Here's an article that reported a similar phenomenon to what you are experiencing. It’s flat-out awesome. That’s huge.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

JUNE 30, 2010

Thanks for sharing this research report and the numbers behind it. Facebook makes targeting updates a cinch (choosing a specific group to send to), but most other platforms (namely Twitter) don't offer anything even close. link] Darryl King Are you treating your fans like cattle? All rights reserved.

Social Media 129

Social Media Media Webinar Metrics Marketing & Strategy 129

Webbiquity

NOVEMBER 28, 2011

Content Sharing Trends in 2010 [Infographic] by Pamorama Pam Dyer reports on data from AddThis showing the top methods for sharing information from more than 300 options. companies are currently using blogs for marketing purposes, up from 29% in 2009 and just 16% in 2007. 48% of Twitter users say they rarely or never check Twitter.

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100