Customer Experience Matrix

NOVEMBER 4, 2010

Summary: Right On Interactive has added great life stage reporting to the data integration and output generation features of its earlier 5Buckets product. campaign reporting: users can manually enter campaign costs, target revenue, and actual revenue. They can view reports and maps for all contacts or selected segments.

Salesforce.com 120

Salesforce.com Lead Scoring Lead Ranking Marketing Automation Services 120

Zoominfo

JULY 27, 2021

per hour, unchanged since July 2009. According to a Pew Research Report, 28.6 million Baby Boomers reported that they retired in the third quarter of 2020 — 3.2 Some people may be using this time to become more valuable job seekers of the future and to hold out for better opportunities.”. Source: US Census Bureau.

Trends 246

Trends Zoominfo Statistics Paid Search Agency 246

ANNUITAS

FEBRUARY 7, 2023

Organizations that maintained their innovation focus through the 2009 financial crisis, for example, emerged stronger, outperforming the market average by more than 30 percent and continuing to deliver accelerated growth over the subsequent three to five years … ” It’s time to move past random acts and transform by 1.)

Lead Ranking 130

Lead Ranking Peer-to-peer Paid Search Agency Terms and Conditions 130

Webbiquity

FEBRUARY 1, 2010

Social media marketing activity exploded in 2009, and so did coverage of these practices. So in case you missed any of these, here are almost 100 of the best blog posts and articles covering social media strategy and tactics, measurement, monitoring, research, pitfalls to avoid, policies, tools and more from 2009. Jeff Bullas.

Social Media 100

Social Media Social Marketing Budget Programs Media 100

Salesforce Marketing Cloud

AUGUST 2, 2022

According to an AARP survey of corporate executives , 83% reported that a multigenerational workforce was valuable to their organizations’ success and growth. share-price gain during the 2007-2009 downturn, while the broader stock market declined by 35%, according to an AARP study. Inclusive companies posted a 14.4%

Generation 98

Generation Burn Rate Case Studies Work Management 98

Adobe Experience Cloud Blog

DECEMBER 15, 2009

Here is our 2009 year in review. December 2009 Online Marketing News. Top word of 2009: Twitter. November 2009 Online Marketing News. October 2009 Online Marketing News. September 2009 Online Marketing News. Neilson report announces US Ad Spending Declined 15% in first half of 2009.

Paid Content 48

Paid Content Online Marketing Paid Search Agency Web 2.0 48

Savanta

JULY 14, 2014

Launched 5 years ago in 2009 and now representing the view of B2B marketers with a collective spend of £95 million, it is the industry’s state-of-the-nation study. The full report can be downloaded free-of-charge here. The average budget increase is 19%, and 1 in 10 report a growth of over 50%. Yup, 39%.

Marketing Budget Creation 120

Marketing Budget Creation Telemarketing B2B Multi-Channel 120

Square 2 Marketing

APRIL 12, 2022

The 17th annual CMO Tenure Study reports that the “average CMO tenure in 2020 dropped to 40 months, the lowest it has been since 2009. Median tenure fell to 25.5 months, the lowest on record. A somewhat surprising trend is that CEO tenure at the same companies in our [study] hit an all-time high in 2020, at 80 months.”.

Paid Search Agency 52

Paid Search Agency Advertising Agencies CMO Ad Agencies 52

Webbiquity

MAY 18, 2010

Learn more about creating custom reports in Google Analytics, improving site conversion rates, interesting tools that extend the capabilities of Analytics and more here in some of the best articles and blog posts on web analytics from the past year. Eyes on the Prize with Custom Reports by Google Analytics Blog. by ECommerce Guide.

Analytics 100

Analytics Tools Best Practices Adwords 100

Contently

JULY 27, 2021

” Mint became one of content marketing’s first rags-to-riches story when Intuit acquired the company for $170 million in 2009, in large part because of how the blog had helped them establish a strong brand, acquire users, and earn their brand loyalty. In the B2C finserv report, the top 20 links brought in 2,614 shares.

Brand Identity 124

Brand Identity Branding Content Education 124

BOP Design

APRIL 14, 2022

Bop Design has been a woman-owned business from its inception in 2009. This includes a mountain of paperwork such as financials, corporate minutes, corporate structure, sworn affidavits, passports, birth certificates, tax returns, banking documents, payroll reports, service agreements, etc. Read our startup story. What is WBENC?

Enterprise Management 103

Enterprise Management Business Work Management Advertising Agencies 103

KoMarketing Associates

NOVEMBER 8, 2016

Baidu Analytics is a free tool for tracking and reporting traffic data of users visiting your site. Launched in 2009, there are dozens of analytics reports that you can create and view on Baidu Analytics. Basic Baidu Analytics Reports. There are many different types of reports available through Baidu Analytics.

Analytics 203

Analytics Marketing Analytics Tools PPC Mobile Advertising 203

Marketing Insider Group

JUNE 1, 2020

So when I started writing Mean People Suck , I knew I wanted to include it. Her husband Brian is also the amazing photographer behind my profile photo.)

Storytelling 324

Storytelling ROI Sample Ideal Customer Profiles 324

markempa

OCTOBER 21, 2011

At the beginning of the webinar, Jen Doyle, MarketingSherpa Senior Research Manager and Lead Author of the 2012 B2B Marketing Benchmark Report , revealed that 1,745 marketing organizations are reporting remarkable declines in marketing effectiveness in 2011. But their other responses point to what’s causing this.

Advertising Benchmark 120

Advertising Benchmark Webinar Metrics Marketing Report Top of Funnel 120

The ROI Guy

FEBRUARY 18, 2010

I am very pleased to announce our record 2009 performance at Alinean, and a big thanks to all of our customers, partners and team! Generated 50,000 visitors per month, along with 10,000 assessments and business case reports across all campaigns. Grew revenue by 26% and continued profitable growth for third straight year.

Enterprise Management 40

Enterprise Management Marketing Management Planning Lead Ranking 40

Webbiquity

JANUARY 10, 2010

Which AdWords reports are the most critical, and how you can take full advantage of the information they provide? How can you utilize rich media ads to take advantage of the coverage provided by Google’s content network? How is AdWords Quality Score calculated, and how can you improve that score in your campaigns?

Adwords 100

Adwords Tips PPC Tactics 100

Webbiquity

JANUARY 10, 2010

Laurie Sullivan reports on an online presentation by AdGooroo founder Richard Stokes, in which he explained how to find “super converters&# —combinations of keyword phrases, ad copy, and landing pages that align to produce “enormous profits.&# Finding Google AdWords Super Converter Keywords by MediaPost Online Media Daily.

Search Engine Marketing 100

Search Engine Marketing Search Marketing Cost per Lead Tips 100

Webbiquity

APRIL 7, 2010

For search marketing consultants and agencies, four basic phases and an example of what a monthly report should consist of to keep the client engaged throughout the relationship. Back to the PPC Classroom | A Disciplined Approach To Managing A Client Relationship by PPC News & Opinion. New Research: Paid Search Builds Branding by ClickZ.

Search Engine Marketing 100

Search Engine Marketing Paid Search Agency Search Marketing SEM 100

Zoominfo

JULY 27, 2021

per hour, unchanged since July 2009. According to a Pew Research Report, 28.6 million Baby Boomers reported that they retired in the third quarter of 2020 — 3.2 Some people may be using this time to become more valuable job seekers of the future and to hold out for better opportunities.” Source: US Census Bureau 4.

Zoominfo 130

Zoominfo Paid Search Agency Statistics Marketing & Strategy 130

markempa

NOVEMBER 22, 2006

The DMA report found that the phone and e-mail produced the highest response rates respectively—among direct marketing media channels in terms of generating leads. The DMA report found that the phone and e-mail produced the highest response rates respectively—among direct marketing media channels in terms of generating leads.

Response Rate 120

Response Rate Lead Generation BtoB Telemarketing 120

markempa

JUNE 27, 2006

« Direct mail for the complex sale that really works | Main | The B2B Lead Generation Blog Wins Best B-to-B Marketing Blog in MarketingSherpas Readers Choice Awards » Podcast: Interview on the Cullinane & Green Report I was interviewed by podcasting experts Joe Cullinane and Roger Green on the Cullinane & Green Report.

Lead Generation 120

Lead Generation B2B Thought Leadership Generation Work Management 120

Adobe Experience Cloud Blog

MAY 11, 2009

Here at Marketo, everyone is very excited about the upcoming SiriusDecisions 2009 Summit being held May 13-15 in Scottsdale, Arizona.    As CEOs have begun to expect unified reporting from their teams, managers have had to find ways to view the entire pipeline from conversion through purchase. 

Top of Funnel 48

Top of Funnel Marketo Lead Ranking Sales Cycle 48

Adobe Experience Cloud Blog

OCTOBER 15, 2008

Do you know how much to spend on your B2B marketing budget in 2009? On slides 16-26, Michael also gives key benchmarks that are essential to help you plan your B2B marketing budget in 2009. (In In one of my first posts, I reported on the same marketing budget benchmarks for 2006.) For example: Marketing Investment Trends.

Forecasting 48

Forecasting Advertising Benchmark CMO Budget Programs 48

Biznology

MARCH 27, 2019

These are elbowing out the qualitative, more human metrics we used to report on. I started working in social media back in 2009. Now the major focus is on quantitative success measures. You remember those metrics, don’t you? A trip in the “way back” machine. I am one of the original social media marketing tribe!

Work Management 144

Work Management Marketing Management Social Media Paid Social Agency 144

Webbiquity

MAY 20, 2010

B2B companies often use white papers, webinars, case studies and newsletters to promote their products and services, but Michele Linn provides a fantastic list of additional content formats to consider, including specialized glossaries, research reports, buying guides, articles, video and interactive applications.

LEADSExplorer 100

LEADSExplorer Resources Best Practices Paid Search Agency 100

Zoominfo

JUNE 30, 2019

Overall, Philips reported an increase in conversation, social mentions, and overall activity surrounding their brand among their intended audience of medical experts. That’s right, in 2009 Brian Halligan and Dharmesh Shah literally wrote the book on inbound marketing—titled, Inbound Marketing: Get Found Using Google, Social Media, and Blogs.

Creativity 208

Creativity B2B Marketing Examples Paid Search Agency 208

The Effective Marketer

FEBRUARY 7, 2011

The report goes a bit further and also tells us that 52% of all registrations occur within 10 days before a scheduled webinar and 15% registering on the day of the webcast. I encourage you to download the FREE report from On24 and check out some additional nuggets that can help you evaluation your own webcasting program.

Webinar Metrics 100

Webinar Metrics Webcast Marketing Automation Services Sales Qualified Leads 100

Customer Experience Matrix

APRIL 15, 2012

I found five relevant studies dating back to 2009. Taking the oldest first: Silverpop International Email Marketing Benchmark Study, 2009 This one doesn’t break out results by mailer type, so it’s probably dominated by business-to- consumer marketers. data from the Silverpop report. Here is the U.S. What Does It All Mean?

Advertising Benchmark 120

Advertising Benchmark Eloqua B2B Click Rate 120

Moz

MAY 13, 2019

Posted by Dr-Pete In 2018, Google reported an incredible 3,234 improvements to search. That's more than 8 times the number of updates they reported in 2009 — less than a decade ago — and an average of almost 9 per day. How have algorithm updates evolved over the past decade, and how can we possibly keep tabs on all of them?

Google 69

Google Verticals Click Rate Eye-Tracking 69

The Effective Marketer

JANUARY 13, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Aberdeen Shows How to Do Email Marketing Right The new research report from Aberdeen Group “ Email Marketing: Customers Take it Personally ” has some very interesting insights. It will likely pay off handsomely.

Planning 100

Planning Email Marketing Work Management Marketing Management 100

Adobe Experience Cloud Blog

NOVEMBER 26, 2009

At this Dreamforce 2009 session led by Fernando Obregon Almazan, salesforce.com; Lorena Vales, salesforce.com; and Jonathan Hersh, salesforce.com, marketers learned about how and why companies should participate in social networking to generate brand awareness and create a viral effect when clients or prospects recommend their products.

Salesforce.com 48

Salesforce.com Social Networks Peer-to-peer Effectiveness 48

The Effective Marketer

OCTOBER 21, 2009

Big companies all turn to Gartner’s reports to help them on emerging trends and technologies. Software vendors like to boast when they are placed in a specific position on Gartner’s famous Magic Quadrant report. From what some vendors say , depending on your space the analyst report won’t help you at all.

Work Management 100

Work Management Marketing Automation Services Marketing Management Gartner 100

Customer Experience Matrix

AUGUST 29, 2011

Revenue increased roughly $10 million per year from 2006 through 2010, which is nothing to sneeze at although the higher base meant the percentage rate slumped significantly in 2009 and 2010, to about 25%. Client counts are reported only for 2008 through mid 2011. In both cases, then, present losses are a harbinger of future profit.

Eloqua 120

Eloqua Marketing Automation Services Terms and Conditions Paid Search Agency 120

Webbiquity

JANUARY 10, 2010

Mark Walsh reports on the secrets of highly successful corporate Twitterers from Comcast, Dunkin’ Donuts and Six Flags. She also notes that “Twitter made exactly $0 from those Dell sales, something that will very likely change.&#. Pro Twitterers Share Their Secrets by MediaPost Online Media Daily.

Twitter 100

Twitter Tactics Tools Tips 100

Writing on the Web

JANUARY 10, 2014

of total US book sales in 2009 to 5% of the market in the first quarter of 2010. The International Digital Publishing Forum (IDPF) reported U.S. Reports from Amazon. Amazon sold more than 3x as many Kindle books in the first half of 2010 as in the first half of 2009. Source: R.R.

Peer-to-peer 100

Peer-to-peer Amazon Wikipedia Domain 100

LeadsRX

JANUARY 12, 2022

Brown will remain CEO of LeadsRx while reporting to Bochicchio but otherwise the 21-person LeadsRx team will continue to operate independently. Since 2009, Unbounce has helped hundreds of thousands of marketers in 100+ countries create high converting content and accelerate their business ROI.

Marketing Attribution 80

Marketing Attribution Analytics Advertising Agencies Paid Search Agency 80

The Effective Marketer

MAY 3, 2011

Based on a recent report on Marketing Technology Adoption for 2011 , the findings of their research shed some light on the challenges we face when it comes to marketing technology. The Goal of Marketing Software The need for marketing software comes from the necessity to better understand customer behavior across multiple channels.

Work Management 100

Work Management Marketing Management Planning Marketing Automation Services 100