Contently

JULY 27, 2021

” Mint became one of content marketing’s first rags-to-riches story when Intuit acquired the company for $170 million in 2009, in large part because of how the blog had helped them establish a strong brand, acquire users, and earn their brand loyalty. It will take a lot of on-page SEO, link building, and content promotion efforts.”

Brand Identity 124

Brand Identity Branding Content Education 124

SugarCRM

MARCH 15, 2013

FOR IMMEDIATE RELEASE: SalesFUSION To Promote Marketing and Sales Alignment at Microsoft Convergence through “Gold In Your CRM” Promotion. SalesFUSION announced it will be a Bronze-level sponsor at this year’s Microsoft Convergence show, promoting its theme for marketing and sales alignment with Dynamics CRM. Atlanta, GA.

Enterprise Management 50

Enterprise Management Marketing Management Marketing Automation Services Promotion 50

Martech

AUGUST 3, 2021

Vevo was created in 2009 through a partnership between two of the world’s largest record companies, Sony Entertainment and Universal Music Group. Vevo actively cross-promotes artists from channel to channel and runs its own brief ads promoting premieres of original content. Many videos, many views. Why we care.

Video Marketing 117

Video Marketing Cross-Selling Youtube Lead Ranking 117

Adobe Experience Cloud Blog

NOVEMBER 25, 2009

This panel of B2B search engine marketers at Dreamforce 2009 talked about how to take your search marketing to the next level, including SEM tips and tricks, landing page strategies, Web site analytics, and more. It included Sean Whiteley, salesforce.com; Howard Brown, Demand Results, LLC; Jason Stewart, Demandbase Inc.;

Search Engine Marketing 48

Search Engine Marketing Search Marketing Paid Search Agency Salesforce.com 48

Webbiquity

APRIL 5, 2010

Interactive PR, sometimes called social PR, is a combination of search-optimizing press releases, creating social media releases through tools like PitchEngine , blogger outreach and the use of social media to promote company news and announcements.

PR 100

PR Blogger Outreach Best Practices 100

Biznology

FEBRUARY 12, 2020

We know not what terrors the next decade may bring, but if you thought the 2010s were a bit tOo mUcH, there’s still time to end this decade right—by, uh, sprinting back to 2009 with an app that makes your iPhone look like an old-school, click-wheel iPod.”

Work Management 104

Work Management Press Thought Leadership Demand 104

Navigate the Channel

AUGUST 7, 2023

Houzz, founded in 2009 by Adi Tatarko and Alon Cohen, started as a platform aimed at connecting homeowners with interior designers and home improvement professionals. By strategically utilizing these tools, building product marketers can effectively promote their products to a highly relevant audience. What is Houzz?

Social Media 65

Social Media Social Marketing Product Ad Building 65

Buffer

FEBRUARY 21, 2023

When we were first getting started as a student club in 2009, I remember initially struggling to get my peers to join. We created a folder of marketing assets (like graphics and social media post copy) to make it easy for others to promote the nominations form, and did the same when announcing the honorees to help people celebrate them.

Brand Identity 88

Brand Identity Branding Press Peer-to-peer 88

Webbiquity

MAY 20, 2010

B2B companies often use white papers, webinars, case studies and newsletters to promote their products and services, but Michele Linn provides a fantastic list of additional content formats to consider, including specialized glossaries, research reports, buying guides, articles, video and interactive applications. Need Content?

LEADSExplorer 100

LEADSExplorer Resources Best Practices Paid Search Agency 100

Webbiquity

JANUARY 10, 2010

Advising b2b bloggers on the use of Twitter, Doug writes “Twitter is already playing a role in content marketing campaigns — for finding topics, inviting input and promoting the finished pieces. Doug Kessler outlines his firm’s presentation on seven ways to use Twitter for b2b marketing. It’s all about the engagement.&#.

Twitter 100

Twitter Tactics Tools Tips 100

The Effective Marketer

MAY 10, 2010

brand mascots are a common tool to promote your product or service. Don’t use a brand mascot to promote a luxury item or something with such a distinctive feature or benefit that the character detracts from it. More recently even Twitter mascots have been showing up as a company’s public face. United States License.

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

The Effective Marketer

FEBRUARY 7, 2011

Oh, but note that the cost involves “audience generation programs, to produce and promote a webcast”, so you have to add your email marketing costs (again, different platforms will charge differently) and any additional method you typically use to get people to register and attend. United States License.

Webinar Metrics 100

Webinar Metrics Webcast Marketing Automation Services Sales Qualified Leads 100

Oktopost

JANUARY 13, 2020

Launched in 2009, Quora has emerged as a viable platform for delving beyond surface-level information and trading in substantive analysis and discussion from actual thought leaders. There are three types of ads you can buy: text ads, image ads, and promoted answers. This presents B2B marketers with a new playground.

Paid Content 119

Paid Content Advertisements Advertising B2B 119

B2B Marketing Traction

JANUARY 20, 2015

At this two and a half hour workshop, you will learn how to plan your blog strategically, how to write blog posts with authenticity and credibility, what you need from a technology standpoint to make your blog successful, and how to promote and track results for your blog. Who Should Attend?

Consulting 100

Consulting Marketing Mix Planning Tactics 100

Scoop.it

JANUARY 5, 2021

Their content marketing efforts were a major part of their progressive growth since their official launch in 2009. They offer a lot of information for different audiences, including teachers and parents, to promote oral hygiene. Mint.com is an online banking service dedicated to helping college graduates make sense of their finances.

Education 92

Education Brand Identity Branding Marketing Management 92

The Effective Marketer

MAY 9, 2011

If you are even remotely interested in marketing it is clear that the more the web has transformed the way we promote our products, the more firmly ‘content’ has planted itself as the center of our lives. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Convert

SEPTEMBER 9, 2022

I like to think I’ve been optimizing for my entire life – but if we’re talking strictly about the digital domain, I’d say since 2009, or 13 years. But self-promotion aside, I think one of the most useful books I’ve ever read is Steve Krug’s Don’t Make me Think. ExperimentNation.com is a great resource, haha!

Peer-to-peer 52

Peer-to-peer Stats Domain Budget Programs 52

Bluetext

OCTOBER 14, 2022

For example in 2009, Microsoft promoted Bing in a series of games, including NBA 2K10 and DJ Hero. The decision on whether to include ads is ultimately up to the game developer, so you’re less likely to see a promotion for Mountain Dew or Takis in big titles like Call of Duty or God of War. Words With Friends .

Paid Search Agency 26

Paid Search Agency Advertisements Advertising Mobile Advertising 26

Digital B2B Marketing

MARCH 27, 2013

The promotional product business was a $15.6 billion business in 2009 ( source ). If your promotional items don’t fit, they will never make it back to the office. Share your example, or advice for marketers that use promotional products, in the comments below or with me on Twitter ( @wittlake ).

B2B Marketing 100

B2B Marketing B2B Conference Vendors 100

Outgrow

SEPTEMBER 25, 2022

The primary objective of every business is to promote its product or service and earn the maximum possible return. Event Ambush guerilla marketing refers to promoting a product or service at a pre-decided event. With a sudden promotional activity at such an event, you catch your audience’s attention and create a lasting impact.

Guerilla Marketing 52

Guerilla Marketing Examples Planning Outgrow 52

ClickZ

JULY 2, 2019

Development began in December 2009, with the platform eventually launching in beta three months later. First came Promoted Pins and targeting, eventually leading to visual search and personalized recommendations. Here’s how it works in action, zooming in on different Home Depot products pictured in this kitchen: Wrapping up.

eCommerce 105

eCommerce Brand Identity Branding Curation 105

DotDigital

OCTOBER 4, 2021

Started by Alibaba in 2009, Singles’ Day was aimed at young singles in China to treat themselves to gifts. Identify the most successful conversion method – email, socials ads, SMS, Messaging apps and accordingly create promotions prior to the Singles’ Day that taps into your customer’s sentiments, and they will love you. .

Lead Ranking 59

Lead Ranking Lead Scoring Ad Frequency SMS 59

PureB2B

JANUARY 23, 2017

Furthermore, a study by Custora found that customer acquisition through email quadrupled from 2009 to 2013, with the 2009 benchmark set at 7%. Uber lets their contacts know about new offers like deals, promotions, and guides—all paired with a simple yet strong call-to-action. Uber – Clear and Simple. Image Source: Hubspot ).

Email Marketing 106

Email Marketing Planning Brand Identity Branding 106

Contently

APRIL 19, 2017

That may seem obvious, but in 2009, only 46 percent of online adults used social media, according to Pew Research. While brands may have to pay more to promote as ARPU rises, social platforms will need to justify higher prices with better targeting, more ad slots, and improved features. Today, that figure sits at about 70 percent.

Social Media 167

Social Media Trends Emarketing Media 167

Outbound Engine

MARCH 3, 2020

However, over the past decade, the percentage of American adults on social media grew from 26 in 2009 to 72 percent in 2019 ! Self-promotion can make sense on occasion, but if you go overboard, you will lose followers. Promote Your Content. We’re talking basically 3 out of 4 people are now active on social media.

Social Media 58

Social Media Curation Social Marketing Promotion 58

Exo B2B

FEBRUARY 27, 2020

Less creation and more promotion… The promotion of “oldies”… The water flowed under the bridges and I changed my point of view: there are finally good sides to the reuse of content. This method was equivalent to seeing only old content on blogs in the long run. Long live creativity and novelty!

B2B Marketing 52

B2B Marketing B2B Thought Leadership Social Networks B2B 52

Content Marketing Institute

DECEMBER 12, 2017

Brands will continue to invest in content, as they have been over the last few years; but that investment will shift from mostly writing services and paid distribution/promotion to a whole host of services – production, more animation and video-related graphics, voice talent, etc. Jason Miller, global content marketing leader, LinkedIn.

Marketing AI 111

Marketing AI Content Marketing Paid Search Agency Content 111

Ambal's Amusings

JULY 27, 2011

Mike is a white paper expert and social media rockstar who launched Social Media Examiner in late 2009. Identify and work with outside experts, many of whom will gladly promote your content. If there is anybody who should write a book on how to launch and grow a new business, it should be Mike Stelzner. What you will learn from Launch?

Business 100

Business Sample Press Paper 100

Hubspot

APRIL 3, 2017

After Pasha Stocking was laid off from her job as a marketing and sales director in Connecticut back in 2009, she took all the usual steps to find a new job: sending resumes to prospective employers, going to job fairs, and even registering with temp agencies. My career didn't really start until I launched this [video] in 2009.

Advertising Agencies 75

Advertising Agencies Paid Search Agency Creativity Work Management 75

Adobe Experience Cloud Blog

NOVEMBER 28, 2009

Promote their brand - they share news of their company and events. Promote safety - they have made their safety video fun and available online for viewers to share. Virgin America utilizes Twitter in the following ways: Resolve customer complaints - they watch for Tweets that indicate dissatisfaction and try to resolve the issue.

Twitter 48

Twitter Paid Search Agency Effectiveness Marketing Management 48

Ambal's Amusings

JANUARY 31, 2011

I have invited our Panel of White Paper Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Since I’ve started a Twitter presence in February 2009, I have been able to build a 4000+ following relatively easily. Read on to get their insights. Jonathan Kantor. Happy Twittering!

Paper 100

Paper Enterprise Management B2B Thought Leadership Case Study 100

Hubspot

APRIL 9, 2021

Since its inception in 2009, real-time bidding (RTB) has become one of the most popular ways to purchase ad inventory online. This can be anything from a site that hosts pirated movies to sites promoting hate speech. But even for experienced marketers, this type of programmatic advertising can be a very confusing concept.

Cost Per Thousand 81

Cost Per Thousand Ad Exchange Work Management Mobile Advertising 81

Hubspot

MARCH 15, 2019

We're losing more than we're gaining for the first time since those statistics have been tracked, and the crossover coincided with the recession of 2007-2009. Census Bureau, the overall number of business applications began to recover in late 2009 and has been trending up for the past ten years. Source: Capterra. According to the U.S.

Tips 101

Tips Business Lead Scoring Lead Ranking 101

Hubspot

NOVEMBER 14, 2018

In 2009, most people would have called Tim Chen, the founder of Nerdwallet , crazy for even trying to take on the titans of the credit card industry. Founded in 2009 as a bootstrapped startup, Nerdwallet has grown at an exponential pace, from 283 users per month in 2009 to 2.2 Picture Credit: SlideShare.

Startups 69

Startups Google Press Domain 69

Marketing Insider Group

JUNE 13, 2013

I joined Twitter in 2009. Unfortunately, most companies started using social media simply to promote the same old tired campaign messages and events. And so in 2004, I joined up and started connecting with those I had worked with in the past. I gave no thought to having any kind of “strategy” for Linkedin. That was 9 years ago!

Social Media 100

Social Media Effectiveness Media Content 100

WebMarketCentral

NOVEMBER 5, 2009

ask questions, retweet interesting information from others, and when retweeting your own stuff, make sure it has value to the reader and isn't just self-promotion) and "Some Positives to Throw Back" when people argue that Twitter is a waste of time, such as Twitter's value in breaking real-time news and quickly collecting market feedback.

Social Media 20

Social Media Social Marketing Web 2.0 Paid Search Agency 20

Sana Commerce

DECEMBER 13, 2021

Promote trust by including social proof. Promote your business. Promote your site to get more visits and turn those visitors into buyers. Since opening shop in 2009, he has gone on to amass over 70 industry awards and mentions for his work. Look for one that is compatible with the technology you use and is easy to set up.

Budget Programs 52

Budget Programs Marketing Websites Tips Work Management 52