How NOT to Do Social Media - Three Disastrous Social Media C**k Ups
Tomorrow People
SEPTEMBER 13, 2012
In 2009, some bright spark thought it would be a good idea to harness the power of user-generated content and release it untamed on the Skittles homepage. The resulting Twitterstorm sent the original post viral , leaving Ryanair to wipe the runniest of eggs from its cut-price face. If so, click send. Ryanair bullies a blogger.
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