Marketing Insider Group

JANUARY 2, 2013

Social media can be used to turn a B2B transaction into a P2P relationship. A YouTube video and a podcast is not to far out. In 2009 most companies where trying to figure out where to start with social media. Think like a publisher. Why not then create a few slides and create a slideshare presentation or a slidecast.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Webinar Metrics Content Marketing 100

Online Marketing Institute

DECEMBER 9, 2009

Most B2B websites I've seen push for P2P engagement which kind of goes along with the longer conversion cycle. Online Marketing Blog TopRank's internet marketing blog on the intersection of social media, digital public relations and search engine marketing. I need to implement them. Thanks for sharing. smobot Good post.

Search Marketing 40

Search Marketing Online Marketing Work Management B2B Marketing 40

Convince & Convert

SEPTEMBER 20, 2010

It's also about how the brand has set up the Twitter account or accounts: are they just selling, giving deals; is it a genuine customer service contact point; are they engaging with followers and brand advocates, directing conversations beyond Twitter to blogs, YouTube, other channels? For that matter, you and I are brands.

Twitter 145

Twitter CRM Business Paid Search Agency 145