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B2B Marketing ROI

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Measuring the Sender Score of the Vendors Return Path , who operates the largest email accreditation service, Sender Score Certified, rates IP addresses by giving them sender scores. TweetDeck If you do see something about your brand, definitely feel free to join the conversation.

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87 New (Really) Marketing Automation Stats

Marketing Action

It’s from 2009. Companies using marketing automation see 53% higher conversion rates (initial response-to-MQL) than non-users, and an annualized revenue growth rate 3.1% higher open rates and 152% higher click-through rates than “business as usual” marketing messages.

Stats 54

70 New (Really) Marketing Automation Stats

Marketing Action

It’s from 2009. Companies using marketing automation see 53% higher conversion rates (initial response-to-MQL) than non-users, and an annualized revenue growth rate 3.1% higher open rates and 152% higher click-through rates than “business as usual” marketing messages.

Stats 56

Top 24 B2B Marketing Posts in February

B2B Marketing Zone Posts

Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009 - Webbiquity , February 1, 2010 Social media marketing activity exploded in 2009, and so did coverage of these practices. So in case you missed any of these, here are almost 100 of the best blog posts and articles covering social media strategy and tactics, measurement, monitoring, research, pitfalls to avoid, policies, tools and more from 2009. Best of B2B Marketing. February 2010.

28 Indispensable Research Reports and Marketing Case Studies for #SmallBiz Strategy

Writtent

As HubSpot’s Corey Eridon points out, nimbleness is a state of mind, which requires being able to quickly adapt to new changes and trends. HubSpot’s annual survey of marketers doesn’t solely focus on content, but its insights are too rich to ignore.

Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Published by Hubspot, May 2010. 4 Reasons B2B Companies Should Use Linkedin Company Pages, Plus 4 Examples and 4 Tips to Get Started - Modern B2B Marketing , November 3, 2010 Have you seen the changes to the LinkedIn Company Pages? The 9 Worst Ways to Use LinkedIn for Business - Hubspot , November 3, 2010 LinkedIn is a powerful social network to connect with industry professionals, especially for B2B. Special Tips. million for 2009 and “triple that&# ($13.5.