Remove 2009 Remove Best Remove Effective Remove Facebook

Is social media effective for B2B lead generation?

Sales Lead Insights

Of course branding and awareness are also roles that can be played effectively by B2B marketing, but from my point of view these are only supporting roles—secondary to the primary objective of helping drive sales. My quest for quantitative proof that social media is an effective tactic for generating B2B leads and sales continues. Is social media effective for B2B lead generation?

The 24 Best Visual Content Creation Tools

Webbiquity

Here are two dozen tools that enable marketers to create a range of effective visual content assets, from memes and quote images to animated GIFs, maps, charts, vector drawings, and interactive graphics. Great for posting on sites like Twitter, Pinterest, Facebook, and Google Plus.”

Tools 93

Trending Sources

Rick Short Explains How to Turn Staff Into Prolific Bloggers

delicious b2bmarketing

Website Grader Badge Connect with Us HubSpot on Facebook HubSpot on Twitter InboundMarketers LinkedIn Group ProMarketers Facebook Group Subscribe to Blog RSS Want to share your Inbound Marketing advice with the community? We have resource constraints and we make the best of them.

36 (of the) Best Facebook Guides, Stats and Rants of 2010

Webbiquity

It’s hard to overstate the impact of Facebook. Having long ago passed MySpace as the most popular social network, Facebook recently replaced Google as the most-visited website in the U.S. Facebook Marketing Tips and Guides. 2: My New Favorite Facebook Page by Inkling Media.

Stats 67

The Best Example You Will Find On The Value Of Storytelling

Marketing Insider Group

Well I know there is more value to effective storytelling over hard selling and cold calling. This was exactly what Rob Walker and Joshua Glenn did back in 2009, as part of their storytelling experiment. Don’t tell your audience how your solution works and why it’s the best.

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009.

39 More (of the) Best Social Media Guides, Tips and Insights of 2011

Webbiquity

Facebook is the largest social network and is unlikely to fall to any “Facebook killer” application anytime soon; Google is going to keep trying to build its own social network until it manages to create one that attracts more users than lawsuits), many practices are still evolving.

Best of 2009: Social Media Marketing, Part 1

Webbiquity

Discover the answers to these questions and others here in more of the best posts on social media from this year. Facebook Lets Users Open Up Profiles by MediaPost Online Media Daily. Mark Walsh helpfully outlines the recent changes Facebook has made to its privacy settings, though noting that “ profiles opened to everyone, however, will still not turn up in searches on Google or other outside search engines. &#.

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. 85% of B2B journalists are on Facebook.

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

But which networks are most effective for spreading the content produced? Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year.

B2B Search Marketing: 5 Must-Read Tips - Online Marketing Blog

delicious b2bmarketing

For example, a B2B site that sells recruitment software might be visited by a company’s HR manager to gauge the effectiveness of the software. Of course this follows effective keywording and SEO. Stroking the customers ego just like Facebook and other social media sites do.

P2P 7

Best Email Marketing Tips, Tactics and Metrics of 2010

Webbiquity

It’s direct, cost-efficient, and, done properly, still an effective channel for lead generation, nurturing and sales. How can you use email marketing most effectively and avoid overloading your recipients with information? Use e-mail for what e-mail is best at!

Email Design Review Gallery « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Email Design Review Gallery Are you tired of what your marketing emails look like?

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. So what are the best ways to use Twitter for business? How you can use it most effectively?

Media 38

Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Effectively connect with bloggers and other key online influencers in your industry? Get the answers to all of these questions and more here in some of the best social PR guides, tips and tools of the past year. Public Relations: The best press release is no press release by MarketingSherpa. Paige O’Neill answers “not yet&# if it evolves into a social media release, and provides guidance on how to create and share one effectively. Share this on Facebook.

PR 47

Best of 2009 (So Far): Cool Web Tools, Part 2

WebMarketCentral

Use social media more effectively for research? You'll find tools for all of those tasks and others in this collection of more of the best cool online tools. Looking for a more powerful way to share presentations online? Consolidate your online profiles and social networking presence?

Best of 2009 (So Far): Cool Web Tools, Part 1

WebMarketCentral

Find them all and others here in the first set of the best cool web tools for 2009. Mail), social networking sites (Facebook, MySpace), blogging platforms (WordPress, Blogger, TypePad), media sites (Flickr, YouTube) and more.

CRM 1

ClickInsights: How can B2B marketers use content effectively for demand generation?

Ambal's Amusings

We have invited B2B Experts to shed light on the following question: How to use content effectively for demand generation? B2B Lead Generation Benchmark Study 2009. Find: information that helps them understand what they need to know to make the best decision.

Best of 2009 (So Far): Social Media Marketing, Part 3

WebMarketCentral

What's the best method for approaching social media marketing? What tools are available for cost-effectively monitoring brand conversations across social media sites?

The Ultimate List of The Best WordPress eCommerce Plugins

Webbiquity

What’s better than getting an expert’s opinion on the best ecommerce plugins for WordPress? That’s what you’ll find here: the combined and consolidated wisdom of 10 top WordPress experts on the best WordPress ecommerce plugins (and which ones to avoid), along with the number of downloads to date, user ratings and additional information. As with many things in life, which alternative is “best” largely comes down to: “it depends.”

Top 80 B2B Marketing Posts for 2009

B2B Marketing Zone Posts

This technique was also used to generate the Hot Trends in B2B Marketing for 2009. Top 80 Posts - December 1, 2008 to November 30, 2009. How to Create a Social Media Marketing Strategy - WebMarketCentral , March 24, 2009. PR Meets Marketing , February 16, 2009. Twitter Analytics: Five Practical, Lesser Known Free Tools for B2B Professionals - B2B Marketing Savvy , August 31, 2009. 42+ Social Media Marketing Tools - Junta 42 , June 2, 2009.

Why Social Media Is Not For Everyone « The Effective Marketer

The Effective Marketer

Choosing the right social media strategy While some may say that since your employees are already using social media (facebook pages, tweeter accounts, linkedin posts, etc.) 9 Responses to Why Social Media Is Not For Everyone neoco says: July 22, 2009 at 3:44 am Nice post and very relevant.

Is social media effective for B2B lead generation?

Sales Lead Insights

Of course branding and awareness are also roles that can be played effectively by B2B marketing, but from my point of view these are only supporting roles—secondary to the primary objective of helping drive sales. My quest for quantitative proof that social media is an effective tactic for generating B2B leads and sales continues. Is social media effective for B2B lead generation?

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. 48% have generated customers through Twitter and 42% through Facebook.

Stats 124

Best Google AdWords Tips and Tactics of 2010

Webbiquity

According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009.&# Share this on Facebook.

B2B Marketing Trends From Eloqua Experience 09 Via Twitter

Anything Goes Marketing

They are some of the best and brightest out there. The marketing organizations that have the right people and are using the best practice strategies will have the most success.

B2B Marketing Summit: Learn what’s really working best in today’s difficult business environment

Sales Lead Insights

Join me, your B2B marketing peers and other marketing experts at MarketingSherpa’s 6th Annual B2B Marketing Summit 2009. Leveraging white papers, webinars, blogs, Twitter, Facebook and LinkedIn. to cost-effectively reach SMBs. We’re planning to give lots of how-to information and share some key lessons learned that you can use to cost-effectively improve your company’s lead generation, despite today’s tough business environment.

Sales 2.0 and Social Media: Thought Leadership with Anneke Seley

Modern B2B Marketing

we often think about social media - but does it entail more than using Facebook, Twitter and LinkedIn? is a more effective and efficient way of selling for both the buyer and the seller that is enabled by technology. and to hear from Anneke and Marketo about benchmarks and best practices to create a winning sales process join the upcoming webinar, The Secret Sauce for Sales Success on November 4th. . What can Sales 2.0 do to improve your sales success?

Show Me the Numbers: Hard Data on Internet Use and Media Spend

Customer Experience Matrix

Probably the most comprehensive study along these lines was Global Faces and Networked Places , released by Neilsen in March 2009. Digging a little deeper within the social media category, the women’s blogger community BlogHer reported in its 2009 Women and Social Media Study that as of March 2009, 75% of women participated in social networks, compared with 55% who read blogs, 40% read message boards or forums, and 16% update status on platforms like Twitter.

Email Marketing Metrics You Should be Tracking

Anything Goes Marketing

Sometimes it’s What’s Missing That Counts I was reading MarketingSherpa’s 2009 Email Marketing Benchmarking Guide looking for useful metrics and tips. A common theme in 2009 is that marketers need to prove the value of their marketing spend in even greater detail.

The Tipping Point and your Contact Center

Buzz Marketing for Technology

So many Contact Center managers find themselves using their listening tools to find Support opportunities and then manually “cutting and pasting” them into email to send to the agent that can best handle the inquiry. Share this on Facebook.

Interview with Leading Sales Expert: Jim Keenan

Buzz Marketing for Technology

1) Why do you think it so hard for marketers to tune into what is effective at the sales level? Think of fishing; Marketing baits the hook, finds the best fishing grounds and sets the hook. Marketing is “passive selling”. I think the problem is execution and rests in two places.

Best Social Media Stats and Market Research of 2009

Webbiquity

Whether you need data to back up a proposal for investing in social media marketing for CFO, want to understand which online tactics work best for engaging with customers and prospects, or are just an analytics data junky, you’ll find a treasure trove of key insights and happy hour trivia in this collection of the best articles and blog posts on social media and other marketing research of the past year. Why are consumers following brands on Twitter and Facebook?

Twitter - Content - Lead Nurturing - Best of B2B Marketing

B2B Marketing Zone Posts

Best of B2B Marketing. August 2009. Twitter Analytics: Five Practical, Lesser Known Free Tools for B2B Professionals - B2B Marketing Savvy , August 31, 2009. How B2Bs can Improve SEO by Avoiding Duplicate Content - Modern B2B Marketing , August 18, 2009. 8 Tips for generating high quality leads that sales people love - B2B Lead Generation Blog , August 13, 2009. 20 Formats to Consider - Savvy B2B Marketing , August 26, 2009. August 23, 2009.

Best Cool Web Tools of 2009, Part 1

Webbiquity

Use social media more effectively for research? You’ll find tools for all of those tasks and others in this collection of more of the best cool online tools. PeoplePond is a secure social profile site that can be connected to your Facebook, Twitter and other social media accounts. Mail), social networking sites (Facebook, MySpace), blogging platforms (WordPress, Blogger, TypePad), media sites (Flickr, YouTube) and more.

Best Email Marketing Strategies and Tactics of 2009

Webbiquity

While social media marketing gets the headlines, email marketing remains an effective and increasingly used tool in marketer’s toolboxes. After nearly 20 years, it may not seem as sexy as Facebook, Twitter and LinkedIn, but used properly, it’s a proven medium that generates cost-effective results. How can email and social media marketing be combined to increase the effectiveness of both? Best practices for recruiting email subscribers by iMedia Connection.

Time to Analyze your Content: What Worked and What Failed?

Ambal's Amusings

Here are some questions to ask yourself: What content has been most effective in terms of traffic, buzz or comments? Perhaps you'll benefit from spending less time on blog posts and more time on Twitter or Facebook, or another social networking platform. In addition to blogging and Twittering or Facebooking, you may need to consider a different, more useful way of delivering your content. Can you package a "best of" roundup from the year in a slick, new way?

MarketingSherpa Marketing Summit, Kim Albee of Genoo Talks Social Media Lead Gen

Smashmouth Marketing

This past week was the first in a series of two great conferences, the MarketingSherpa's 6th Annual B2B Marketing Summit 2009 in San Francisco. We cover a different subject matter on the microsite every few months and social media garnered one of our best click-through rates for email sent to the group. Mike: I still wonder about b2b Facebook Fan Pages as a medium for generating leads, but I agree with you that twitter and LinkedIn are an incredible source.

MarketingSherpa Marketing Summit, Kim Albee of Genoo Talks Social Media Lead Gen

Smashmouth Marketing

This past week was the first in a series of two great conferences, the MarketingSherpa's 6th Annual B2B Marketing Summit 2009 in San Francisco. We cover a different subject matter on the microsite every few months and social media garnered one of our best click-through rates for email sent to the group. Mike: I still wonder about b2b Facebook Fan Pages as a medium for generating leads, but I agree with you that twitter and LinkedIn are an incredible source.

ClickDigest: Weekly Round-Up: 23-Oct-2009

Ambal's Amusings

It’s a big world out there in the content-marketing/social media/B2B blogosphere, so we would like to save your time by rounding up the best posts and articles of the week. 3 Ways for Businesses to Take Full Advantage of Facebook. John Jantsch outlines three approaches on how to use Facebook for your business. How to Craft an Effective Corporate White Paper Strategy. Here is a common question - "How to Craft an effective corporate white paper strategy?"