Programmatic Advertising Glossary & Brief History
Digilant
OCTOBER 4, 2023
Instead, people now look to the future to see how they can work to combat any drawbacks people face to grow programmatic marketing and to help advertisers reach their audiences even better. Hotwired.com made a deal with AT&T to display a banner ad on their site for three months. These ads were about reach, not relevance.
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