Best Google AdWords Tips and Tactics of 2010
JANUARY 28, 2011
According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009. Google Instant) and changes within AdWords itself. When should you use the AdWords Editor?
The Top 3 Priorities for 2010 Marketing Budgets
NOVEMBER 2, 2009
About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Design PR SEO-SEM Social Media Strategy More testchannel AdROCK eBooks Educational Facebook Guest Posts Twitter The Top 3 Priorities for 2010 Marketing Budgets November 2nd, 2009 | By guestblogger By Tom Pick | Online Marketing Executive | KC Associates With a lingering recession, the U.S. Digg this!
Best AdWords Tips and Tactics of 2009, Part 2
FEBRUARY 18, 2010
Optimization—the greatest results for the lowest cost—is the goal of every AdWords campaign manager. What are two of the simplest ways to optimize AdWords campaigns? Google is constantly changing and upgrading its AdWords tools; which recent enhancements are most important to understand and take advantage of? Get the answers to these questions and many others here in more of the best articles and blog posts from last year on Google AdWords search engine marketing.
Best AdWords Tips and Tactics of 2009, Part 1
JANUARY 10, 2010
Which AdWords reports are the most critical, and how you can take full advantage of the information they provide? How is AdWords Quality Score calculated, and how can you improve that score in your campaigns? How can you calculate the potential advertising value of AdWords before making a costly investment? Find the answers to these questions and others here in more of the best articles and blog posts on maximizing the value of Google AdWords from the past year.
Best Web Analytics Tools and Tips of 2009
MAY 18, 2010
New AdWords ID Data in Google Analytics API by Google Analytics Blog. Alex Lucas explains how to combine data from Google Analytics and Google AdWords to “get a (more) detailed picture of the performance of…ad creatives and keywords.. Digg this!
Best Random but Interesting Posts, Articles and Resources of 2009
MAY 20, 2010
Chris Campbell provides an outstanding list of tools for gathering insights and information about your competition, including SpyFu (finds competitors’ AdWords keywords), Compete PRO Search Analytics (see what keywords drive traffic to a given site) and Google Trends for Websites (traffic data and geographic visitation patterns of your competitors–pretty cool, though it works only for relatively large, high-traffic sites). Digg this!
Best Search Engine Marketing Tips of 2009, Part 1
JANUARY 10, 2010
In another excellent piece from iMedia Connection, 10 tips for extending paid search growth , Noah Elkin and Rick Dalton provide tips on how to increase results from paid search, such as expanding your keyword list, optimizing text ads, carefully segmenting keywords and using the AdWords Search Query report to identify negative keywords to add to campaigns. Finding Google AdWords Super Converter Keywords by MediaPost Online Media Daily. Digg this!
Best of 2008: Social Media Optimization, Part 6
SEPTEMBER 22, 2009
Unfortunately, several of the largest sites including Digg, delicious, Reddit, Mixx and Mister Wong now partially or completely use insidious no follow links. How can online video help with SEO and online reputation management ? Which social bookmarking sites have the most clout?
Best of 2008: SEO Guidance, Part 5
AUGUST 17, 2009
StumbleUpon and Digg) is "spiky" and doesn't convert well, but supports SEO through the links generated. Which social media sites are most helpful for SEO? What common mistakes should you avoid when optimizing a site for search?
Best of 2008: Blogging for Business, Part 1
APRIL 27, 2009
The prolific guest-blogger also contributed 10 Innovative Blog Business Models —a post detailing 10 methods beyond the obvious (AdWords) to monetize a blog, such as selling educational courses, eBooks, premium content, consulting services (hmm, that sounds familiar) and digital products.
Best of 2008: Social Media Optimization, Part 2
MAY 18, 2009
How should you measure the impact of social media? What are some of the best free tools for monitoring social buzz about your brand or company? How can you create effective online video content on a budget? Of the hundreds of Facebook applications available, which ones are best for business?
Demandbase: A New Twist In The Lead Management Automation Market
JULY 31, 2009
2) Online lead generation — provides or connects with email delivery, online advertising, search marketing adword tools, landing pages, registration/information capture, and offer testing. Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us Posted by: Jeff Paul Internet Millions | February 23, 2009 at 11:10 PM The comments to this entry are closed.
Social Media ROI vs. RONI
JULY 30, 2009
Consider, for example, a tactic viewed by many marketers as extremely measurable: Google AdWords. Publishing this content in a blog, podcast, video or online slideshow and promoting it through Twitter, Facebook, LinkedIn, Digg and other tools enables you to show the world how smart and helpful your people are, rather than trying to convince them through paid (and often ignored) media.
Best Social Media Stats, Facts and Marketing Research of 2010
JANUARY 17, 2011
54% of small and midsize businesses (SMBs) were using social media to promote their businesses as of September 2010, double the number using these sites in December 2009. More than half (53.5%) of marketers currently use social media as part of their marketing strategy, up from 45% in 2009.
Manticore VII Marketing Automation and Lead Generation Released
FEBRUARY 14, 2010
Although the improved UI is the big change, the new version also adds integration with SalesForce.com for AdWords campaigns and improved lead generation capabilities. Note: this post was originally published on the WebMarketCentral blog in November 2009. Digg this!
Facebook Advertising for Dummies (Wiley)
Buzz Marketing for Technology
AUGUST 11, 2010
Our hypothesis is that Facebook Ads will become a strong component in every marketers toolkit much the same way as Google AdWords is today. Digg this!
Best Social Media Stats and Market Research of 2010 (So Far)
SEPTEMBER 8, 2010
Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace.
How to do Lead Nurturing Right
FEBRUARY 14, 2010
It also sets you apart and builds credibility on the front-end of the buying cycle, making efforts from SEO to banner advertising and AdWords more effective and productive. Note: this post was originally published on the WebMarketCentral blog in August 2009. Digg this!
Facebook can’t be stopped and here’s why!
Buzz Marketing for Technology
OCTOBER 6, 2010
In my Top 10 B2B Marketing Predictions for 2010 blog post last year I called that day to be February 14, 2010 (betting on the social activity that the holiday brings) but I was actually 2 months late – the first time Facebook surpassed Google was on Christmas day 2009. Digg this!
19 New Featured Sources on the B2B Marketing Zone
JULY 26, 2010
The hard questions about social media for B2B solutions providers , June 11, 2009. Blog as hub, site as spoke , June 23, 2009. Here are my top 10 posts and topics: Best Social Media Stats and Market Research of 2009 , March 31, 2010. Adwords. Digg this!