Biznology

The rise and fall of the Trump lifestyle brand

Biznology

In 2009, Trump reported royalties of $215 million worldwide. The roller coaster ride behind the Trump brand and his merchandising empire over the past 20 years is a perfect example of what happens when a personal brand loses its credibility and integrity.

You’re the culmination of what you’ve shared and kept online

Biznology

I have been writing pretty much every week about such things since 2009 and so there could be upwards of 468 different ways that I have discussed digital PR and marketing over the past 9 years.

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50 amazing facts about Amazon.com to inspire your company

Biznology

In 2009, Amazon acquired Zappos for $1.2 Amazon.com facts are especially relevant now; with Amazon making some of the most expensive company acquisitions in the most unlikely industries, there is lots of speculation as to why and what is really going on.

Influencers: the key to content marketing

Biznology

Steve has been blogging and tweeting about his brand successfully since 2009. I recently had the pleasure of participating in a B2B digital marketing forum hosted by The Conference Board and led by Mike Moran and Tim Peter.

Crypterium converts bitcoin arcana and cryptocurrency confusion into practical magic

Biznology

since 2009 when I played miner. Crypterium is a cryptobank with the goal of turning the impenetrable volatile world of cryptocurrency into a contactless payment platform that’s as easy-to-use as the Starbucks App is for buying coffee–providing cryptocurrencies to mainstream everyday users.

Punch hard through the entire campaign clear through to the final hours

Biznology

Case-in-point: back in 2009 I did an influencer marketing campaign for an international purveyor of medical devices on behalf of preventing HAIs — Healthcare-Associated Infections — as well as feeding tubes and guess what?

B2B data decay and list rental – buyer beware!

Biznology

In 2009, we updated our original 2002 study on B2B Data Decay that has been cited by Dun & Bradstreet, Zoom, Jigsaw (now part of Salesforce.com) and others. Overview: There are four primary elements of a B2B targeted marketing campaign: Targeting, segmentation and list selection.

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How choosing “Birdman” hurts the Oscars brand

Biznology

viewers, its lowest rating since 2009. The recent Oscar choice of “Birdman” as the best movie of 2014 not only defied moviegoers’ preferences, but it is also a lesson on how a strong brand can lose credibility and hence trust when it becomes so self-obsessed.

B2B Marketers Should Take Another Look at E-Commerce

Biznology

Xiameter sales grew so successfully that in 2009, Dow Corning moved as much as 2500 of its 7000 products to the site. Photo credit: Wikipedia. E-commerce opportunity is evolving fast, but only 25% of B2B marketers are taking advantage of it, according to a 2012 Oracle study.

Why Millennials Are Resistant to Advertising and Politics

Biznology

A 2014 survey of Millennials by Reason-Rupe confirmed these negative perceptions, noting that our government has a high potential for corruption: 66% say the government is inefficient and wasteful (up from 42% in 2009).

Business tweeting is a life-sentence

Biznology

As of October 2009, the company had about 7,000 employees, 700 of them in Tulsa). Before you decide on a whim to register, activate, populate, respond, and promote your business or brand via Twitter , take a second to think this through. My first question is: why have you waited until now?

Enterprise Social Networking Platforms: Think Amazon, Not Facebook

Biznology

amazon.com (Photo credit: soumit). “This is just Facebook for the Enterprise” is the most common way most people describe enterprise social networking platforms.

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Copyright expert Nicholas Wells on the newest Google Bowling

Biznology

He has been practicing intellectual property law for eight years, founding a boutique law firm in 2009 that handles technology and intellectual property issues, with offices in New York and Salt Lake City. Photo credit: Wikipedia. How can a lawyer explain Google Bowling?

Holiday Spending Delivers Q4 Gifts to E-commerce Sellers

Biznology

For example, in 2009, online sales equaled $129 billion, increasing to $143 billion in 2010, with a projected increase in 2011 to $197 billion. billion in sales during the 4th quarter as compared to $39 billion in 2009. Image by Getty Images via @daylife.

For ranking algorithms, AdAge is no Google

Biznology

One especially well-written piece alleges that one high-ranking blog under the new AdAge ranking system has not been updated since 2009. Image by dpstyles™ via Flickr. As someone who has worked on ranking algorithms, I know how difficult they are to develop. No, check that.

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The 5 Things You Need to Know about the New Google Search

Biznology

I think they have been running scared from Bing since 2009. Image via CrunchBase. Some of you follow the news every day, watching Google like a hawk every time it makes a move. This post is not for you. This post is for everyone else that has vaguely noticed that Google has made lots of changes over the last couple of years, but they aren’t sure about what all of them mean for search marketers.

Why Zagat might be a smarter purchase for Google than Yelp

Biznology

Google famously flamed out in its bid to buy Yelp in 2009, and has finally added the restaurant reviews it has craved. Image via CrunchBase. By now you’ve heard the news that Google has purchased Zagat Reviews.

A Skewed Web: Are you an outlier?

Biznology

Google Zeitgeist (US) - 2009 News - Overview. A quick look at Google Trends show that, for all its popularity in 2009, "New Moon" doesn't hold a candle to other popular terms: Google Trends snapshot (taken on Aug 7, 2010). Image by BLW Photography via Flickr. by Aaron Kim.

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Can social media be the new white hat SEO technique?

Biznology

Besides, back in late 2006 (and as late as 2009), Search Engine Optimization was considered to be snake oil, especially since Google was obviously omnipresent and had compensated for silly things such as ALT, Description, and Meta tags, right? Image via CrunchBase. by Chris Abraham. Several months ago, I met up with Mike Moran in New York and we were chatting about search. Well, at first, we were getting to know each other.

Healthcare needs social media influencers and influence

Biznology

There are thousands of people online this very moment who are working hard on sorting out how to make the most of a life that has been affected by illness and disease — their own or as caregivers. Tens of thousands.

Google says no more Penguin releases–what does it mean?

Biznology

So if you are still listening to people describing how you fool Google with tricks and other chicanery, that’s so 2009. Google announced in September that their most recent Penguin release will be their last.

ClickInsights: What was your "Aha" moment in 2009? - Part 1

Ambal's Amusings

I have invited our Panel of White Paper Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Since I’ve started a Twitter presence in February 2009, I have been able to build a 4000+ following relatively easily.

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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? B2B Lead Generation Benchmark Study 2009. What was your "Aha" moment in 2009?

MarketingSherpa’s Email Summit 2009

LeadSloth

Today MarketingSherpa’s Email Summit started in Miami. It is focused on advanced email strategies, which is an important part of the demand generation process. Most of the case studies seem to be B2C rather than B2B. The focus is on list- and trigger-based emails and on landing pages, rather than on the full Lead Management Automation functionality. Nevertheless, there are lots of interesting advanced email topics that are just as relevant for B2B demand generation specialists.

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The Big Question June 2009: Where is Your Time Spent?

B2B Marketing Traction

Services. About. Resources. Contact. The page you requested could not be found. Here are some options: If you got here by typing a URL, please make sure the spelling, capitalization, and punctuation are correct, then try loading the URL again.

B2B Lead Generation Benchmark Study 2009

Sales Lead Insights

B2B Lead Generation Benchmark Study 2009. Please participate in this important B2B Lead Generation Benchmarking Study by taking this fast and easy online survey. It will take you less than 10 minutes to complete, and you will automatically qualify to receive a free executive summary of the study results. If your answer is yes to any of the following questions, you will want to participate in this important B2B Lead Generation Benchmark Study.

B2B Lead Generation Benchmark Study 2009

Sales Lead Insights

B2B Lead Generation Benchmark Study 2009. Please participate in this important B2B Lead Generation Benchmarking Study by taking this fast and easy online survey. It will take you less than 10 minutes to complete, and you will automatically qualify to receive a free executive summary of the study results. If your answer is yes to any of the following questions, you will want to participate in this important B2B Lead Generation Benchmark Study.

Calling all Copywriters and Wanna-be-Copywriters to Copywriting Success Summit 2009

Ambal's Amusings

Mike Stelzner is once again pulling together one of his informative online summits - Copywriting Success Summit 2009. We have invited Michael Stelzner, event producer of Copywriting Success Summit 2009 to share his thoughts on copywriting and details of the event he is organizing.

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Sales cycles squirrelly in 2009?

ViewPoint

Top B2B marketing posts for 2009 (hint: social media)

Chris Koch

I’m happy to say that traffic to my blog has quadrupled (I’ve gone from a D-list blogger to a C-list, I think) in 2009 thanks to you. Who says B2B marketers are lagging in social media? If they are out there, they aren’t reading this blog. Of the top ten posts on my blog this year, only one did not involve social media. Though I’m supposed to be an objective researcher, I have to admit bias here.

Best of ClickDocuments "Connect the Docs" Blog in 2009

Ambal's Amusings

2009 was the first year of Connect the Docs. Enjoy the following collated list of best blog posts from Connect the Docs in 2009. A big thank you to all our readers, guest bloggers and interviewees for helping us build Connect the Docs. Top 5 Blog Posts. Content Marketing - The Ultimate Cheat Sheet. You and I live in an era when creating and distributing content have become democratized.

2009’s 50 Most Influential People in Sales Lead Management

Sales Lead Insights

I promised to link to the list of the top 50 most influential people in sales lead management. The ballots are counted. Imagine the drum roll.) And the winners are: [link]. To those of you who voted for me, my sincere thanks! If you'd like to learn more, please use my Contact Form , call me directly at 1-800-944-5553 or +1-401-294-7730, or check out the marketing consulting or speaking and training pages on my website.

B2B Marketing Zone’s Best B2B Marketing Posts – 2009

Reachforce

Earlier this week they compiled the Top 80 B2B Marketing Posts for 2009. If you aren't already subscribing to the B2B Marketing Zone, you should be. Be sure to check out the list to find great posts you might have missed this year. Shout out to Amy and Suaad who

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The Top People in Sales Lead Management in 2009: Friday, November 13th is Your Last Chance to Vote!

Sales Lead Insights

Don’t miss this opportunity to vote for your top five candidates to be among the fifty most influential people in sales lead management in 2009. Then be sure to watch for the results on November 16, 2009. Because the Sales Lead Management Association (SLMA) is closing the polls at Midnight Pacific Time (UTC-8) on Friday, November 13th. Both members and non-members can vote.

Dreamforce 2009: Search Engine Marketing Junkies

Modern B2B Marketing

This panel of B2B search engine marketers at Dreamforce 2009 talked about how to take your search marketing to the next level, including SEM tips and tricks, landing page strategies, Web site analytics, and more.

MarketingSherpa Seeks Case Study speakers for 2009 B2B Demand Generation Summits

B2B Lead Generation

If you have a great B2B story to tell, think about sharing it with other B2B marketers at MarketingSherpa’s 6th Annual B2B Demand Generation Summit 2009. Experienced B2B marketers who want to present will need to submit speech proposals by May 21, 2009. MarketingSherpa is looking for speakers for the events which will be held September 23-25 in San Francisco and October 23-25 in Boston.

Aberdeen's B2B TeleServices: The 2009 Buyer's Guide

ViewPoint

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The B2B Marketing Party of the Year: The Marketing Cloud Party at Dreamforce 2009

Modern B2B Marketing

If so, on Thursday night you will want to attend what is going to go to be remembered as the Marketing Party of 2009 ! Tags: Modern B2B Marketing B2B Marketing Dreamforce 2009 Marketing Party Salesforce Integration The Marketing Cloud Are you a B2B Marketer planning to be in the San Francisco Bay area next week? Three Reasons: Awesome Location! I don’t think it gets much cooler than the St. Regis in San Fran cisco.

Demand Generation Trends for 2009

Modern B2B Marketing

He recently turned the tables on me with seven questions of his own as part of his own interview series: Thought Leadership Interview #6: Miller Time: Marketo’s Jon Miller on Lead Generation and Management in 2009. What are the three trends you see emerging in 2009? Thought Leadership Interview #6: Miller Time: Marketo’s Jon Miller on Lead Generation and Management in 2009.

Dreamforce 2009: Engaging Effectively with Social Networks using Salesforce.com

Modern B2B Marketing