Right On Interactive's 5Buckets Simplifies Multi-Channel Messaging
Customer Experience Matrix
JULY 17, 2009
Instead, it has focused on making it simple to send messages in any channel. Most marketers would find it very difficult to run on-going campaigns through so many channels without 5Buckets or the equivalent. 5Buckets was introduced in early 2008 and currently has about 30 implementations shared by about 300 organizations.
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