The Effective Marketer

JANUARY 11, 2010

This question on a recent LinkedIn discussion thread for the Technology Marketing Community reminded me of when, a couple years ago, I delivered a presentation at the 2008 MarketingSherpa Email Marketing Summit. You can follow any responses to this entry through the RSS 2.0 You can follow any responses to this entry through the RSS 2.0

Work Management 100

Work Management Marketing Management Marketing Automation Services Marketing Budget 100

Buzz Marketing for Technology

JULY 22, 2008

July 8th, 2008. How do companies like Apple, Starbucks, Google and Southwest Airlines create raving fans, attract endless clients and become market leaders? Comments RSS. says: July 9th, 2008 at 11:21 am. says: July 9th, 2008 at 11:56 am. says: July 9th, 2008 at 3:32 pm. June 2008 (50). May 2008 (26).

RSS 100

RSS Work Management Marketing Management Privacy Policies 100

Buzz Marketing for Technology

JULY 24, 2008

Our Client Productions. By leelefever on June 10, 2008 - 9:20am. Documents - Google Docs has had a huge impact on our workflow. Submitted by Victor (not verified) on June 11, 2008 - 8:34am. lightweight Submitted by EmbeddedLibrarian (not verified) on June 11, 2008 - 9:33am. not verified) on June 11, 2008 - 9:53am.

Ning 100

Ning Tools Wiki RSS 100

Buzz Marketing for Technology

JUNE 27, 2008

Published Friday, June 06, 2008 8:13 PM by Rebecca. Subscribe to this posts comments using RSS. June 6, 2008 10:41 PM. June 8, 2008 11:03 AM. June 8, 2008 11:03 AM. RSS feed: We write on web technology and social media tools for non-profits - charities, associations, clubs and other organizations.

Web 2.0 100

Web 2.0 Effectiveness RSS Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

March 14th, 2008. The results of this study will be presented at WWW2008 , the 17th International World Wide Web Conference which will be held on April 20 to 25, 2008 in Beijing, China. In its March/April 2008 issue , Technology Review has published a series of articles about the 10 Emerging Technologies of 2008.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

The Effective Marketer

OCTOBER 14, 2010

MarketingSherpa is known for quality content and I have attended a couple conferences ( I was a speaker at the Email Marketing Summit 2008) and have always thought that the best you get from attending an event like this is more in the form of networking than in content itself. You can follow any responses to this entry through the RSS 2.0

Planning 100

Planning Work Management B2B Marketing Marketing Management 100

Biznology

SEPTEMBER 10, 2013

In today’s decontextualized world of walls, feeds, RSS , e-mail, diggs, reddits, Stumbles, tweets, and retweets, you need to attract your potential reader based only on the appeal of your title and nothing else, especially if you’re new to blogging and don’t happen to be Seth Godin. Google Abhors a Vacuum.

Social Media 80

Social Media Social Marketing Media Paid Search Agency 80

Buzz Marketing for Technology

OCTOBER 5, 2008

…education, technology, productivity. SHP Conference 2008. Published by Doug Belshaw on 4 October 2008 in thesis. If youre new here, you may want to sign up for email updates or subscribe to the RSS feed for all my posts. Productivity. Google Reader. Productivity. Latest Posts RSS.

RSS 100

RSS Web 2.0 Wiki Skype 100

The Effective Marketer

MAY 10, 2010

brand mascots are a common tool to promote your product or service. In 2008, revenues were up to $16.6 You can follow any responses to this entry through the RSS 2.0 Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

Industrial Marketing Today

JULY 14, 2010

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. So I Googled “content curation&# and lo and behold, it returned 77,600 results. You can get more ideas from my earlier post, “7 Strategies for Using Content to Market Industrial Products.&# of Tiecas, Inc.

Curation 60

Curation RSS Content Marketing Web 2.0 60

Buzz Marketing for Technology

JULY 24, 2008

April 2008. March 2008. February 2008. January 2008. It can either be pushed to you (RSS and email for example), or you can set out looking for it yourself (on Google, for example). Syndic8 and RSS Feeds have just about every feed you could imagine. Subscribe now to the full RSS feed.

RSS 100

RSS Work Management Marketing Management CAN-SPAM 100

Buzz Marketing for Technology

JUNE 27, 2008

Supernova 2008 - Interview with Umair Haque. April 2008. March 2008. February 2008. January 2008. Election 2008. Entries RSS. Comments RSS. E-Mail (Required, not published ). Want an image to appear near your comment? Go to gravatar.com. Notify me of followup comments via e-mail. Andrew McAfee.

Enterprise Management 100

Enterprise Management Work Management Paid Content Marketing Management 100

Buzz Marketing for Technology

JUNE 27, 2008

Books Amazon.com Books Wikipedia Collegiate Dictionary Collegiate Thesaurus Daypop Google Google Images Gurteen Hotbot HyperDictionary Translate to French Translate to German Translate to Italian Translate to Portuguese Translate to Spanish Yahoo. Giving a talk at the Graduate School of Bangkok University, January 2008.

Effectiveness 100

Effectiveness Work Management RSS Marketing Management 100

Buzz Marketing for Technology

JUNE 27, 2008

Thursday, June 05, 2008. As part of this I was asked to review our product strategy and get to know the eLearning space better. ▼ 2008. (38). Google Developer Day 2008 (Sydney). Code Camp Oz 2008. Code Camp Oz 2008. Interesting Links 2008-02-05. 2008 has arrived! eLearning. (1).

Work Management 100

Work Management Enterprise Management Marketing Management Web 2.0 100

Industrial Marketing Today

AUGUST 3, 2010

However, it is not so simple to measure customer engagement in situations with long sales cycles that’s commonplace with manufacturers, sellers of technical products and B2B consultative solution providers. The good news is that you can use a free tool like Google Analytics to get a very good handle on your customer engagement.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

WebMarketCentral

MAY 18, 2009

Google Social Bookmarking and Blog Recommendation Engine by Key Web Data The inimitable Chris Lang explains social features added to Google Reader (such as bookmarking capability and a friends list), why they were added, and how Google will likely use this information (to create a Digg-like system that can't be gamed).

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

Buzz Marketing for Technology

JULY 7, 2008

As I was leaving that brand we looked at sizing the amount of conversation (hard activity), but the best research we had indicated over 2 Billion conversations about product, service and brand. This entry was posted on Tuesday, June 24th, 2008 at 12:26 pm and is filed under Uncategorized. Upcoming Events. Go join that!

Social Media 100

Social Media Communities Wiki Work Management 100

Buzz Marketing for Technology

SEPTEMBER 30, 2008

May 19, 2008. Comment by Hjörtur Smárason on May 19, 2008 @ 7:13 am. Comment by lou suSi on May 19, 2008 @ 7:15 am. Comment by Julius on May 19, 2008 @ 7:16 am. Penn on May 19, 2008 @ 7:23 am. Comment by Steve Woodruff on May 19, 2008 @ 7:23 am. chrisbrogan.com. Newsletters. Many good points here, Chris.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Network Marketing 100

Buzz Marketing for Technology

JUNE 27, 2008

Google Sites. Jun 26, 2008 0. Jun 25, 2008 0. Jun 25, 2008 0. Jun 24, 2008 0. Jun 22, 2008 0. EDUCAUSE2006. encyclopedia. enterprise 2.0. Enterprise 2.0 conference. Enterprise Wiki. FASTForward '08. Federal Budget. friday flux. Gilbane Report. global city. governance. government. guest blogger.

Wiki 100

Wiki Enterprise Management Web 2.0 Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

Search BMJ blog: You dont need to be signed in to read BMJ Group Blogs, but you can register here to receive updates about other BMJ Group products and services via our Group site. RSS feeds, blogs, wikis, podcasts, social networking sites, mash up technology, etcâ??but June 10th, 2008 at 1:17 pm. June 10th, 2008 at 1:31 pm.

Web 2.0 100

Web 2.0 Personalization Terms and Conditions RSS 100

Industrial Marketing Today

AUGUST 20, 2010

You need to move beyond the free Google Custom Search tool for websites. For example, segment your products and services by application and/or industry. Give them hardcore specifications typically found in product spec sheets. Design wins lead to production volume orders.

Web 2.0 60

Web 2.0 Planning Buying Cycle Lead Scoring 60

Industrial Marketing Today

AUGUST 24, 2010

You’d arm them with information about your products and how people use them. Install site analytics, the free Google Analytics is a good start. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. She said, “Treat your website as if you were hiring a six-figure salesperson.

Marketing Websites 60

Marketing Websites Marketing Budget Buying Cycle Web 2.0 60

Industrial Marketing Today

JUNE 29, 2010

In the Needs Awareness and Research stages (the first two stages of the industrial buying cycle ), buyers use a broad array of sources, including social media, webinars, e-newsletters, Google, Bing, Yahoo and vertical search engines like thomasnet.com and globalsepc.com. Copyright © 2010 Tiecas, Inc. All Rights Reserved. of Tiecas, Inc.

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Industrial Marketing Today

JUNE 8, 2010

You are well aware of the fact that the Internet has completely and permanently changed the way industrial buyers purchase technical products and services. Let’s say your business offers a software product designed to help business owners efficiently allocate revenue to related expenses to ultimately reduce costs. All Rights Reserved.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

AUGUST 24, 2009

Google is not the only source of content ideas. Don’t be afraid to tear apart your initial outline if you think it will improve the product. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Bottom line – better content comes from better research. All Rights Reserved.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Industrial Marketing Today

MAY 3, 2010

Are you pre-selling a product or service? Write about what matters to your readers: You are passionate about your company and want to write everything about its products and services. The first one is All in One SEO Pack and the second one is Google XML Sitemaps. What do you want the post to do for your company? of Tiecas, Inc.

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Customer Experience Matrix

JULY 16, 2009

Previous acquisitions include Web content management (MediaSurface, 2008), contact optimisation (Campaign Calculus 2.0, I expect Alterian to extend the product to monitor and manage individual relationships, thereby integrating social media with other aspects of customer management.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Industrial Marketing Today

JUNE 3, 2010

Situation turns dire until someone within the company gets an epiphany, “Our site is not optimized” > Quick, call in that SEO expert who guarantees first page ranking in Google > Before you know it, you are locked in a 6-month search engine optimization contract. This will also lower the client’s fear of “you just don’t get it.”

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Buzz Marketing for Technology

JUNE 27, 2008

RSS Feeds » LEADERSHIP. Six Techniques to Get More from the Web than Google Will Tell You. Find out why a new study picks Googles Messaging Security over competitors. Salesforce for Google Apps Webcast. How to Be a Supremely Productive Person: A Chat With John Halamka. src = [link]. }. White Papers |.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Online Marketing Institute

MARCH 13, 2011

Whether they come from form fills, landing pages, rss subscriptions, webinar registrations or downloads, these are now regarded as some of the most qualified and actionable kinds of leads that can be generated. VisitorTrack is one of our products, as you've referenced above. I am the CEO of netFactor.

Sales Qualified Leads 40

Sales Qualified Leads ReadyContacts High Quality Lead netFactor 40

Buzz Marketing for Technology

JULY 24, 2008

My Yahoo Google Stumble Upon. trillion a year in the United States alone, or 15% of gross domestic product. March 9-12, 2008, Orlando, FL. Newsletters / RSS Feed. Copyright © 2008 Mansueto Ventures LLC. ); document.write( ); FastCompany.com | Where ideas and people meet. Find People. Find Groups. Find Blogs.

Companies 100

Companies Work Management Advertorials RSS 100

Industrial Marketing Today

OCTOBER 26, 2009

For example, the search term “industrial valves” yields 238,000 pages in Google. Use a free tool like Google’s Keyword Tool to find search terms and long-tail keywords that people are using to search for information related to your products and services. Here you can add a link to your Home page or a product page.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Online Marketing Institute

MARCH 30, 2011

When it comes to online marketing Google is now cracking down on bad content, so it’s important to be original. Instead of loud claims of product superiority, what customers really want is valuable content that will improve their lives. The key is that it needs to be relevant and engaging. The rules of marketing have changed.

Curation 40

Curation B2B Thought Leadership Content Privacy Policies 40

Buzz Marketing for Technology

JUNE 27, 2008

Counselors Corner > May 2008 > 50 of the Most Dependable Web Resources for University Students 50 of the Most Dependable Web Resources for University Students. Google Books - This beta tool from Google is a great way to locate books and research material on every subject imaginable. Bachelor Degree Programs. AIU Online.

Resources 100

Resources Copyright Work Management Wikipedia 100

readwrite

OCTOBER 4, 2010

Costolo is best known to date for his work at Feedburner, the RSS publishing and analytics service bought and squandered by Google. RSS has been widely derided as too hard for consumers and relegated to obscurity “under the hood” – replaced even in the lives of many tech-watchers by Twitter. .

RSS 40

RSS Lead Ranking Twitter Advertisements 40

Buzz Marketing for Technology

OCTOBER 4, 2008

October 04, 2008 in Blogging , knowledge sharing , learning , professional development | Permalink. |. October 02, 2008 in Learning Trends , Management , Organizations , social networking , Web 2.0 | Permalink. |. October 02, 2008 in learning | Permalink. |. September 30, 2008 | Permalink. |. through the lens of Web 1.0,

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

Online Marketing Institute

OCTOBER 1, 2010

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter A few years ago, critics said Blogging was a fad. Single Sign On systems don’t go away they simple aggregate this new level of data.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40