WebMarketCentral

MAY 22, 2009

The previous post on this topic advised search engine marketers to bid on their own company name and branded terms, keep keyword lists clean and cross-pollinate SEO and SEM efforts. Here are three more tips for optimizing results from SEM programs such as Google AdWords. Keep your content network clean.

SEM 20

SEM Campaigns Optimization Tips 20

WebMarketCentral

SEPTEMBER 10, 2009

How can generate more targeted traffic to your blog? Blog Project: 30 Traffic Generation Tips by Daily Blog Tips Daniel Scocco invited 30 bloggers to provide a key traffic-building tip and posts the list here, including recommendations from Sridhar Katakam : " Keep track of blogs and leave comments on them.

RSS 20

RSS Best Practices Business Blogger 20

WebMarketCentral

AUGUST 17, 2009

How can you generate more clicks even when your site isn't in one of the top three spots in search results? StumbleUpon and Digg) is "spiky" and doesn't convert well, but supports SEO through the links generated. What common mistakes should you avoid when optimizing a site for search? Social traffic (e.g.

SEO 20

SEO Best Practices Adwords Copywriting 20

WebMarketCentral

SEPTEMBER 14, 2009

Examples include David Raab's Guide to Demand Generation Systems , Marketo's Landing Page Test Calculator and this podcast from Laura Ramos on using Web 2.0 If you don't want to see their ads, a fee-based version is available for a reasonable $25 per year. tactics to boost b2b marketing results.

Tools 20

Tools Best Practices Web 2.0 Adwords 20

WebMarketCentral

SEPTEMBER 3, 2009

9 Methods to increase your relationship with your online relations for lead generation or sales by LEADSExplorer This excellent post a great set of tips (such as "try to meet in real life" and "ask for help") for turning passive social media connections into active relationships that lead to additional online exposure, leads or sales.

LEADSExplorer 20

LEADSExplorer Social Media Optimization Web 2.0 20

WebMarketCentral

MAY 4, 2009

Loren Baker contends that the best way to generate links is to think beyond the one-off pitch and build relationships with key bloggers in your industry. In Newt's words, "if your PR strategy is driven with a customer focus that is backed up by a rich set of customer-centric content, you will generate news."

PR 20

PR Best Practices Blogger Copywriting 20

WebMarketCentral

JUNE 3, 2009

SEO: best bang for your buck for generating online leads by E-consultancy Aliya Zaidi summarizes research from E-consultancy showing that while " natural search, email marketing and paid search are still the most commonly used methods for generating online leads," " SEO (is) seen as providing the best value for money."

Brand Identity 20

Brand Identity Branding Marketing & Strategy Best Practices 20

WebMarketCentral

AUGUST 10, 2009

YouTube generates enormous views, but isn't appropriate for every brand. by iMedia Connection In this insightful missive, Matthew Pollock elaborates on two essential points about social media. Second, achieving results with social media takes time, because it is about building relationships rather than landing the quick sale.

Social Media 20

Social Media Web 2.0 Optimization Media 20

WebMarketCentral

SEPTEMBER 22, 2009

10 Simple Steps To Increase Blog Traffic Via StumbleUpon by How To Make My Blog Marko Saric outlines a process for generating more traffic through StumbleUpon , walking through the steps of sharing great content, making friends in the network, and analyzing results. CFOs are the most skeptical (yeah, another shock).

Social Media 20

Social Media Optimization Media Web 2.0 20

WebMarketCentral

JUNE 17, 2009

Name Combo Either a slick tool to help generate domain name ideas, check availability and register with just a few clicks, or at least a mildly interesting way to waste some time—you decide.

Tools 20

Tools Best Practices RSS Adwords 20

WebMarketCentral

MAY 18, 2009

Topics include finding popular keywords, generating backlinks, tagging, using WordPress with social media, Twitter, and creating and promoting content. The tone is a bit spammy at times, but the information is valuable.

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

WebMarketCentral

OCTOBER 13, 2008

How can "conquesting" be applied as an SEM tactic? Get the answers to these inquiries and more in the following blog posts and articles, some of the best written on the topic of search engine marketing so far in 2008. What challenges lie ahead for PPC marketers? What critical intelligence can be gained from PPC analytics?

Search Engine Marketing 20

Search Engine Marketing Paid Content Search Marketing PPC 20

seo.co

MARCH 8, 2020

Now published by Third Door Media, Search Engine Land features news and opinions on SEO, search engine marketing (SEM), social media, local marketing, and other pertinent industry topics. It’s a great first stop for anything related to SEO, SEM or internet marketing. Social Media Examiner. Duct Tape Marketing Blog.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Outgrow

AUGUST 26, 2022

So at Stack Overflow, I manage five marketing teams – the brand team, the communications team, the demand generation team, the product marketing team, and the content team. And there are built-in demands given the massive reach that our public site has and has had since 2008. Two, about managing time.

Work Management 52

Work Management Marketing Management Paid Search Agency Outgrow 52

WebMarketCentral

AUGUST 14, 2008

In my continuing effort to clean out my bookmarks and stay ahead of the game for the Best of 2008 series in January, here are a dozen of the most linkworthy articles and posts on search engine marketing so far this year. SEO and SEM Shortcuts, Spying and Stats to Dominate Google! Whats the best keyword match type?

Search Engine Marketing 20

Search Engine Marketing Search Marketing Marketing Analytics Tools Paid Search Agency 20

Industrial Marketing Today

OCTOBER 2, 2010

Are you interested in lead generation, lead nurturing and/or building authority and brand awareness? Case study #1: B2B lead generation through better segmenting and more focused email content Business challenge: FreightCenter wanted to change its customer mix of 70/30 (B2C/B2B) to a more B2B-centric mix.

Email Marketing 60

Email Marketing Planning Web 2.0 BtoB 60

Hubspot

JANUARY 7, 2014

Created: March 3, 2008. Created: February 2, 2008. Created: November 4, 2008. Created: August 6, 2008. Created: March 27, 2008. Created: March 6, 2008. Marketing. 1) Digital Marketing. Type: Networking Group. Members: 427,420. Owner: John Horsley. Why This Group Is Awesome. Type: Professional Group.

Linkedin 28

Linkedin B2B Thought Leadership Planning Demand Generation Agencies 28

WebMarketCentral

AUGUST 1, 2008

So here are several more of the best SEO-related pieces from 2008 thus far. Learning SEO and SEM - Where to Start? Google Benchmarking and how it can generate more traffic by Latest SEO Buzz A concise basic explanation of how to use Google Benchmarking to identify the most promising potential areas of improvement for a site.

SEO 20

SEO SEM Best Practices Buzz 20

WebMarketCentral

JULY 7, 2008

MarketingSherpa's report provides useful advice for incorporating video into B2B lead generation plans, such as best practices in properly tagging corporate videos uploaded to YouTube. YouTube and the Paradox of Video Quality Online video is hot for many reasons: it's engaging, portable, re-usable and increasingly searchable.

Lead Generation 20

Lead Generation Work Management Lead Scoring Lead Ranking 20

Online Marketing Institute

APRIL 4, 2011

While writers were quick to identify how millennials (ages 18 to 33) are moving away from blogs, most older generations were gravitating to them. As a result, from 2008 to 2010, blogging actually rose 3 percent as an Internet activity among all adults. I am going to set up PPC for three senior living communities, all.

SEO 40

SEO SEM Effectiveness Enterprise Management 40

WebMarketCentral

JUNE 18, 2008

MarketingSherpa has just released its 2008 B2B Lead Generation Handbook (that's a link to the free executive summary PDF; the complete report will run you a cool $500). The 22-page executive summary contains some useful information for B2B marketers and CEOs (plus a little bit of misinformation best disregarded).

Lead Generation 20

Lead Generation Lead Scoring Lead Ranking B2B Thought Leadership 20

Ambal's Amusings

OCTOBER 15, 2009

Brian Carroll's blog B2B Lead Generation Blog. Brian Carroll's book Lead Generation for the Complex Sale. B2B Lead Generation Benchmark Study 2009. How to Choose Your Carrot: Effective Lead Generation Offers for High-Technology Marketers (White Paper). Forrester Blog for Interactive Marketing Professionals. Get Content.

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Webbiquity

SEPTEMBER 10, 2012

Lisa Cramer is President & Co-Founder of LeadLife Solutions in Atlanta, a provider of on-demand lead management software that generates, scores and nurtures leads for B2B marketers. She gains valuable insight about your audience through Search Engine Marketing (SEM) and social media marketing. Lisa Cramer. LisaJCramer. aespinosa.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Convince & Convert

APRIL 20, 2010

link] [link] SEM Does Your Blog Have a Long Tail? link] [link] SEM Does Your Blog Have a Long Tail? link] email writing My readers used 411 different search terms to generate over 510 visits (i'm rather small)… [link] jakejordan Do you search with 3+ words in Google? All rights reserved.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Online Marketing Institute

JUNE 15, 2009

Buzz Marketing highlights from this week … and Buzz Marketing highlights from this week … says: February 27, 2008 at 10:50 pm [.] Ruby Web says: September 9, 2008 at 2:53 am Great article. It has enlightened me a lot.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Convince & Convert

SEPTEMBER 20, 2010

I look forward to getting past the basic questions of application of social media for B2B and starting to focus on things like lead generation and social CRM as we move forward in 2010.-= However, I am still seeing only anecdotal evidence that social media is good for B2B lead generation. Kipp Bodnar´s last blog.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Online Marketing Institute

JUNE 30, 2009

Are they focusing on certain keywords for SEO/SEM, sponsoring certain sites or newsletters, or attending key trade show? They will no doubt be spending some of their dollars evaluating which media are effective. See what sticks and copy their approach. That is like market research that you are getting for free.

Work Management 40

Work Management Marketing Management Marketing Automation Services B2B Marketing 40

WebMarketCentral

FEBRUARY 11, 2008

Generation Net-Obsessed by MediaPost Online Spin This post provides some interesting statistics and observations about the "net generation," 16-to-29 year olds who have "grown up with computers, video games, the Internet, instant messaging, online music and the like."

Research 20

Research Planning Best Practices Buying Cycle 20

Webbiquity

SEPTEMBER 10, 2012

Lisa Cramer is President & Co-Founder of LeadLife Solutions in Atlanta, a provider of on-demand lead management software that generates, scores and nurtures leads for B2B marketers. She gains valuable insight about your audience through Search Engine Marketing (SEM) and social media marketing. Lisa Cramer. LisaJCramer. aespinosa.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

APRIL 6, 2017

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. It’s helpful for organizing customer relationship management, marketing, lead generation, sales, and all manner of automation.” 2) Nimble.

Marketing Automation Services 250

Marketing Automation Services CRM Marketing Management Tools 250

Webbiquity

JANUARY 17, 2011

However, that figure rises if you work for a company generating at least $10 million in annual revenue, or you’re in management (in which case it’s $109,000). 5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. B2B Marketing: Red-Headed Step-Child of SEM World? by aimClear.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Convince & Convert

FEBRUARY 25, 2010

I work for a small advertising agency that has seen huge results from SEO/SEM and social media. Without that passion internally, there's no chance of generating the spark between brand and audience. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. link] Promotional Products Great post Susan!

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117