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Best of 2008 (So Far) - Blogging for Business, Part 2


Find the answers to these questions and more in this list of some of the best posts of 2008 so far on blogging for business. Writer Steph Auteri outlines several strategies, tools and examples to help in selecting a "totally rad" blog name. How do you come up with a great blog name?

20 LinkedIn Groups Every Marketer Should Join


Created: March 3, 2008. Created by HubSpot ’s own Dharmesh Shah, the Inbound Marketers group provides tips, tricks, templates, and tutorials for planning and executing on successful inbound marketing strategies. Created: February 2, 2008. Created: November 4, 2008.

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Twitter Twaddle, Part 1: What Twitter Is and Why It's Cool


Johnny Makkar provides some helpful guidance on how to get your co-workers to start Twittering , in which he links to this long but informative video from HubSpot on how to use Twitter for marketing and PR. Example from Chris Brogan : " Chicago area meetup 11/10: [link] Pass it on!"

SEO Is Not Dead, Just Changing: What This Means


If you're the owner of Ace Dry Cleaners, for example, you really don't want traffic from people who are searching for Ace Insurance or Ace Hardware any more than those searchers want to find you. "SEO is dead."

Twitter Twaddle, Part 2: Best Practices, Tools and The Future of Twitter


The brilliant Mike Volpe of HubSpot takes a different approach to offering his advice in 5 Things On Twitter That Annoy the Crap Out of Me. Get your "score" from Hubspot's TwitterGrader. This is the second of a two-part series.

Best Social Media Stats, Facts and Marketing Research of 2010


For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), 5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year.

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B2B social media case studies - 3 you can learn from and why they work

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Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17.

7 Steps to Transforming Into an Inbound Agency


If you need some help transforming yourself into a content creation machine, check out this free ebook -- it''ll tell you how we at HubSpot approach our own content creation strategy. Paul Roetzer, CEO and Founder, PR 20/20. You can’t teach an old dog new tricks.

3 Marketing Lessons From Charles Darwin


Companies spent 17% less on trade shows in 2009 verses 2008 4. ” states HubSpot CEO Brian Halligan. Recommended reading: New Rules of Marketing & PR by David Meerman Scott and Inbound Marketing , by Brian Halligan and Dharmesh Shah. Connect with HubSpot

B2B Lead Management Market Heats Up

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Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions. Posted by: Jon Miller | March 21, 2008 at 04:57 PM This is a great overview of this amorphous, evolving, dynamic space.

Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

PR Dept? Published by Hubspot, May 2010. 4 Reasons B2B Companies Should Use Linkedin Company Pages, Plus 4 Examples and 4 Tips to Get Started - Modern B2B Marketing , November 3, 2010 Have you seen the changes to the LinkedIn Company Pages? The 9 Worst Ways to Use LinkedIn for Business - Hubspot , November 3, 2010 LinkedIn is a powerful social network to connect with industry professionals, especially for B2B. Is the era of PR over? Guard dog PR.

Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Your PR team was aware of most of these as it often had a hand in generating those placements. However, in this post you will discover six great and proven ways, including real-life examples from social media blogs and mavens (really), that guarantee a. looked at over 40,000 HubSpot-customer landing pages.