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Rensselaer Polytechnic Institute Tetherless World Constellation Launch Event - June 11, 2008

Buzz Marketing for Technology

On June 11, 2008, leading authorities on the World Wide Web will gather at Rensselaer Polytechnic Institute for an old-fashioned debate with a social media twist. We aim to make the next generation Web natural to use while responsive to a growing variety of policy and social needs. Tetherless World Constellation Web Site.

Webcast 100
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Quaero AdVantage CDP Bridges Identified and Anonymous Data

Customer Experience Matrix

It was purchased in 2008 by CSG International , a telecom customer communications specialist, and repurchased by the original management in 2014. The split architecture of AdVantage is actually pretty common among CDPs, since anonymous and identified customer data are often kept separate for privacy reasons. AdVantage does that too.

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Generating More “Educated Leads” on a Small Budget

Industrial Marketing Today

How does one generate high quality, educated leads, not just site visitors on a marketing budget that is less than 1% of the projected revenue? How does one generate high quality, educated leads, not just site visitors on a marketing budget that is less than 1% of the projected revenue? All I can say is WOW!

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How Tim Cook is transforming the Apple brand

Biznology

This additional dimension to Apple’s company brand represents an extraordinary transition to a next generation concept for why a corporation exists and what it should stand for. 72% would recommend a brand that supports a good cause over one that doesn’t (a 39% increase since 2008). shareholder value). shareholder value).

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The Role of B2B Marketing is Shifting from Lead Generation to.

Industrial Marketing Today

Organizations are spending considerable amounts of time and money on tracking and measuring lead generation metrics. Organizations are spending considerable amounts of time and money on tracking and measuring lead generation metrics. However, the role of B2B marketers is changing and evolving more into revenue generation.

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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

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Connect Direct - Demand Generation That Works

Online Marketing Institute

Generating sales leads - the right kind of leads, at the right price -means more than one-off tactics. Whether you need thatone killer campaign, or a soup-to-nuts, top-to-bottom demand generationstrategy, well design and deploy the precise mix of media, offer, andcreative to get the results you need. © 2008 Connect Direct Inc. |