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Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

Send (Lumpy) Direct Mail. Email was supposed to kill direct mail. The very ease of sending (and deleting) email messages has made physical mail more appealing to recipients and less likely to be ignored. Forbes reports that “direct mail’s response rates are actually anywhere from 10 to 30 times higher than that of digital.”

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Balihoo Offers "Local Marketing Automation" for Channel Partners

Customer Experience Matrix

content distribution with pre-packaged campaigns in email, direct mail, mobile, online ads, print, and broadcast media. The system also stores a customer list – owned by and only accessible to the channel partner – which can function as a simple CRM system. So it was worth taking a look. I’m glad I did.

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ClickSquared System Combines Marketing Database, Campaign Management and Multi-Channel Message Delivery

Customer Experience Matrix

In fact, Click 3G was officially launched last week, although the company has been migrating clients to the platform since Fall 2008. The company got its start in 1999 as a direct mail house specializing in overnight execution of trigger marketing programs. The system also provides several “Web 2.0”

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Introducing Users to the Concept of Meeting Workspaces in MOSS 2007 | NetworkWorld.com Community

Buzz Marketing for Technology

Friday, June 27, 2008. Submitted by Susan Hanley on Fri, 03/14/2008 - 4:37pm. t their e-mail client. In this scenario, the client uses Lotus Notes for e-mail and calendaring and the team in question has a manageable number of recurring meetings for which they formally create agendas and record meeting minutes.Â

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True Influence Opens a Window into Future Demand Generation

Customer Experience Matrix

Like all demand generation systems, True Influence can import lists, send emails, create Web forms and surveys, score leads, set up multi-step campaigns, and integrate with CRM systems. The system can exchange data with other CRM systems through batch updates as needed. But if Giese is right, they will be.

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

This entry was posted on Tuesday, June 24th, 2008 at 12:26 pm and is filed under Uncategorized. On June 24th, 2008, Josh Ledgard said: I agree completely. On June 25th, 2008, Sean said: thanks for the comments Josh and Bev. On June 26th, 2008, Gwynne Kostin said: Good and thoughtful post. Upcoming Events. Share This.

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Right On Interactive's 5Buckets Simplifies Multi-Channel Messaging

Customer Experience Matrix

Rather, it matches the functions of a traditional campaign manager: accept inputs from external sources (CRM, Web sites, surveys, transactions), create lists from those sources, and send the lists to external systems for delivery. Now is a good time to remedy that.