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Tech layoffs? Great companies are actively hiring marketing technology talent

chiefmartech

They have varying job titles around marketing operations and marketing technology, from technical marketing specialist to full-stack marketing developer, from marketing automation manager to CRM administrator, from martech solutions architect to marketing software engineer. And some large, smart companies horde dozens of them.)

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How These 7 Companies Thrived During the Recession

Hubspot

In 2008, the Great Recession was all over the news. But, how do companies thrive during financially rough times? In this post, we'll review seven companies that grew during the recession and see how they succeeded during economic uncertainty. In fact, sales for technology increased during the 2008 recession. TeamLogic IT.

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How To Use the Hero’s Journey for Content Marketing: A Good Story Goes A Long Way

Marketing Insider Group

But facts alone do not persuade companies to pay big money for software, consulting services, or other high-value items. Companies are made of people with emotions and desires. Sometimes you can find the threads of a story (aka a narrative) in the messaging your product marketing team developed. Employee buy-in.

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How purposeful branding is driving millennials and social entrepreneurship

Biznology

The world has changed dramatically in the past 10 years or since the 2008 recession. More and more, consumers are buying brands not just for what it does, but also what a brand or the parent company stands for–e.g. Consumer product companies seem to leading this trend. They will make up 75% of the workforce in the U.S.

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The best pharma event management companies in 2023

SpotMe Blog

With so many logistics to handle and compliance regulations to consider when managing pharma events, working with expert pharma event management companies can help reduce stress and ensure you achieve your business goals more easily. It is not a comprehensive list, and the companies are listed alphabetically, not in order of preference.

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Your B2B Marketing Budget Playbook for 2021 Success [Research]

Marketing Insider Group

Most companies have learned that B2B marketing budgets are much more important than they thought – and that their existing marketing strategies, well, kind of sucked. The digital marketing landscape looks totally different than it did in 2008 during the last crash. Enough with the negativity and cliches. Mobile Mindfulness.

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What Are the Benefits of an MBA Degree in 2020?

Webbiquity

Since bottoming out in the 2008-9 financial crisis, the world economy has generated significant growth. These individuals must have solid general knowledge of multiple fields so they can steer the company in the right direction, view problems from various angles, and develop holistic solutions that can work on many levels.