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Facebook Success Summit - 22 Sessions on Everything Facebook.

Convince & Convert

Now with more than 500 million global members, Facebook is changing the way we interact, communicate, share, and shop. Now with more than 500 million global members, Facebook is changing the way we interact, communicate, share, and shop. Here’s my blurb: Do you have a Facebook strategy?

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10 rules for successful metaverse marketing

Martech

My SLENTRE.COM staff in early 2008 at our virtual office in Second Life. Despres has been heavily involved with virtual spaces for almost twenty years and has become my go-to for all things related to building and engaging virtual communities. What are the community norms, rules and regulations? Location, location, location!

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said. Popularity: 17% [ ?

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The real and complete history of social media marketing

illumin

While Facebook may be only 19 as of 2023, the very first use of the internet to socialize dates all the way back to 1978 with the creation of the Computerized Hobbyists Bulletin Board System. In 2002, Friendster launched as “an online community that connects people through networks of friends for dating or making new friends.”

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The Twilight renaissance: Why retailers need social media for trend forecasting

Sprout Social

Even a vampire romance movie from 2008. If it looks like Bella Swan might have worn it in the 2008 film adaptation of Twilight, it fits the vibe. Throwaway lines from Twilight were inspiring jokes across Facebook, Instagram, Twitter and more. It started online, and it marks a major change in the world of fashion. Here’s why.

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How a fearless content marketing strategy paid off Under Armour, IBM, and GE

Tomorrow People

Under Armour: Expert Community-Building. Young and rapidly growing sportswear brand Under Armour has built a fitness community of 165 million users, by cleverly pursuing a strategy of acquiring different fitness apps and technology platforms. Community building is a crucial part of its content marketing strategy.

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What marketers need to know about managing social media through an economic downturn

Sprout Social

She clearly remembers feeling frustrated in the face of budget cuts during the 2008 recession. Build community “It’s hard to get new customers in this market,” says Dietrich. This advice tracks with one of the biggest social trends we’ll continue to see in 2023—the popularity of closed communities.