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Gene Carr's Patron Technology Blog

Buzz Marketing for Technology

E-marketing Insight to help arts & non-profit organizations leverage the Internet. E-mail Marketing. General E-marketing. Subway Video and the Next Big Marketing Thing. Patron Technology - the leader in e-mail and online marketing for arts & culture.

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Best of 2008 (So Far) - Blogging for Business, Part 2

WebMarketCentral

Find the answers to these questions and more in this list of some of the best posts of 2008 so far on blogging for business. by ProBlogger Blogger Darren Rowse makes the case that while writing useful and unique content is essential to blogging success, it isn't enough.

Best of 2008 (So Far) - Website Design, Part 2

WebMarketCentral

Why Web Design Matters by SEO Book SEO expert Peter Da Vanzo serves up his take on the 10 most important factors, beginning with "Purpose—Know Your Audience," which should be the starting point for ANY marketing activity.

Best of 2008 (So Far) - Web Marketing Research, Part 2

WebMarketCentral

Check out these posts, more of the best so far in 2008, on web marketing and Internet research to sate your curiosity, make better marketing decisions, and arm yourself with online trivia knowledge. Is online advertising losing its luster?

Best of 2007: Marketing Research

WebMarketCentral

How is online consumer behavior changing? What do marketing professionals need to know about online video? Get the answers to these questions and more from this collection of some of the best articles and blog posts from 2007 on marketing research.

Best of 2007: Articles and Blog Posts on SEM

WebMarketCentral

Search engine marketing (SEM) is one of the fastest-growing categories in all of advertising, because it is both measurable and logical: present your ads when people are searching for what you're selling.

Best of 2007: Articles and Blog Posts on SEO (Part 2)

WebMarketCentral

5 Rules of Social Media Optimization (SMO) by Buzz Marketing for Technology Ãœber-blogger and podcaster Paul Dunay provides five unconventional tactics for improving search engine rank, such as adding social bookmark site buttons to web pages, making content portable (e.g.

Best of 2008: Social Media Optimization, Part 2

WebMarketCentral

How can you create effective online video content on a budget? Discover these answers and others here in more of the best posts from the past year on social media marketing and PR. How should you measure the impact of social media?

9 Successful Marketers Answer 1 Simple Question: How'd You Get Started?

Hubspot

Not everyone who works in marketing imagined they''d end up here. Sure, some of us started as marketing majors in college, but many marketers have taken really different and interesting career paths to end up in our profession. I was sort of always in marketing.

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), Social media networks and blogs consume nearly 25% of people’s time online.

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Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Choosing an Email Marketing Software Who’s the best email marketing company/software? This question on a recent LinkedIn discussion thread for the Technology Marketing Community reminded me of when, a couple years ago, I delivered a presentation at the 2008 MarketingSherpa Email Marketing Summit.

5 Proven Strategies for B2B Social Media Marketing

delicious b2bmarketing

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : 3 Tips for Maximizing Engagement With Facebook “Likes&# and Shares November 4, 2010 Erica Swallow View Comments 5 Proven Strategies for B2B Social Media Marketing email share email share Do you like this story?

5 Proven Strategies for B2B Social Media Marketing

delicious b2bmarketing

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : Skype Group Video Calling Comes to Mac November 4, 2010 Erica Swallow View Comments 5 Proven Strategies for B2B Social Media Marketing email share email share Do you like this story? The B2B Social Media Marketing Series is supported by IDG Enterprise.

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5 Steps for Crafting an Effective B2B SEO Blogging Strategy

delicious b2bmarketing

Real-Time Activity Stream 5 Steps for Crafting an Effective B2B SEO Blogging Strategy Derek Edmond | Mar 4, 2011 | 0 Comments Search engine marketers frequently recommend blogging as a tactic for achieving search engine optimization ( SEO ) goals. Are you a Search Engine Watch Member? |

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How Lack of Marketing Content Can Derail Your Website Redesign Project

Industrial Marketing Today

In the words of Jeffrey Zeldman , the renowned web designer, blogger, independent publisher and the king of Web standards according to Business Week, “Content precedes design. Is your website redesign project on hold waiting for marketing to deliver content?

17 Compelling and Highly Usable B2B Marketing Statistics

delicious b2bmarketing

This is set to reach 12% by 2013 Source : AMR International B2B Online Marketing Assessment and Forecast to 2013 US business-to-business (B2B) advertising and marketing spending will increase by 0.8%

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Blog Marketing Tactics - 10 Tested, Proven Ideas

delicious b2bmarketing

Remember, you need to write on topics that will generate organic links. Throughout 2008, I gathered quotes from some of my favorite bloggers and published it: 22 inspirational quotes. Then, I sent each blogger quoted their image along with a link to the presentation.

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17 Compelling And Highly Usable B2B Marketing Statistics

Modern B2B Marketing

Knowing what’s happening in the B2B marketing industry is key to understanding current and future trends. B2B advertising spend on social media and lead generation sites is forecasted to grow at an annualized rate of 21% and 17% respectively to 2013. Source : Buzz Marketing.

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Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content.

Content Creation Made Easy

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Creation Made Easy by Achinta Mitra on August 24, 2009 in Content Marketing , Industrial Marketing Blog Are you struggling with creating content? However, to be successful in your online marketing, you must come up with fresh and interesting content regularly. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas.

B2B Marketing Summit Shows Old Problems Persist

The Effective Marketer

MarketingSherpa is known for quality content and I have attended a couple conferences ( I was a speaker at the Email Marketing Summit 2008) and have always thought that the best you get from attending an event like this is more in the form of networking than in content itself.

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Taming Your Brand Mascot « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Taming Your Brand Mascot From Tony The Tiger, Trix Rabbit and Energizer Bunny to Ronald McDonald and even John McCain (?!) In 2008, revenues were up to $16.6

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How are marketers planning to allocate budgets this year? Content Marketing.

Blogs are Becoming the New Front Door for Prospects: Is Yours Open?

delicious b2bmarketing

Email Marketing: Improve deliverability by deleting subscribers? While judging our Viral and Social Marketing Hall of Fame entries earlier this month, I reviewed several strong entries from B2B marketers that cited impressive statistics for their company blogs.

Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

Great content this month via the B2B Marketing Zone. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Is social media creating a generation of cowards? It Depends , October 13, 2010 Until fairly recently, keeping track of your organization’s online presence was relatively easy. 8211; 23 percent of online consumers read Twitter updates at least monthly.

Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Really great content around B2B Marketing again this month. Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. The survey generated over 270 responses from B2B marketers - and the results are in! Online blog needs various marketing methods to get converted into big business. Inbound Marketing (98).