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The Impact of COVID-19 on B2B Marketing Plans: Tech vs. Non-Tech

Webbiquity

The financial crisis of 2008-9, in contrast was sparked by the bursting of a bubble in real estate values. The abrupt shutdown of vast swaths of economy and the entire live events industry, to help slow the spread of the novel coronavirus, has dramatically impacted plans for B2B marketers. overall budgets will be cut). Online Event Plans.

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Influencer Marketing: What is it and Why Should You be Doing it?

Onalytica B2B

So, each week we’re going to bring you an easy-to-digest blog post covering each step of the influencer marketing process as per the definitive practical guide. So, each week we’re going to bring you an easy-to-digest blog post covering each step of the influencer marketing process as per the definitive practical guide.

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How customer-hero stories help you connect better

markempa

Let me explain. Despite all the time, money, resources spent on improving sales productivity, just 13% of sales people produce 87% of revenue in a typical organization according to the Sales Benchmark Index. So, what do the 13% high achievers have that others don’t? They connect emotionally with their buyers. That’s why interviewed Mike Bosworth.

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How I Discovered My Career Passion as a Sales Ops Leader

Salesforce Marketing Cloud

It’s funny to think back now at my initial reaction when a manager asked me to start using Salesforce back in 2008. It’s funny to think back now at my initial reaction when a manager asked me to start using Salesforce back in 2008. Finding my passion Bridging two worlds A willingness to learn Four top tips to help you on your journey.

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4 Ways Technology Has Changed B2B Selling

Zoominfo

Today’s blog post breaks down some of the most impactful technological developments B2B selling has seen in the last few years. Between 2008 and 2014, use of cloud-based CRM jumped from 12% to 87% ( source ). Technological advancements have the ability to transform any industry or job function overnight—including B2B sales.

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Blogs and educating the eflective practitioner

Buzz Marketing for Technology

Post: Blogs and educating the eflective practitioner. Blogs and educating the eflective practitioner View SlideShare presentation or Upload your own. This presentation is about using blogs in higher education as reflective journals. Blogs can act as the â??glueâ?? Blogs and educating the eflective practitioner.

Education 100
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Want proof that the C-suite is into social media? Here it is.

Chris Koch

We found that usage of social media among IT and business buyers of technology rose 50% over last year and finally pushed to majority status—55% said they use social media as part of the technology buying process in 2009 versus just 37% in 2008. Use Social Media to Drive Peer Connections. CEOs Use Social Media More than Other Buyers.