How a fearless content marketing strategy paid off Under Armour, IBM, and GE
Tomorrow People
OCTOBER 24, 2017
It all started in 2008, with the launch of GE Reports. The new blog was created to showcase GE’s technical research and innovation — it’s now headed up by journalist Tomas Kellner and can now be considered a fully fledged online magazine covering all the latest developments in the industry.
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