article thumbnail

How customer-hero stories help you connect better

markempa

Marketing thinks they’re sending these great leads to sales, and sales, they go into a black hole and then there’s no follow-up. Sales thinks that the leads from marketing are coming from the janitorial staff of the company that they’re selling to. I wrote about the universal lead definition in my book.

article thumbnail

Facebook Ads Library- What it is and how to use it

Valasys

2008 to 2009 – Facebook established engagement ads and also starts to offer advanced ad targeting. . 2015 – Facebook brings in Leads ads and Dynamic product ads. Now, Facebook Ads Library has its own API. Here are 3 easy steps to get access to the Facebook Ads Library’s API: . Custom searches .

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Shareaholic Becomes a (Top Notch) Content Curator

Webbiquity

Through web browser extensions, open platform APIs, and one of the largest and fastest growing networks of content publishers, Shareaholic reaches over 270 million people across every continent each month. .” . • Parenting. Fashion & Beauty. • Social Media Marketing. Personal Finance. Who is Shareaholic? Check it out !

Curation 100
article thumbnail

Sailthru Offers End-to-End Omnichannel Personalization for B2C Marketers

Customer Experience Matrix

This distinguishes it from systems that rely primarily on feeds from external systems via API connectors or batch files. Technical users can still set up a feed using API calls or JSON posts when necessary. Sailthru was founded in 2008. message selection. data access. pricing and company background.

article thumbnail

The social media listening market is maturing

Biznology

WI: Milwaukee phone bank and labor walk, September 11, 2008 (Photo credit: aflcio). Monday, I talked about the Convey API , a new offering from Converseon that earned DataWeek’s Innovator of the Year on Social Media. Likewise, a prospect on Twitter is just as much of a lead as a card collected for a drawing at the trade show.

article thumbnail

Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

Optify was founded in 2008 and launched its original product, a search engine optimization (SEO) tool, about a year later. Finally, Optify has expanded into conventional marketing automation over the past 18 months and most recently added basic contact management and distribution of lead information, scores, and alerts to sales people.

article thumbnail

Content Goblins

Kevin Indig

From 2008 to 2018, US publisher revenue nosedived from $37.8b 3 years ago, I made the argument for indexing APIs. The winning playbook in SEO often leads to mediocre content, but it works. More ads in the search results make SEO less attractive, leading to lower investments in good content.