WebMarketCentral

MARCH 3, 2008

File conversion tools Still running Office 2003, but need to convert the new XML-based formats from Office 2007 so you can read and work with them? Here's a list of interesting and useful tools to help you convert files, find content, promote your blog, and add content to your website, among other activities.

Tools 20

Tools Best Practices Web 2.0 Digg 20

WebMarketCentral

MARCH 5, 2008

From advertising to white paper syndication to voicemail, here are a few of the best marketing-related newsletter articles and blog posts from 2007 that simply didn't fit into any other category. Check out these stories from the penultimate entry in WebMarketCentral's Best of 2007 series.

Best Practices 20

Best Practices Web 2.0 Paper SEM 20

WebMarketCentral

FEBRUARY 27, 2008

related websites and tools either got their start or got traction in 2007. A number of new social networking, social search, social bookmarking, and other Web 2.0-related Here are some of the most notable new sites and tools that made it onto the radar last year. net Billed as "the complete Web 2.0 net, complete Web 2.0 net, complete Web 2.0

Web 2.0 20

Web 2.0 Ning Wiki Enterprise Management 20

WebMarketCentral

JANUARY 24, 2008

This post focuses on interesting observations and helpful advice pertaining specifically to Google AdWords, the largest SEM platform. Just a Bit Off Target With Pay-Per-Click by Future Now Even sophisticated, major retailers can make SEM mistakes. This post shows how Target screwed up a PPC campaign, and how it could have been fixed.

Adwords 20

Adwords Paid Content SEM Google 20

WebMarketCentral

JANUARY 30, 2008

Following up on my last post, there were just too many excellent newsletter articles and blog posts on SEO last year to fit them all into one post, so here are more of the best bits of SEO guidance from 2007. The Alternative Search Engine of the Year, 2007! video, audio files and PDFs) and encouraging mashups.

SEO 20

SEO SEM Work Management Thought Leadership 20

Valasys

JULY 2, 2019

The ones performing the best in the report are incorporating actively investing in Search Engine Marketing (SEM) to be easily discovered by their audiences. About HD Supply: Founded in the year 2007, HD Supply happens to be one of the largest industrial distributors in North America.

Lead Scoring 40

Lead Scoring Lead Ranking Enterprise Management Marketing Management 40

WebMarketCentral

JANUARY 16, 2008

Social Media for SEM Savvy Small Biz Owners by SearchEngineWatch Columnist Carrie Hill provides four reasons why small businesses should develop a social media promotion strategy, and techniques for driving traffic through social sites. New Social Sites Cater to People of a Certain Age by The New York Times Noting that Web 2.0

Social Media 20

Social Media Web 2.0 Digg Social Marketing 20

WebMarketCentral

FEBRUARY 20, 2008

Search and the Pareto Principle by Search Engine People Blogger Jeff Quipp demonstrates how the 80/20 rule applies to planning and execution for SEO and SEM, for example, "20% of content is responsible for 80% of site traffic and/or links." Organic SEO vs. PPC?

Brand Identity 20

Brand Identity Branding Marketing & Strategy Best Practices 20

WebMarketCentral

NOVEMBER 30, 2007

And the most surprising point: 16% of respondents said they didn't share SEM results with their agencies. My question is: why isn't their agency managing their SEM program in the first place? It's one of the best pieces I've seen providing clear, concise and practical advice on maximizing content network results.

SEM 20

SEM Landing Pages Webcast Marketing Budget Creation 20

Referral Rock

NOVEMBER 18, 2019

Dave originally coined the acronym in a famous presentation at the Seattle Ignite Summit, back in 2007, which has been forever immortalized on Slideshare. You can acquire users through all kinds of channels, organic search, SEM, social media, banner ads, cold outreach, and even print ads.

Growth Marketing 56

Growth Marketing Churn Rate Lead Ranking Lead Scoring 56

Hubspot

JANUARY 7, 2014

Created: September 21, 2007. Created: November 12, 2007. Created: November 28, 2007. Created: October 1, 2007. 14) SEO SEM Social Media (Digital Search & Internet Marketing). These are all types of discussions you''ll find in the SEO SEM group on LinkedIn. Type: Professional Group. Members: 99,095.

Linkedin 28

Linkedin B2B Thought Leadership Planning Demand Generation Agencies 28

WebMarketCentral

JANUARY 28, 2008

Here are (part one of) some of the best posts and stories devoted to SEO in 2007: 20 Hard Core SEO Tips by SEO Theory and Analysis Blog A compelling mix of indispensable (Learn how to write Who, What, Where, When, and Why in 4 paragraphs or less. ”) and questionable ( Stop using keywords in your URLs.

SEO 20

SEO Wiki Best Practices Allocation 20

Marketing Craftmanship

JANUARY 5, 2012

Since its founding in 2007, Glassdoor.com has become an important research tool for job hunters, corporate recruiters, and anyone looking for unvarnished behind-the-scenes insight into what really goes on behind corporate doors. Learning to Live With Employee Opinion.

PR 100

PR Social Media Tools Media 100

Online Marketing Institute

JUNE 15, 2009

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

WebMarketCentral

NOVEMBER 24, 2008

9: Best of 2007: Articles and Blog Posts on SEO (Part 1) , January 28, 2008 Summaries of and links to a dozen outstanding articles on SEO from some of the top pros like Lee Odden , Jon Rognerud and Danny Sullivan. . #9: Also, I think, the first time on this blog I made the case that SEO is far from dead. #8:

Web 2.0 20

Web 2.0 SEM CTR Adwords 20

WebMarketCentral

SEPTEMBER 14, 2007

Among the key findings: Search marketing continues to grow at an incredible pace, with spending up 39% globally in 2007. Thinking of bringing SEM and SEO in-house? A third of respondents anticipate double-digit spending increases on both SEO and Google PPC programs in 2008.

Cost Per Click 20

Cost Per Click Advertising Benchmark Search Marketing CPC 20

Adobe Experience Cloud Blog

AUGUST 27, 2008

and StumbeUpon for B2B marketing in early 2007. Everyone loves search engine marketing (SEM) because it's so measurable: impressions, clicks, conversions, conversion rate, cost per click — it's all there on one nice screen. I started experimenting with social bookmarking sites like Digg, del.icio.us

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership Enterprise Management Work Management 48

WebMarketCentral

SEPTEMBER 16, 2009

I hate to kick that dead dog again, but it sucked in 2007, it sucked in 2008, and it'll continue to suck wind in 2009." In another noteworthy post, Ian presciently warns readers about 11 Internet Marketing Trends To Ignore in 2009 , such as "Vertical Search.

Creativity 20

Creativity Paid Search Agency Best Practices Adwords 20

WebMarketCentral

JULY 23, 2009

paid click volume (is) up 18% from January 2007 to March 2009.In MarketingSherpa just released its new search marketing benchmark report ($447) and companion executive summary (free PDF). Some of the key findings and observations from the report. Despite the economic downturn, paid clicks are increasing.

Paid Content 20

Paid Content Search Engine Marketing Advertising Benchmark Search Marketing 20

QuanticMind

MARCH 29, 2019

A short time after the advent of the Internet, early search engines set the stage for search engine marketing, commonly known today as simply SEM. OpenText Corporation debuted the first pay per click ads paving the way for an early form of SEM, but it wasn’t called that yet. SEM versus SEO. Early SEM Evolution.

Search Engine Marketing 40

Search Engine Marketing Paid Search Agency Search Marketing SEM 40

WebMarketCentral

FEBRUARY 11, 2008

Get the answers to these questions and more from this collection of some of the best articles and blog posts from 2007 on marketing research. What do marketing professionals need to know about online video?

Research 20

Research Planning Best Practices Buying Cycle 20

Single Grain

JUNE 26, 2020

If you’re a smaller organization, your process will likely be less painstaking or time consuming, but either way, moving to HTTPS is a necessity in a world of cybersecurity threats and heightened SEO and SEM requirements. Transitioning to HTTPS is easier said than done, and requires a multi-step process.

Traffic 145

Traffic Paid Content SEO Organization 145

WebMarketCentral

FEBRUARY 18, 2008

With that in mind, here are a few of the best articles and blog posts from 2007 on optimizing website copy for SEO.

Copywriting 20

Copywriting SEO Best Practices SEM 20

Online Marketing Institute

DECEMBER 23, 2010

Following entrepreneurial stints at PPC marketing firm Clix Marketing, and again with digital boutique NOEINK, Ryan joined HSR Business to Business (now GyroHSR) in 2007 to lead the agencys Search Marketing practice.

SEO 40

SEO SEM Paid Search Agency B2B 40

Convince & Convert

MAY 26, 2010

But if your saying Twitter isn't a tool as in a hammer, that you can use to build your SEM, SEO, or PR then I am not following your logic. Otherwise, let's jump back into the TARDIS and re-live 2007 til we get it right. I get the online conversation philosophy but even a phone can be considered a conversation tool.

Social Media 135

Social Media Media Paid Search Agency Video Marketing 135

WebMarketCentral

SEPTEMBER 24, 2009

10: Best of 2007: Website Design , February 4, 2008 Reviews of articles and tools on website design, including a couple of pieces from the brilliant and frequently cited Stoney deGeyter. Social Tagging Sites, Part 4: B2B Traffic Building , May 15, 2007 Original research on the quantitative impact of social bookmarking on b2b site traffic.

Banner Ads 20

Banner Ads Web 2.0 Eloqua CTR 20

Webbiquity

JANUARY 17, 2011

Email open rates continue to decline from 14% in the second half of 2007 to just 11.2% B2B Marketing: Red-Headed Step-Child of SEM World? 40% of Facebook users said their motivation for liking a brand there was “to receive discounts and promotions,&# 36% said it was to get a freebie (sample, coupon, trial etc.), by aimClear.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

WebMarketCentral

MARCH 11, 2008

It's the final—and best—installment of WebMarketCentral's Best of 2007 series. Here are some of the most humorous, creative, and just plain odd, yet strangely relevant to interactive marketing, blog posts and articles from 2007. A rap about link building. What's going on here? So bad it's actually kind of good.

Creativity 20

Creativity Marketing Analytics Tools Adwords Best Practices 20

WebMarketCentral

JANUARY 22, 2008

Search engine marketing (SEM) is one of the fastest-growing categories in all of advertising, because it is both measurable and logical: present your ads when people are searching for what you're selling. seems somewhat odd; you should NEVER outsource SEM without ongoing reporting and analysis as part of the service offering.

SEM 20

SEM Paid Content Paid Search Agency Adsense 20

Webbiquity

NOVEMBER 28, 2011

companies are currently using blogs for marketing purposes, up from 29% in 2009 and just 16% in 2007. Facebook was valued at $15 billion in 2007, but is expected to go public next year at a valuation of close to $100 billion. Minneapolis is 4th-Most Socially Networked City by Twin Cities Business Congrats to my fellow Minneapolitans!

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100