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Optimizing Event Planning: 7 Ways Event Technology Eases The Process

Marketing Insider Group

Whether virtual or in-person, event planning is a painstaking process. Event Registration, Marketing, and Promotion. Event Registration, Marketing, and Promotion. To simplify data collection, transfer, and integration, consider using a combined platform for event registration, promotion, and marketing. Event Experience.

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7 Tips for Creating Sponsorship Packages for Virtual Events

Marketing Insider Group

Here are some areas to consider when building exposure-based sponsorship packages: Event registration pages. It can also offer a chat feature and a waiting room so that representatives can connect with one person at a time. You can include branding, exhibition, and collaborative sponsorship in different packages.

Tips 301
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Virtual Events & Webinars: What Are The Key Differences?

Marketing Insider Group

When the COVID-19 pandemic struck and in-person events were canceled , virtual events and webinars came to the rescue. It’s also possible that some might not even understand if there are differences between the two or if one has value over the other. This enables them to connect at different levels. What is a Webinar?

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The Future of Work Weblog

Buzz Marketing for Technology

To add a comment, please sign in with your Typekey registration key. December 2007. December 2007. November 2007. October 2007. September 2007. August 2007. April 2007. March 2007. February 2007. January 2007. January 2007. Search this site: Archives. December 2006.

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Does Your Business do Podcasts? It Should

Anything Goes Marketing

Educate potential buyers in the sales pipeline or existing customers on new offerings Generate new leads via a co-registration process. In this case, the podcast could involve interviews from multiple people representing different companies There are many other high level goals that you may use podcasts for.

Web 2.0 100
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How to Calculate Social Marketing ROI

Paul Gillin

That’s what Pitney Bowes did when a 2007 Postal Service rate increase prompted 430,000 calls from customers. In the case of the sales rep, we must be able to predict with reasonable certainty that the person can generate $2 million in incremental business in year one. Profit margin. Net profit. ROI ((net profit – cost )/ cost ).

ROI 50
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The No Jargon Step by Step Guide to (Thoroughly) Understanding A/B Testing Metrics

Convert

We’re going to dive into how metrics are viewed through different lenses but, first, we need to come clean. HiPPO = Highest Paid Person with an Opinion]. Different Ways to View A/B Testing Metrics. But anyone who has run an experimentation program knows that there has to be a framework to define the different levels of goals.