Convince & Convert

JULY 21, 2010

Marketers have a responsibility to ensure that bloggers are providing disclosure and that statements are not misleading or unsubstantiated. In 2007, a breach of contract suit was brought against 1-800-Flowers.com Inc. Remember all the hubbub last fall when the FTC released its Guidelines for Blogging and Social Media ?

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

Ambal's Amusings

OCTOBER 12, 2009

Joe Pulizzi: Content marketing seems to be the buzz word for 2009. In advance of publishing The eBook eBook: How to Turn Your Expertise Into Magnetic Marketing Material , I spent a lot of time online, following bloggers, Tweeters and thought- leaders interested in content marketing. Writing Get Content. Get Customers.

Content Marketing 100

Content Marketing Advertising Agencies Paid Search Agency Content 100

Online Marketing Institute

JULY 9, 2009

This internal buzz stimulates action. Like traditional PR activities (i.e. There may even be instances in which direct sales and business development opportunities are identified through online channels. This resonates across multiple departments within a company, such as marketing, sales and product development.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. The chronically bad Minnesota Timberwolves NBA franchise has this sign in the Twin Cities airport: Bravo.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

MAY 26, 2010

But if your saying Twitter isn't a tool as in a hammer, that you can use to build your SEM, SEO, or PR then I am not following your logic. Otherwise, let's jump back into the TARDIS and re-live 2007 til we get it right. I get the online conversation philosophy but even a phone can be considered a conversation tool. Im Jay Baer.

Social Media 134

Social Media Media Paid Search Agency Video Marketing 134

Online Marketing Institute

JANUARY 4, 2011

Provide relevant, timely information to established media This is a really simple tactic I came up with as a PR strategist. Throughout 2008, I gathered quotes from some of my favorite bloggers and published it: 22 inspirational quotes. Then, I sent each blogger quoted their image along with a link to the presentation.

Tactics 40

Tactics Buzz PR Planning 40

Convince & Convert

SEPTEMBER 8, 2010

Facebook rolled out their iPhone app in August, 2007. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Further, mobile users actually spend more time on Facebook, not less. Im Jay Baer.

Paid Content 136

Paid Content Facebook Paid Search Agency Advertising Agencies 136

Convince & Convert

AUGUST 26, 2010

RowFeeder is built for just such as circumstance, with tight Excel integration (version 2007 and newer) that provides both raw data for geeks to pull like taffy, plus canned reports that are better than most. Assuming you want to dive into the pool of custom graph creation and data manipulation, you’ll probably do so in Microsoft Excel.

Social Media 119

Social Media Media Webinar Metrics Work Management 119

Online Marketing Institute

JUNE 22, 2009

It’s a wonderful example… Read more… Stan Woods | March 23rd, 2009 | no comments ROI and social media marketing for B2B One of our clients is talking to us about spending budget on creating online buzz. You don’t have to hire a PR agency to kiss the arses of the editors any more. Your department.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Convince & Convert

JULY 8, 2010

October 2007. link] PRAMITA SEN 3 Reasons Email is the Coolest Vampire Today [link] #socialmedia #marketing #PR via @jkrohrs and @jaybaer [link] Jeffrey K. It is great when a blogger can take great, relevant content and present it in a light-hearted and fun manner like you did here. services like Twitter, Pownce & Jaiku.

RSS 128

RSS Paid Search Agency Social Media Email Marketing 128

Convince & Convert

JUNE 3, 2010

Don’t laugh – this was in 2007. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. I once had a developer quote me $10,000 to create a signup form. Im Jay Baer.

Social Media 110

Social Media Media Webinar Metrics Marketing & Strategy 110

B2B Marketing Zone Posts

JUNE 9, 2010

When parody becomes a corporate PR disaster - grow - Practical Marketing Solutions , May 26, 2010 When does online parody cross a line? Junta42 was started as a blog ( this post is proof from April, 2007 ) and I still believe it is one of the most important things you can do as a business (as long as you have the right strategy).

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

Webbiquity

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), 70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Convince & Convert

MARCH 16, 2010

Enterprise customers and agencies are using Infegy's Social Radar ( [link] ) to monitor, measure and analyze brand sentiment (over any date range back to 2007) across the entire social web – not just Twitter. You're right on about Twitter being only one of the channels for communication on the social web. Im Jay Baer.

Social Media 124

Social Media Media Paid Content Webinar Metrics 124

Hubspot

JANUARY 10, 2013

But the infamy and buzz they gained? Vials of a mysterious red liquid with messages in a “dead language” were mailed to goth and horror bloggers, leading them to a “vampire-only” website called BloodCopy.com. Factor: In early 2007, Barack Obama was a one-term senator with a funny-sounding name and less than 10% brand recognition.

Campaigns 28

Campaigns Paid Search Agency Advertising Agencies Budget Programs 28

WebMarketCentral

JANUARY 22, 2008

In addition to best practices in search engine marketing , the following articles and blog posts were among the best of 2007 at providing helpful guidance for creating and managing effective search marketing programs. These numbers can change dramatically from day to day, so manage and adjust them." PPC Outsource or In-House?

SEM 20

SEM Paid Content Paid Search Agency Adsense 20