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How to Improve SEM Conversion Rates

WebMarketCentral

To optimize the results of a Google AdWords, Yahoo! Ultimately, however, what's really important isn't raw traffic, but conversion of that traffic into buyers or B2B leads. Search Marketing or other SEM program, start with best practices in search engine marketing.

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

companies are currently using blogs for marketing purposes, up from 29% in 2009 and just 16% in 2007. Facebook was valued at $15 billion in 2007, but is expected to go public next year at a valuation of close to $100 billion.