Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies
JUNE 22, 2009
So click here to find out whether they changed my mind… Read more… Stan Woods | June 16th, 2009 | one comment The Content Marketing Workbook It’s here. Read more… Doug Kessler | June 11th, 2009 | 3 comments Choose your patients carefully The most respected surgeons in the world have the best survival rates. We… Read more… Neil Stoneman | May 8th, 2009 | 4 comments Why we steal from our clients.
How NOT to pitch a blog | Online Marketing Blog
JUNE 15, 2009
Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers. Don’t send blanket solicitations to bloggers in the same general industry. Jason Falls says: August 29, 2007 at 10:46 am Wow!
What Barbie and Pong can teach us about Consumer Experience marketing
Savvy B2B Marketing
OCTOBER 14, 2009
I first became aware of this annual event in 2007 with Barbie the Island Princess. In Sept 2007 I got sucked in by my own emotional connection to the brand and arranged to take both my daughter and my niece to see a screening of Barbie Island Princess at the local zoo.
6 Steps to Content Marketing Domination
JULY 14, 2015
Second, I made a big promise – that content marketing domination in an industry category is actually possible. Get Content Get Customers was published in 2009. This is done by consistently generating valuable content through one key channel (a blog, a podcast, YouTube, etc.).
Best Social Media Stats, Facts and Marketing Research of 2010
JANUARY 17, 2011
Email open rates continue to decline from 14% in the second half of 2007 to just 11.2% Among the global Forture 100 companies, 65% use Twitter, 54% are on Facebook and half post videos to YouTube. million business-oriented queries on YouTube every week. last year (2009).
Kale, Podcasts & Yoga Pants: The Secret Formula Behind Ideas That Take Off
MAY 29, 2015
Today, the YouTube series boasts an impressive 799,332 subscribers and 259,503,120 views. farmers grew 57% more kale in 2012 than they did in 2007.
17 Compelling and Highly Usable B2B Marketing Statistics
NOVEMBER 1, 2010
One of the best sources of information is industry statistics.
Top 10 Clichés to Avoid in B2B Marketing Content
Industrial Marketing Today
MAY 18, 2010
Home Marketing Matters About Contact B2B Marketing Store Company Website Top 10 Clichés to Avoid in B2B Marketing Content by Achinta Mitra on May 18, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies You can find plenty of clichés used (overused?)
The Ultimate List: 24 of the World’s Largest Social Networks
JUNE 7, 2011
Sometimes, we include YouTube, LinkedIn and Foursquare in that category. That is maybe one of the reasons why it was the subject of a 2007 study about civic engagement. A 2009 study of 1000 people found out that the main social network in France is Copains d’Avant.