article thumbnail

Hard Data to Justify Your Marketing Automation Investment

Customer Experience Matrix

It includes five pages of properly sourced industry statistics from Aberdeen , Forrester , Gartner and SiriusDecisions. The Heart of Growing Conversion Rates," 2008): Best in Class Average % higher Inquires to Marketing Qualified Leads (MQLs) nearly 10% 3.9% Statistics include: • 16.5%

article thumbnail

Marketing Storytelling for 2020: Woo Customers With Age Old and Cutting Edge Techniques

Martech Advisor

I remember my first guitar lesson, in 2008, where my tutor taught me a simple phrase to remember string names – EADGBe, in the right order. My guitar tutor taught me the mnemonic to remember string names in 2008. Shocking statistics. The answer is by telling stories. Create a S.T.A.R. Repeatable sound bites.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Trust Me: Buyers Worry Too Much About Software Costs

Customer Experience Matrix

In search of that, I poked around a bit and found several references to a 2007 study from AMR Research. The study itself, Market Demand for Business Intelligence and Performance Management (BI/PM), 2007 will cost you $4,000. internal labor costs 24.7%.software software costs 16.2%.integration integration costs 15.4%.hardware

article thumbnail

Demand Generation Implementation Survey - Background Results

Customer Experience Matrix

Obviously any survey based on 36 net responses (and self-selected at that) has little statistical value, but I still think the broad results are extremely interesting. There was actually another dated 6/01/2208, which I treated as 2008. The survey was promoted on this blog and the Raab Guide site, but primarily via posts on Twitter.

article thumbnail

Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

This entry was posted on Tuesday, June 24th, 2008 at 12:26 pm and is filed under Uncategorized. On June 24th, 2008, Josh Ledgard said: I agree completely. On June 25th, 2008, Sean said: thanks for the comments Josh and Bev. On June 26th, 2008, Gwynne Kostin said: Good and thoughtful post. Upcoming Events. Share This.

article thumbnail

Can a social media strategy boost your lead generation efforts?

markempa

started off with a this statistic that he found on compete.com: Twitter had around 3 million people visiting the site in 2008, and it grew 640% between November 2007 and November 2008. I came across a blog this weekend that reinforced my thoughts. This post, written by Christian Fea , CEO of Synertegic, Inc.,

article thumbnail

The complete knowledge sharing guide. | lucasmcdonnell.com

Buzz Marketing for Technology

April 2008. March 2008. February 2008. January 2008. December 2007. November 2007. October 2007. September 2007. August 2007. April 2007. March 2007. February 2007. January 2007. DeepaMadhu Says: November 8th, 2007 at 12:45 am. statistics.

RSS 100