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How NOT to pitch a blog | Online Marketing Blog

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Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers. Missed Opportunity Online Public Relations and Blogs Comments: Jason Falls says: August 29, 2007 at 7:54 am Great list.

Best of 2008: Amusing, Creative and Just Plain Odd, Part 2

WebMarketCentral

In another noteworthy post, Ian presciently warns readers about 11 Internet Marketing Trends To Ignore in 2009 , such as "Vertical Search. I hate to kick that dead dog again, but it sucked in 2007, it sucked in 2008, and it'll continue to suck wind in 2009."

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Why Social Media Really Matters

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Some of this may be due to the fact that it’s much easier to buy search advertising (think Google AdWords ) than other types of online ads. I’m being arbitrary but let's date it from 1998 to 2007. I’ll date it from 2008, although effective marketing uses of social media are just starting to emerge. Summary: marketing has shifted steadily over time from passive to active consumer engagement. Social media is the latest stage in this evolution.

Looking Back at 400: Top 10 Posts

WebMarketCentral

10: Best of 2007: Website Design , February 4, 2008 Reviews of articles and tools on website design, including a couple of pieces from the brilliant and frequently cited Stoney deGeyter. Based on recent data, the average CTR for b2b AdWords programs remains in the 1.1%-1.3%

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