SendX

7 MailChimp Alternatives (Our Feedback After Trying Them Out)

SendX

MailChimp isn’t really meeting your needs eh? Chances are, you’re looking for something with better legal policies, pricing and support. Yep, we’ve traveled that road as well.

72 Definitive Reasons Why Your Emails are Going to SPAM (Reason 27 Will Blow Your Mind)

SendX

If you are reading this it is highly likely that a portion of your email traffic is landing in SPAM.

Spam 284

[Updated 2018] Ultimate Small Business Marketing Guide

SendX

Setting the Stage. Growing your business is hard. Growing predictably at a fast pace is way harder. Irrespective of the size or stage of your business its success finally boils down to your understanding of various levers of growth & conversion. However, doing that is easier said than done.

The Money is in the List: 2019’s Top 15 Email List Building Strategies

SendX

When was the last time you scrutinised your email marketing strategies with Holmesian rigour? If you’ve been sending out emails that aren’t opened or need to make an email strategy strategy, it’s time to do away with old-school game plans and build an email list from scratch.

List 195

Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica whitepaper to learn how important conversational AI is to your CX strategy.

Email Marketing Automation Strategies to Optimize Your Marketing Funnel

SendX

You have likely put quite a bit of time and effort into generating new leads. Made use of landing page campaigns and social media lead generation strategies – do you know what’s next? You have to figure out how to nurture all of these leads in an effort to build your actual sales conversions.

Funnel 195

The Definitive List of Cyber Monday SaaS Deals

SendX

Ellen Davis, was the senior VP of research & strategic initiatives for the National Retail Federation (NRF) when he coined the term Cyber Monday in 2005. He had been noticing a recurring spike in online sales on the Monday following Thanksgiving.

List 195

The Definitive Guide to Email Deliverability

SendX

Introduction. You have spent countless hours to come up with the perfect content marketing strategy for your company. You and your entire team has worked tirelessly for the last 6 months on writing quality content and building an envious list of quality subscribers.

1500+ Free Responsive Email Templates [the biggest resource on the web]

SendX

As a marketer, it is hard to design an email that looks great and works across all email clients and devices. Now, with 40 different email clients and 5 different screen sizes this is only getting harder.

Cart Abandonment Infographic

SendX

Share this Infographic On Your Site <p><strong>Please include attribution to sendx.io with this graphic.</strong><br

Link 212

The Path to Journey Management

Speaker: Kerry Bodine and Lindsay Sykes

The practice of journey mapping has reached fever pitch. But your mapping efforts are only effective if the resulting maps help you drive organization change — and then measure the results of your efforts. Join Intouch Insight and Kerry Bodine, CX expert and co-author of Outside In: The Power of Putting Customers at the Center of Your Business, as she shares Bodine & Co.’s latest research on this topic.

Email Subject Lines: 295+ Best Performing (The Biggest Swipe File On The Internet)

SendX

You’re probably no stranger to the fact that subject lines play a HUGE role in deciding the success of your email marketing campaign. How huge? Consider this: 47% of email recipients open emails based on the subject line alone.

The Definitive Guide to Web Push Notifications (Updated 2018)

SendX

Is this Guide for you? Hello anonymous reader, You have read about web push notifications or browser push notifications and aren't sure how to actually go about leveraging it as a marketing channel. You are still unsure how does web push notification differ from app notifications or email.

CTR 195

Google Ads: The Definitive Guide (2018 Update)

SendX

You probably know that Google Ads is the fastest way to 10X your sales, thanks to the high buyer intent traffic it drives towards your landing pages. Unlike Facebook, where you’ve to rely on interrupting the user and getting his attention, the user WANTS to pay attention to you on Google.

Ads 195

The Money is in the List: 2019’s Top 14 Email List Building Strategies

SendX

Image Credits: ShortStack When was the last time you scrutinised your email marketing strategies with Holmesian rigour? If you’ve been sending out emails that aren’t opened or need to make an email strategy stat, it’s time to do away with old-school game plans and build an email list from scratch.

List 39

How to Level Up Your Marketing Strategy with Video

Building brand awareness and acquiring customers is never easy, but how can you improve your marketing strategy with limited resources? Vidyard has you covered with their 3-in-1 guide on how to use video across your marketing efforts without breaking the bank.

5 Critical Signs It’s Time to Revamp Your Content Marketing Strategy

Marketing Insider Group

If you’re like most businesses, it took you a long time—and a lot of hard work to knock out a successful content marketing strategy. Just thinking about revamping it is a challenge. But it’s a must if you want your strategy to succeed.

The Importance of Industrial Email Marketing for Targeting Engineers

Industrial Marketing Today

Industrial email marketing is and should be an important component of your content marketing strategy when targeting engineers and technical professionals. I’m sure you’ve heard or read about email marketing being replaced by social media.

A Useful New Model to Get The Edge in Public Relations

B2B PR Sense

Photo Credit: Frank McKenna. Public relations is changing in the blink of an eye. There’s just one problem. Some Public relations practitioners and many PR clients are running a little behind. PR for eons was laser-focused on earned media — placing a story in media outlets.

How to Write a Content Marketing Plan that Quadruples Your Leads

Marketing Insider Group

Every business wants more leads, and it could be simpler than you think to start generating more of them. In fact, a carefully constructed content marketing plan could quadruple your leads or better.

6 Steps to Building Predictable Lead Flow and Revenue

Achieving predictable lead flow and revenue depends on monitoring sales history and developing a robust, flexible lead development process. Download this eBook for 6 clear steps you can take to build that process today.

How Voice-Activated Tech Will Change Content Marketing

Marketing Insider Group

Once nothing more than an entertaining novelty, voice-activated technology is now big business and is fast becoming part of everyday life for many people. There are now almost 120 million smart speaker devices in US homes – a growth of 78% in just one year. The use of mobile devices has also grown.

The Science of Sharing: Who, What, When, Where, Why?

Marketing Insider Group

Social networks have become an increasingly important part of how we market online over the last 20 years or so. Almost half of the world’s population is now using and sharing content on social media – a staggering 3.484 billion users.

Why SEO and Search Rankings Are Still the Best Business Case for Content Marketing

Marketing Insider Group

Whether you’re a one-person business or you’re in charge of marketing for a large corporation, any marketing activity you invest in must demonstrate measurable business benefits to make it worthy of your time and money.

Case 273

The Top Event Marketing Trends for 2019

Marketing Insider Group

In an increasingly digital world, live events and face-to-face experiences are becoming more popular than ever before.

Lead Generation Companies: How to Pick a Right One

Have you ever had a bad experience using a lead generation company? If the answer is yes, you are certainly not alone; fortunately, MarketJoy has put together 4 simple questions that you can use to judge your next potential lead gen partner.

30 Sales and Marketing Stats You Need to Know for 2019

Marketing Insider Group

It’s Q2 2019, do you know where your sales and marketing statistics are? We like to keep a finger on the pulse of the B2B marketing funnels and sales pipelines world and thought we would share some interesting insights with you.

Stats 251

How To Build Your Content Marketing Plan With Keyword Search Intent

Marketing Insider Group

Every day, the Google search engine becomes more sophisticated as it continues on its quest to get its users the best, most relevant, and high-quality search results when they type a query into the search bar. And in turn, content marketers need to become more sophisticated as well.

Intent 235

Industrial Buyers – Their Preferences and How to Market to Them

Industrial Marketing Today

Understanding the mindset of industrial buyers is important if you market to engineers and technical professionals. There are plenty of research reports published on buyer personas and the buying habits of consumers, but they focus mainly on B2C marketing.

5 SEO Tactics to Get the Right Leads in the Door

KoMarketing Associates

Stop me if you’ve heard this before – “I’m getting a lot of traffic from SEO but it’s not the right traffic.”. It’s fairly common and honestly, it’s not all that surprising. After all, the traffic you get from organic search can be much less targeted than the traffic you get from paid campaigns.

4 Steps to Developing Your Customer Care Strategy

The quality of a customer care strategy can make or break a company, but simply resolving a customer service issue or complaint is no longer enough. Learn the 4 steps that address the major points you need to consider when building a customer care roadmap.

PR Strategy Not Working? Here's How to Fix It

B2B PR Sense

"Get me some PR". Unfortunately, PR doesn't work like that. You can't just order it and have it delivered or pick it up at the store. It requires a well thought out PR strategy and flawless execution to be effective. Let's talk strategy.

PR 265

Driving Engagement Remains a Top Priority and Struggle for Email Marketers

KoMarketing Associates

Increasing engagement remains a top priority for email marketers, but new research suggests that it is also still a primary challenge when it comes to utilizing this tactic.

Email 248

How to Determine What Formats to Use in Your Content Marketing

Marketing Insider Group

When most people hear the term “content marketing” they immediately think of blog posts and articles. In actuality, there’s a lot more to content marketing than just writing articles.

Content Writing is the New Copy Writing

Marketing Insider Group

At some point in time, the terms advertising agencies and copywriters became content agencies and content creators, respectively.

7 Cold Calling Tactics You Aren't Using but Should Be

Cold calling isn‘t dead; neither is it on its deathbed. In fact, it’s one of the most effective ways to increase sales and drive revenue. Learn 7 preperation strategies to lessen your stress, and to become a better closer!

The Most Important B2B Marketing Metrics for CEOs

Marketing Insider Group

Do you know what CEOs want most from B2B marketers? They want clarity about marketing results. CEOs often complain, “Why can’t I see clear measures and ROI from our marketing?”

ROI 213

5 Ways to Connect with Your Audience on an Emotional Level

Marketing Insider Group

The level of competition in B2B marketing is high. It is essential for marketers to develop strategies that make their products and services stand out, and in turn generate quality business leads.

Survey: Marketing Budgets on the Rise as Demand Gen Becomes a Top Priority

KoMarketing Associates

As marketers’ budgets fluctuate with changing demands, new research suggests that they are focused more on lead generation, as well as sales and marketing alignment to achieve their primary goals.

Survey 243

The Simple Trick To Content Marketing Strategy Prioritization

Marketing Insider Group

We love brainstorming topics and researching and writing articles to help you become a better content creator. Because we know the value great content can deliver, we want to put the best content-related content and products out into the universe.

How B2B Marketing is Changing in 2018

Gain exclusive insights on priorities, tactics, and challenges from SMB Marketing Leaders.