July, 2005

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Beat up the Bubble Babies

Smashmouth Marketing

In tonight's $100 Rebuy NLHE on PokerStars, I did something I normally do during tournaments, but tonight it payed off tremendously (increased my own stack by 35%). For some of you, this is second nature, but for others.keep reading. Right before the major money thresholds (the time of the tournament referred to as the bubble) such as when there are 4 or 5 to go to get to the money, or to get to the final table, or some other threshold, start getting aggressive.

B2B Lead Generation Blog: Getting into big companies

B2B Lead Generation Blog

my good friend, jill konrath, president of selling to big companies and leapfrog-strategies inc., is hosting a teleseminar series on, "getting into big companies". the teleseminar series is focused helping sales people - get their foot

Search Engine Optimization 101

WebMarketCentral

New on WebMarketCentral.com is a page on Search Engine Optimization Basics , a how-to guide to getting at least decent placement for your site on the major search engines. While expert search engine position services offer more sophisticated techniques, this guide covers the basics of text optimization, meta tagging, alt-text for images, page naming, links and code tweaking for those without a big search budget.

Tournament Players Prayer

Smashmouth Marketing

Reposted from a couple years ago: grant me the serenity to accept the hands I must lay down; the courage to raise the others; and the wisdom to know the difference. Feel free to pass this along, just remember where you got it

7 Inspiring B2B Marketing Campaigns

Must-See Examples of Marketing Success That You Can Replicate.

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B2B Lead Generation Blog: New and Improved Lead Nurturing Article

B2B Lead Generation Blog

my new and improved article on "lead nurturing: ripening the right bananas" was republished on raintoday.com. i've been pretty quiet with blogging lately as i'm busy doing final edits on my book, lead generation for the complex sale

B2B Lead Generation Blog: Marketing accountability and ROI Measurement

B2B Lead Generation Blog

Most marketing ROI measurements are akin to driving a car while staring at the rear view mirror, you can't see that you are going to crash until the debris is already behind you. Return on marketing investment and accountability are

WebMarketCentral Gets Official

WebMarketCentral

After several weeks live, WebMarketCentral.com has now been officially launched with this press release. Most of the world won't see the release until PRWeb releases it tomorrow, but you can see it on the WMC site today. Our goal, as always, is to help Web marketing and e-commerce professionals to do their jobs more effectively and efficiently by showcasing the top marketing books , providing useful advice , and providing an extensive directory of helpful online marketing resources.

The Hydra of Web Site Development

WebMarketCentral

Like the Hydra of Greek mythology, though much more benign (and not to confused with the 1990 Toto album , one of their weaker efforts), effective Web site development requires many heads. Perhaps not nine like the Hydra, but at least four: a technologist, a graphic designer, a writer, and a Web strategist. Finding all four skill sets in one individual is as rare as finding the next Michael Jordan in basketball, though finding two may be possible.

B2B Marketing Trends for 2016

25 B2B marketing thought leaders answer the question "What do you expect to B2B marketers to be doing more of or differently in 2016?" The results are amazing insights around content marketing, achieving business results, alignment, employee advocacy, new technologies, customer experience and more.

Cars and Viruses (Real Ones) Online

WebMarketCentral

Less than ten years ago, selling a car meant calling your local paper to place a classified ad, and getting sick meant a call to your doctor. Today, these are two of the many things we do differently in an online world. I had both situations last week. To sell my car, I went to CarSoup.com. This site has a great interface; buyers can search and sort by year, make, model, body style, mileage, location, price and color -- in short, drilling down from thousands of vehicles to just the right one.