How to Increase Shopify Product Pages Sales with Mailmunch


A pressing concern for Shopify owners is low conversion rates on their Shopify product pages.

8 Email Marketing Mistakes that Decrease Conversion Rates


I was scrolling through Twitter the other day and came across a tweet saying, “Email marketing is dead.” Surprised and shocked, I went to research further and saw some more people agreeing with it. . Is Email Marketing really dead? I hardly think so. .


Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Top 11 Recommended Email Marketing Software For 2021


Email Marketing has been one of the most valuable tools when it comes to online marketing since it began. It has been time-tested and has evolved and offered flexibility for various industries to lean on to meet their marketing objectives.

An Ultimate Guide to Lead Generation Software and Why You Need One for Your Business


Attracting and convincing customers into buying your products itself is a challenging task for any business. The digital era has multiplied the competition; however, it has made sales and marketing a more data-driven and streamlined process.

11 Email Deliverability Strategies to Reach the Inbox

With nearly 1 in 5 emails from U.S. senders failing to reach the inbox, deliverability challenges still plague senders and prevent email campaign success. Check out this deliverability guide for actionable strategies and real-world examples of companies applying smart inboxing tactics.

15 Strategies for Successful Holiday Marketing Campaigns


A well-thought-out holiday marketing strategy can help increase revenue while still retaining customers by improving relationships. It is important to prepare ahead of time for Christmas or any holiday campaign to take advantage of the opportunity and ensure that effective strategies are applied.

How to Integrate Your Email Marketing Strategy With Your Content Strategy


When you consider that 80% of marketers have seen an increase in email engagement in the past year, it’s pretty clear that email marketing is a powerful tool that you can use to reach your audience.

Email 65

Leveraging Micro-Influencers To Gather Insight On Your Product 


New companies may have difficulties gaining notoriety or building their reputation. Conversely, well-established brands will experience expansion plateaus at certain moments in their evolution. Here’s the solution to both these issues: Influencer marketing gives you access to a larger audience.

How To Grow Revenue With White Label Email Marketing Software  


In a cut-throat market, businesses need to stay on top of their game, and keep exploring opportunities to give them the competitive edge. With the right services, you can become an industry leader and increase your revenue. The software industry is booming right now.

How to A/B Test Your CTAs to Find The Right Formula (Case Studies Included)


Is it essential to test your CTAs? The most common areas tested by companies are websites (74%), emails (59%), and landing pages (57%) [ MarketingCharts ]. Personalized CTAs convert more visitors than untargeted CTAs by 42% [ DSim ].

Developing Your Training Content So That It Actually Moves the Needle

Speaker: Bryan Naas, VP of Sales Productivity at Braze

Getting reps & marketers to engage in your content is half the battle of providing value that can ultimately impact the bottom line. How do we break through the noise? In this session, Bryan Naas will detail what it takes to build training and content resources that reps will actually take the time to engage with so you can help them reach their goals.

Boost Your Lead Generation with Social Media (+13 Actionable Tips)


When it comes to lead generation, it is crucial to use and employ different platforms and techniques. One of the platforms that are underutilized a lot is social media. . Around 3.6 billion people use social media worldwide, making it the perfect channel for businesses to reach and generate leads.

7 Common Voice Of The Customer Mistakes And How To Avoid Them


The voice of the customer is one of the most radicalizing elements that’s responsible for developing an incredible customer journey for your business.

Building E-commerce Flash Sale Email Campaigns To Boost Sales


Email marketers are always finding ways to improve conversions. Many email campaigns are run to increase engagement, generate more leads, and boost revenue. One of the most effective ways to do so is by running a flash sale. Many reputed store marketers call flash sales an ultimate sale strategy.

3 CRO Techniques to Help You Increase Revenue, Conversion and Traffic


Conversion Rate Optimization (CRO) refers to actions aimed at optimizing a website or landing page. It is based on the analysis of what actions visitors take. Optimization is aimed at increasing the conversion (desired actions of visitors) on a specific page.

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

Connecting the Dots Between Email Marketing and Social Media Marketing


I was reading an article that claimed email marketing is dead. Surprised, I read it, and the gist of the article is that social media marketing has taken over email marketing. To which I thought, can’t they both co-exist and integrate to perform better? .

Landing page vs Homepage: Differences explained


It’s a common question: What’s the difference between a homepage and a landing page? And it’s obvious to see why. Can there really be a big difference between the two? It all comes down to purpose. What are they designed to do? .

Nine Key Elements for Shopify Store Growth in 2021 (and beyond)


Did you know that in 2020, eCommerce sales in the United States alone jumped by an unprecedented 44% , beating all forecasts? Or that globally, the eCommerce penetration rate had jumped to more than 21% last year?

The Best eCommerce Platforms To Consider In 2021 For Quick Growth


The current pandemic has resulted in a massive increase in online shopping worldwide. In the foreseeable future, the eCommerce industry shows no signs of slowing down. According to Statista, by 2022, the global eCommerce market is expected to reach $6.54 trillion in sales. That’s up from $3.53

The Revenue Leader's Guide to Prospecting

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

Sales & Marketing departments that work together guarantee higher acquisition, better nurturing, and more effective sales. Join Christopher Ryan for this insightful webinar, presenting the wide funnel lead nurturing model. Don't miss out on this opportunity to get your teams working together and your revenue performance optimized.

Designing Emails With Localization in Mind: Here’s How to Do It


Whether your business is an eCommerce store selling pet toys, or an online gaming website with games like Deuces Wild , it’s vital to make your email content relevant for everybody.

How to Use Email Retargeting to Increase Sales


Let’s imagine that you look at a pair of jeans online, then move on without making a purchase. For the rest of the day, you see advertisements for those jeans on social media, the websites you browse, and you even receive an email in your email inbox. You’ve just experienced retargeting in action.

Email 52

How to Setup Your Shopify Store for Success


As a Shopify marketer or store owner, there are certain practices and habits you can invest in that can set your store up for long-term success. Let’s go through 4 tactics you can use to ensure Shopify store success. Test for mobile-friendliness. Most shoppers are now mobile-first.

7 Reasons Why Buying An Email List Is A Bad Idea


Email marketing is one of the most effective ways to grow your business, generate sales, and increase revenue. It’s one of the best strategies to reach your audience and nurture leads until they are ready to make a purchase. .

Buy 52

5 Key Elements for Building a Successful Data-Driven Product

When selecting data providers, companies must ensure they’re tapping into comprehensive, high-quality streams of fresh information which can be easily integrated into their products in a privacy-compliant manner.

5 Reasons Why Startups Must Invest in Customer Experience


We are in the midst of a revolution. A revolution that is silent but one that is too big to ignore. In case you haven’t already noticed, you are spending more on products or paying more to services that treat you well.

How To Build Customer Loyalty with eCommerce Email Marketing?


Think back to the last time you wanted to buy a smartphone. If you’re an Apple user, there’s a high chance that you’ll consider them again. Whether it is the interface, usage, or customer support, you’ve had a good experience with an iPhone.

6 Must-have Integrations for Your CRM Software


CRM is powerful software. . It can boost sales by 29%, productivity by 34%, and forecast accuracy by 42%. Individually, it works as a system carrying the data of the customers. But by integrating CRM with other tools and software, you can make them automatic and make your work much easier. .

Why AI and Marketing Automation are a Perfect Match


Marketers take on an incredible challenge creating lasting customer relationships, curating a positive brand image, and implementing strategies to promote products/services effectively.

Your New Schematic for Next-Level Sales Coaching & Enablement

Speaker: Matthew Hawk, President of B2bTrainers

The term “sales enablement” applies to a dizzying array of best practices and technologies. In addition, there is tremendous competitive pressure not to fall behind. No matter where you are in your current sales enablement strategy, one thing is key: success ultimately rides on the habits of your sales managers & marketers. In this webinar, Matthew Hawk will lay out an in-depth schematic for your next-level sales coaching, demonstrate the key activities that comprise success, and walk you through several examples of sales coaching cadences that apply to all salesforce sizes.

Getting More Leads: How to Add Social Proof to Your Landing Pages Effectively


Unfortunately for business owners everywhere, there’s no such thing as a magic wand that can ensure long-term success. In fact, according to Fundera , the failure rate for small businesses over ten years goes as high as 70%. .

Customer Service Automation: How To Achieve Seamless Customer Support


Customer service is an integral part of any online business, having a direct impact on brand reputation and revenue. Happy customers lead to higher customer retention rates, decrease in customer turnover, high Net Promoter Scores, and organic marketing and sales growth.

Personalize your Email Marketing with Behavioral Targeting


It’s human nature to just be understood. We are always looking for someone who knows what we need and what we don’t. We only stop and think about those who “get us”. Advertising today is also moving in the same direction where brands are trying to “get” their customers.

9 Ways to Optimize Your eCommerce Store’s Conversion Rate


There’s a lot that goes into setting up an eCommerce store. First, there’s deciding what to sell; then there’s sourcing your products, setting up your store, and finally starting to drive traffic to your store so you can start making money.

B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.

Here’s How Your Content Team Should Do Link Building Email Outreach 


People have different ideas about link building. Some say manually building links is against Google’s guidelines and should be avoided. Some have their fancy link building techniques and email templates that they guarantee will get you a large number of links in a short time.