Expert insights. Personalized for you.
5 Ways CRM Helps Sales Professionals. Customer Relationship Management (CRM) technology is an essential tool for effective business management. CRM is software used by organizations of any size to track and grow important relationships. MORE
Email EasyBuilder vs. Emailer, Feature Differences. By Madison Ervin and Ian Cuatico. Emails are not going away and there’s a reason why businesses use this marketing tool everyday! MORE
CX 2020: Jeremy Watkin Weighs in on the Changing Landscape of MarTech. “Digital 2.0 is the next phase, where the plain and simple customer experience of old will make space for intuitive, contextual and practical engagement across different customer touchpoints.” MORE
As GreenRope’s Chief Technology Officer, Lyle Hopkins, drives the development, integration, and transition of next-generation solutions that continually advance the company’s current software and future technology pursuits. MORE
Dear Business Leaders: Don't F ing Panic. By now, you’re probably feeling a little overwhelmed by all the news and hype around coronavirus. It already has made an enormous impact on our economy and social structure, and the coming months will be a tumultuous test of our resiliency. MORE
Sales Automation in 2020. A Simple Guide For Small Businesses. Let’s face it, running a successful business can be quite a hassle and a time-consuming affair, especially during the early stages of setting it up. MORE
10 Surprising Things You Didn't Know About Client Advocacy Manager, Nour Sankary. Nour Sankary is one of GreenRope’s dedicated Client Advocacy Managers. She plays a vital role in advocacy and outreach. She loves problem solving, and getting to know each and every client she helps. MORE
Boost your branding by private labeling your account! Private Label Links in GreenRope. The content you send clients and leads directly reflects your brand image. Shouldn’t the links used in this communication reflect that as well? MORE
Dear Business Leaders: Don't F ing Panic. By now, you’re probably feeling a little overwhelmed by all the news and hype around coronavirus. It already has made an enormous impact on our economy and social structure, and the coming months will be a tumultuous test of our resiliency. MORE
Don't make these business mistakes in 2020. What not to do in 2020 - Business DON’Ts to avoid in the new decade! Whether you plan on saying Twenty-Twenty or Two Thousand Twenty, a new year in the newest decade means big changes in trends surrounding business. MORE
25 Cyber Security Tips. “Humans are data. Data is the new oil.” ” -Miguel Sanchez; CEO, Mass Ideation. Your data is valuable. It informs each decision you make and is at the heart of everything you do. Your data is an integral part of your identity and livelihood. MORE
25 Cyber Security Tips. “Humans are data. Data is the new oil.” ” -Miguel Sanchez; CEO, Mass Ideation. Your data is valuable. It informs each decision you make and is at the heart of everything you do. Your data is an integral part of your identity and livelihood. MORE
March 10, 2020. CoolerChat - Informational Silos. Silos concern more than just farmers. See how silos effect your business, and learn how to mitigate them from the experts. What are silos? What effects can silos have on an enterprise? Are silos inherently negative? MORE
SMS, MMS, & Voice Broadcasting. When taking an omnichannel approach to your customer experience, it’s important that you include SMS, MMS, and Voice in your efforts. With GreenRope, you get these features free as part of your subscription. MORE
5 Ways to Optimize Email Marketing Open Rates. Successful online brands spend significant time and money refining their email marketing campaigns. Email still outperforms other forms of digital marketing by a significant margin. MORE
19, 2020. CoolerChat - Twitter Chats. Digital Marketing guru and Twitter chat connoisseur, Bernie Fussenegger, led us through a wonderfully engaging discussion on how brands can leverage Twitter chats to drive digital marketing success. Here's what the experts had to say. MORE
Email Tracking & Engagement. By Madison Potter. Email continues to be at the core of any successful business marketing strategy. It goes beyond delivering content into the inboxes of your contacts, but rather curating content that is personalized based on their needs and preferences. MORE
25 Cyber Security Tips. “Humans are data. Data is the new oil.” ” -Miguel Sanchez; CEO, Mass Ideation. Your data is valuable. It informs each decision you make and is at the heart of everything you do. Your data is an integral part of your identity and livelihood. MORE
A Business Carol. Sun KIssed Beaches and the Azure Sea. The storm had left Chicago a frozen wasteland, buried under almost five feet of new snow. Howling winds swept rapidly through alleyways and city streets, gnawing violently at building sides, as they thrashed to and fro. MORE
31, 2020. CoolerChat - Customer Retention. What’s the value of having a customer retention strategy? Does your organization have a customer retention strategy in place? How do customer retention strategies differ from lead generation strategies? MORE
17, 2020. CoolerChat - Virtual Teams. Q1 Who benefits the most from remote work? Q2 For those used to working remotely, can you list some advantages to working from home from an employee perspective? Q3 What’s the upside for a company to go virtual from an organizational perspective? MORE
11, 2020. Customer Journey Mapping on #CoolerChat. What is customer journey mapping? Why are journey maps important to customer success? What are some benefits to customer journey mapping? What are some common mistakes made in the customer journey mapping process? MORE
While uncertainty looms and more businesses are requiring employees to work from home, you might be wondering, “How is this going to affect the productivity of the team and the business overall?” MORE
19, 2020. CoolerChat - Email Marketing. We asked the experts about the best practices for email marketing. This is what they had to say. Q1 Is email marketing still relevant in 2020? Q2 What are advantages of email marketing compared to other mediums for digital marketing? MORE
Contact Filtering: The Adjustments Section. Before diving into the different ways you can search and filter your contacts, it’s important to understand the different ways you can organize your contacts. Key Levels of Organization: Groups are the main level of organization within your CRM. MORE
10 Easy Email Automations You Need to Implement Today! Email automation is a simple and easy way to stay in touch with your audience. Successful businesses leverage email automation to amplify their reach and to share critical information with ease. MORE
Give Me Some Red Hot SaaS! Dear GreenRope, The last few months we’ve spent together have been some of the happiest times of my life. All the heartbreak and disappointment I’d experienced made me believe that love only existed in fairy tales. Maybe this is a fairy tale. MORE
3 Ways To Male Small Teams Look BIG! The image of big business has the potential to impress and awe. Big businesses have ample resources, long histories, large networks, experienced leadership, and the projection of stability. MORE
Dear Overpriced, Overly Complicated, Singly Feature Sales Software, You made me a fool! After all the time I committed to this relationship, I’m no better off than I was two years ago. You promised me the world, but left me feeling cold and alone with an uneasy, light feeling in my wallet. MORE
As GreenRope’s Chief Operating Officer Bjorn is the oil that makes this fine machine run smoothly! He has a hand in every aspect of the business to make sure everything gets done and that it gets done efficiently while keeping our associates and clients happy. MORE
Why Marketing Automation Works Across All Products, Services and Industries. A lot of companies shy away from marketing automation because of popular misconceptions that make it seem far more intimidating than it actually is. The term automation conjures up different ideas of complicated technical tools that are either unaffordable, or too complicated to actually implement into your business process. Most people’s idea of automation seems too complicated for small businesses. MORE
GreenRope
MARCH 31, 2020
31, 2020. CoolerChat - Customer Retention. What’s the value of having a customer retention strategy? Does your organization have a customer retention strategy in place? How do customer retention strategies differ from lead generation strategies?
GreenRope
MARCH 30, 2020
10 Easy Email Automations You Need to Implement Today! Email automation is a simple and easy way to stay in touch with your audience. Successful businesses leverage email automation to amplify their reach and to share critical information with ease.
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GreenRope
MARCH 26, 2020
Sales Automation in 2020. A Simple Guide For Small Businesses. Let’s face it, running a successful business can be quite a hassle and a time-consuming affair, especially during the early stages of setting it up.
GreenRope
MARCH 17, 2020
17, 2020. CoolerChat - Virtual Teams. Q1 Who benefits the most from remote work? Q2 For those used to working remotely, can you list some advantages to working from home from an employee perspective? Q3 What’s the upside for a company to go virtual from an organizational perspective?
Advertiser: ZoomInfo
64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. Given data’s direct impact on marketing campaigns, reporting, and sales follow up, maintaining an accurate and consistent database is a top priority for B2B organizations. This latest eBook aims to help marketing leaders understand the impact of data management on their company’s ROI.
GreenRope
MARCH 15, 2020
Dear Business Leaders: Don't F ing Panic. By now, you’re probably feeling a little overwhelmed by all the news and hype around coronavirus. It already has made an enormous impact on our economy and social structure, and the coming months will be a tumultuous test of our resiliency.
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GreenRope
MARCH 12, 2020
While uncertainty looms and more businesses are requiring employees to work from home, you might be wondering, “How is this going to affect the productivity of the team and the business overall?”
GreenRope
MARCH 12, 2020
Email Tracking & Engagement. By Madison Potter. Email continues to be at the core of any successful business marketing strategy. It goes beyond delivering content into the inboxes of your contacts, but rather curating content that is personalized based on their needs and preferences.
GreenRope
MARCH 10, 2020
March 10, 2020. CoolerChat - Informational Silos. Silos concern more than just farmers. See how silos effect your business, and learn how to mitigate them from the experts. What are silos? What effects can silos have on an enterprise? Are silos inherently negative?
GreenRope
MARCH 9, 2020
5 Ways to Optimize Email Marketing Open Rates. Successful online brands spend significant time and money refining their email marketing campaigns. Email still outperforms other forms of digital marketing by a significant margin.
Advertiser: ZoomInfo
As buyer expectations continue to heighten, marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. This report aims to highlight the current state of B2B database and contact acquisition strategies, and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond.
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GreenRope
MARCH 1, 2020
10 Surprising Things You Didn't Know About Client Advocacy Manager, Nour Sankary. Nour Sankary is one of GreenRope’s dedicated Client Advocacy Managers. She plays a vital role in advocacy and outreach. She loves problem solving, and getting to know each and every client she helps.
GreenRope
FEBRUARY 27, 2020
Email EasyBuilder vs. Emailer, Feature Differences. By Madison Ervin and Ian Cuatico. Emails are not going away and there’s a reason why businesses use this marketing tool everyday!
GreenRope
FEBRUARY 25, 2020
19, 2020. CoolerChat - Twitter Chats. Digital Marketing guru and Twitter chat connoisseur, Bernie Fussenegger, led us through a wonderfully engaging discussion on how brands can leverage Twitter chats to drive digital marketing success. Here's what the experts had to say.
GreenRope
FEBRUARY 23, 2020
Boost your branding by private labeling your account! Private Label Links in GreenRope. The content you send clients and leads directly reflects your brand image. Shouldn’t the links used in this communication reflect that as well?
Advertiser: ZoomInfo
As frustrating as contact and account data management can be, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information. Entrusting a vendor to help maintain its accuracy and completeness is no ordinary engagement. Download ZoomInfo’s latest data-driven eBook aimed to help marketing leaders understand the best practices around choosing a B2B contact data provider.
GreenRope
FEBRUARY 20, 2020
5 Ways CRM Helps Sales Professionals. Customer Relationship Management (CRM) technology is an essential tool for effective business management. CRM is software used by organizations of any size to track and grow important relationships.
GreenRope
FEBRUARY 18, 2020
19, 2020. CoolerChat - Email Marketing. We asked the experts about the best practices for email marketing. This is what they had to say. Q1 Is email marketing still relevant in 2020? Q2 What are advantages of email marketing compared to other mediums for digital marketing?
GreenRope
FEBRUARY 16, 2020
11, 2020. Customer Journey Mapping on #CoolerChat. What is customer journey mapping? Why are journey maps important to customer success? What are some benefits to customer journey mapping? What are some common mistakes made in the customer journey mapping process?
GreenRope
FEBRUARY 13, 2020
Contact Filtering: The Adjustments Section. Before diving into the different ways you can search and filter your contacts, it’s important to understand the different ways you can organize your contacts. Key Levels of Organization: Groups are the main level of organization within your CRM.
Advertiser: ZoomInfo
In recent years, cold calling has become synonymous with rejection and failure. But the numbers aren't that clear; while less than 2% of today’s cold calls actually result in meetings, 78% of decision-makers have taken an appointment or attended an event as a result of a cold call. What’s the verdict?
GreenRope
FEBRUARY 11, 2020
Give Me Some Red Hot SaaS! Dear GreenRope, The last few months we’ve spent together have been some of the happiest times of my life. All the heartbreak and disappointment I’d experienced made me believe that love only existed in fairy tales. Maybe this is a fairy tale.
GreenRope
FEBRUARY 9, 2020
Dear Overpriced, Overly Complicated, Singly Feature Sales Software, You made me a fool! After all the time I committed to this relationship, I’m no better off than I was two years ago. You promised me the world, but left me feeling cold and alone with an uneasy, light feeling in my wallet.
GreenRope
FEBRUARY 6, 2020
As GreenRope’s Chief Technology Officer, Lyle Hopkins, drives the development, integration, and transition of next-generation solutions that continually advance the company’s current software and future technology pursuits.
GreenRope
FEBRUARY 3, 2020
3 Ways To Male Small Teams Look BIG! The image of big business has the potential to impress and awe. Big businesses have ample resources, long histories, large networks, experienced leadership, and the projection of stability.
Advertiser: ZoomInfo
When used effectively, a CRM can be the life blood of your sales team – keeping everyone organized, efficient, and at peak productivity. However, as a company, sales stack, and database grow, it becomes difficult to uphold structure and governance to keep a CRM up-to-date. The result? Less organization, more confusion, and fewer deals closed. Leveraging leading industry research from industry analysts, this eBook explores how your sales team can gain back valuable time.
GreenRope
MARCH 23, 2020
Why Marketing Automation Works Across All Products, Services and Industries. A lot of companies shy away from marketing automation because of popular misconceptions that make it seem far more intimidating than it actually is. The term automation conjures up different ideas of complicated technical tools that are either unaffordable, or too complicated to actually implement into your business process. Most people’s idea of automation seems too complicated for small businesses.
GreenRope
JANUARY 29, 2020
SMS, MMS, & Voice Broadcasting. When taking an omnichannel approach to your customer experience, it’s important that you include SMS, MMS, and Voice in your efforts. With GreenRope, you get these features free as part of your subscription.
GreenRope
JANUARY 20, 2020
As GreenRope’s Chief Operating Officer Bjorn is the oil that makes this fine machine run smoothly! He has a hand in every aspect of the business to make sure everything gets done and that it gets done efficiently while keeping our associates and clients happy.
GreenRope
JANUARY 19, 2020
25 Cyber Security Tips. “Humans are data. Data is the new oil.” ” -Miguel Sanchez; CEO, Mass Ideation. Your data is valuable. It informs each decision you make and is at the heart of everything you do. Your data is an integral part of your identity and livelihood.
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Account-Based Marketing is a strategy, not a solution.
GreenRope
JANUARY 15, 2020
Don't make these business mistakes in 2020. What not to do in 2020 - Business DON’Ts to avoid in the new decade! Whether you plan on saying Twenty-Twenty or Two Thousand Twenty, a new year in the newest decade means big changes in trends surrounding business.
GreenRope
JANUARY 14, 2020
25 Cyber Security Tips. “Humans are data. Data is the new oil.” ” -Miguel Sanchez; CEO, Mass Ideation. Your data is valuable. It informs each decision you make and is at the heart of everything you do. Your data is an integral part of your identity and livelihood.
GreenRope
JANUARY 12, 2020
25 Cyber Security Tips. “Humans are data. Data is the new oil.” ” -Miguel Sanchez; CEO, Mass Ideation. Your data is valuable. It informs each decision you make and is at the heart of everything you do. Your data is an integral part of your identity and livelihood.
GreenRope
DECEMBER 30, 2019
CX 2020: Jeremy Watkin Weighs in on the Changing Landscape of MarTech. “Digital 2.0 is the next phase, where the plain and simple customer experience of old will make space for intuitive, contextual and practical engagement across different customer touchpoints.”
Advertiser: ZoomInfo
While B2B research suggests organizations are thriving through successful ABM programs, getting just one campaign off the ground is more difficult than it seems. From building an account universe to understanding to orchestrating sales and marketing alignment around touchpoint and messaging, there are a number of variables to consider before launching a program.
GreenRope
DECEMBER 18, 2019
A Business Carol. Sun KIssed Beaches and the Azure Sea. The storm had left Chicago a frozen wasteland, buried under almost five feet of new snow. Howling winds swept rapidly through alleyways and city streets, gnawing violently at building sides, as they thrashed to and fro.
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