Wed.Jul 13, 2011

11 Things You Don't Know (But Should) About Google+ [Cheat Sheet]


As we discussed in our post yesterday, Google+ is growing rapidly , and it seems that Google has opened up the invite flood gates to allow more people to join. But once you get invited and actually set up a Google+ account, then what?

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Is Lady Gaga and your Brand a good match?

Buzz Marketing for Technology

Recently a client of Networked Insights approached us about exploring a celebrity endorsement and/or a product placement with the pop music star Lady Gaga.

Trending Sources

How Viral Marketing Can Kill You

The Effective Marketer

Viral Marketing, or the spread of ideas (also called Word of Mouth Marketing) is usually thought of as a good thing. You create a video or a campaign and everyone starts talking about it. You go home happy and maybe even get a promotion.

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20 Expert Tips for Better Facebook Marketing


If you've been reading our blog and other marketing blogs out there, hopefully you're convinced that setting up a Facebook Page can be beneficial to your business.

The Content Marketing Pyramid

The Ultimate Framework To Develop & Execute Your Content Marketing Strategy

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How to Use Social Media to Maximize Your Trade Show Presence


This is a guest blog post by Dave Clarke, an award-winning editor and editorial director in the marketing departments of Fortune 500 companies such as Oracle and Symantec. He is currently editorial director for Hologram Publishing , a provider of custom content for companies, large and small.

Domain expert Karl Volkman on the coming changes


Image by ivanpw via Flickr. Have you been keeping up with the upcoming sea changes in top-level domain (TLD) names? If you thought that we'd live,net, with a thrown in, pay attention.

Easy HTML Tricks for the Non-Technical Marketer


What do you think are the most important skill sets a marketer should possess? If I were to ask this question to many marketers, the ability to edit HTML ( Hyper Text Markup Language ) would rarely come up as one of them. I mean, why would it? That’s for the web guy, right?

5 Easy Ways You Can Get More Facebook Fans


Your Facebook Page is humming with updates, news, and posts. But how much of your target audience is viewing this information? There are a few simple, but effective ways to increase the number of your Facebook fans. Incent users to Like your page before they can access fun content! Like-gating" is a popular method that many prominent Facebook fan pages employ. The concept is simple: place content that your users want behind a gate. In order to access the content, they must like your page first.

Best Practices for a Marketing Database Cleanse

A framework comprising of best practices to consider and red flags to avoid.

5 ½ FAQs for More Effective Ecommerce Pay-Per-Click Spending


Pay-Per-Click (PPC) is an excellent way for ecommerce companies to stimulate their competitiveness for traffic from specific keywords moving through search engines.

3 Crucial Checkpoints for More Effective Ad Targeting


Let's face it: there's quite a bit of negative sentiment surrounding ad targeting.