Sun.Aug 07, 2011

Digital B2B Marketing

Trending Sources

Measuring the Impact of Lead Nurturing: 3 Methods You Can Use

Anything Goes Marketing

One of the things that I love most about my role is when I'm able to visit customers and participate in a customer user group. This past week I was down in Atlanta for the Eloqua All About Revenue Success Tour and I led a breakout session on the different ways that companies measure the success of lead nurturing. Why is this so important? If nurturing is improving the number of overall leads. lead nurturing marketing automation marketing metrics

Five indispensable lessons for Twitter success

grow - Practical Marketing Solutions

It’s hard to believe but my three year Twitter anniversary is approaching so I’ve been reflecting on this channel and what it has meant to me. I know this may sound bold but it’s undeniable that Twitter has changed my life.

Fighting Online Brand Sabotage 101

Marketing Craftmanship

Brand Sabotage May Warrant Ninja Tactics.

[Chart] Thank You, Marketing Automation

Modern Marketing

by Egan Cheung | Tweet this “ D?mo mo arigat? ”. Those first 2 words of Styx’ greatest song translates to roughly “ Thank you very much ”. And, as this Chart of the Week shows, marketers should be thanking Mr. Roboto for the automation he provides.

5 Key Aspects of Accurate Marketing Automation System Software Pricing

Simplify your software evaluation process with this free Marketing Automation Systems software pricing guide! Don't let price confusion keep you from selecting the best Marketing Automation software for your organization's needs. Download your free guide today!