How to Use Email Promo Codes to Great Effect
SendX
MARCH 28, 2024
Email promo codes are a great way of boosting your product’s sales. Leverage them to great effect by following these eight steps. (Includes examples).
SendX
MARCH 28, 2024
Email promo codes are a great way of boosting your product’s sales. Leverage them to great effect by following these eight steps. (Includes examples).
Heinz Marketing
MARCH 28, 2024
By Lisa Heay , Director of Business Operations at Heinz Marketing What platforms come to mind when you think of marketing automation? In the past, I’d assume the answer to that would always be limited to Marketo, Pardot, Hubspot or Eloqua. Maybe not so much anymore. Not to date myself, but I’ve been using Marketo for close to 15 years. And in my earlier consultant roles with Heinz Marketing, I was acquainted with the other major players like HubSpot, Pardot, and Eloqua through various projects
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Content Marketing Institute
MARCH 28, 2024
Are you ready for the transformation? We’re not talking about AI. It’s the convergence of public relations and content marketing. If you tackle it the right way, you can forever enhance your brand’s storytelling.
CMSWire
MARCH 28, 2024
Peek behind the curtain of generative AI in marketing to see how companies are truly leveraging AI for customer engagement. Continue reading.
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Sprout Social
MARCH 28, 2024
With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. But with millions of posts flooding users’ feeds daily, how do you make sure your content gets noticed? Hashtags may be the answer. LinkedIn hashtags are searchable, which increases your content’s reach and gets your posts in front of more of the right people.
B2B Marketing Zone brings together the best content for marketers in the B2B industry from the widest variety of thought leaders.
Seismic
MARCH 28, 2024
Sales coaching programs provide critical guidance that helps organizations maximize the potential of individual sellers, drive team performance, and meet sales goals. Unlike sales training programs, which typically offer foundational knowledge and periodic informational updates, sales coaching programs deliver ongoing support that helps sellers apply training and improve skills in real-world situations.
Velocity Partners
MARCH 28, 2024
I don’t want to hear about spear-fishing ever again. I’m Charlie, the head of ABM at Velocity. And I have a bone to pick with tired ABM metaphors. Good ABM isn’t about hunting targets and herding them into a funnel. Those strong-arm tactics may deliver a few metrics but they’re not how you win revenue. All the power is in buyers’ hands and they’ll come to you when they’re good and ready.
Valasys
MARCH 28, 2024
28th March, New Jersey: Since innovativeness is the life blood of cryptocurrency market, and Artificial Intelligence (AI) is gradually becoming a strong contender in the Altcoin arena, it is necessary to highlight some of its impacts on it. These AI-driven projects solve intricate problems in finance, healthcare, logistics, and content creation in numerous industries with their intelligent and efficient solutions.
B2B Digital Marketer
MARCH 28, 2024
Insights From a Google Insider Mastering B2B Paid Advertising In the fast-evolving digital landscape, mastering the art of B2B paid advertising has never been more critical. In today’s episode, we dive deep into the world of B2B paid advertising with Sharon Park, a former Google insider with a decade of experience in crafting winning B2B marketing strategies for some of the largest global brands.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Modern B2B
MARCH 28, 2024
The Rise of AI in Marketing Research Artificial Intelligence has emerged as a game-changer in marketing research. AI algorithms are adept at processing vast volumes of data with remarkable speed and accuracy. From analysing customer sentiments on social media to predicting purchase behaviour based on browsing patterns, AI empowers marketers to extract actionable insights from complex datasets.
Confessions of a B2B Marketer
MARCH 28, 2024
Benny Rubin on LinkedIn Benny Rubin's email: benny@senders.co Sender's website Stop Sending Cold Emails From Google Workspace Email, Right Now Check out our awesome sponsor, Fame , they start and grow the world's most profitable B2B podcasts Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so Previous guests include: Jared Robin of RevGenius, Mike Kamo of NP Digital, Arvid Kahl of FeedbackPanda, David Heinemeier Hansson of 37signals, Chris Walker of Refine Labs, Tim Soul
CMSWire
MARCH 28, 2024
Wesley Somoza leads AI revolution at Classic Home, transforming ecommerce with personalized shopping and efficiency. Continue reading.
Mereo
MARCH 28, 2024
Building relationships in sales offers a myriad of benefits. Not only do your teams become skilled at diagnosing and solving buyer pains, but it will also fix some issues your organization may be facing. In fact, industry data is showing that in many issues leaders faced last year, the lack of (or too many) value-based relationships between buyers and sellers contributed to the problem.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
CMSWire
MARCH 28, 2024
Revamp your team's customer interaction strategy with effective, proven methods for a dynamic shift. Continue reading.
Animalz blog
MARCH 28, 2024
We love to invite content marketing pioneers to share the innovative strategies they’re using to drive results. In this guest post, Mark Rogers, Director of Content Marketing at Freshpaint and former Director of Strategy at Animalz, shares his framework for using a central idea to tie together all content efforts. If there’s one thing I’ve learned in my years as a content marketer, it’s that simplicity wins.
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