Mon.May 03, 2021

Remove gatekeeper-account-based-marketing
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Aligning Your ABM Strategy w/ Company Goals

Terminus

Account Based Marketing (ABM) starts by looking at your accounts through a different lens. It’s an ongoing evolution of how you really tap in and engage with your target accounts. . Not only is it an expansion of your Demand Gen team, it’s also an orchestrated collaboration between marketing and sales.

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How to Use Sales Multi-Threading to Your Advantage

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I was working on an account and had talked to someone a little bit lower in the organization. Reaching a dead end when bringing in a new sales account is nothing new. Enter the multi-threaded sales approach, which takes this reality into account. It is commonly used in account-based marketing.

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How to Use Sales Multi-Threading to Your Advantage

Zoominfo

I was working on an account and had talked to someone a little bit lower in the organization. Reaching a dead end when bringing in a new sales account is nothing new. Enter the multi-threaded sales approach, which takes this reality into account. It is commonly used in account-based marketing.

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