| | | PR Meets Marketing | |  Youtube | 10 articles |
| Page 1 of 1 | Previous | Next | PR MEETS MARKETING FEBRUARY 16, 2009 Would YOU Trust a PR Agency Not Involved in Social Media with YOUR Social Media Programs? And if you have accounts with Flickr, YouTube and Slideshare.net, let me know. . A lot of PR firms are stating that they have social media capabilities and can help develop your strategy in this arena. So I thought, how many are actually practicing what they’re preaching? . decided to see which PR firms were actively participating in social media. evaluated PR firms listed on O’Dwyer’s list of top 100 independent PR firms. This list was based on worldwide fees for firms with major US operations. So some fields may be marked as “none” as a result. from their website. | PR MEETS MARKETING JULY 27, 2010  Social Media Strategy 101: Which Persona Helps Tell Your Story? Time to open the Twitter account, create the Facebook Page and post YouTube videos, right? You’ve decided that you want to engage in social media. You have the resources, you have executive support, and you have a larger marketing strategy. Wrong. Social media is about engaging your audience. But you have to be cautious with using this method. | | | | | |
| PR MEETS MARKETING DECEMBER 4, 2007  Let the 2008 Trend Lists Begin It's not about running ads on YouTube, it's about participation: if a CEO or anyone else can bring value to a particular community (e.g. It's that time of year when reporters, bloggers and companies take out their crystal ball to predict trends for 2008. Will news be broken via Facebook or other similar tool, that will be interesting to see. . The question is how does this truly impact PR? | PR MEETS MARKETING APRIL 5, 2009  PMM Interview: Jeff Stai of Twisted Oak Winery As I mentioned in my post about tips for your youtube video , I am experimenting more with the power of video. Click on the image to play the interview with Jeff Stai, Twisted Oak Winery. When possible, I will interview interesting individuals and their marketing (this includes social media and public relations) campaigns. Isn’t that what ALL of us are trying to do with marketing? | PR MEETS MARKETING APRIL 1, 2009  Three Tips for Your YouTube Video I’ve personally defaulted to YouTube and I believe that YouTube is becoming a place for business videos too. To make it easier for you, just cut and past the below: Three Tips for Your YouTube Video by @csalomonlee: [link]. . technorati tags: Video YouTube Social Media Flip mini HD Content Marketing. tags: Video YouTube Social Media Flip mini HD Content Marketing. | PR MEETS MARKETING MARCH 12, 2009 Revisiting PR Firms and Social Media 16 firms have started using Flickr, YouTube and Second Life. . The response to my post on which PR firms ha s d a social media presence was, well, more than I expected. My post received 66 comments while Jeremiah Owyang’s post had 47 comments. When reviewing the comments, you could see two audiences emerging: those who believe that you have to practice what you preach and. those who believed that corporate presence wasn’t as important as much as the work that was done for clients and the individual participation within those firms. . Overall, here is the breakdown: . | | | | | | | |
| -
PR MEETS MARKETING | FRIDAY, FEBRUARY 13, 2009  What Mistakes Have I Made
haven’t posted many visual, audio or video items online, such as Twitpic, YouTube, Flickr, etc. Recent Stats for Free eBook Post. . I’m taking inspiration from Mack Collier who recently wrote about the the social media mistakes he made. With no further ado, here are the mistakes I’ve made: . use WordPress.com because it was free and easy to start a blog. wished I had went through the effort to buy my own domain name and host it. This way, I could’ve incorporated Google Analytics or Quantcast to better track and analyze the traffic on my blog. MORE >> -
PR MEETS MARKETING | WEDNESDAY, NOVEMBER 28, 2007 PR Pitch Review: Advanta’s Ideablob.com
could see a YouTube like channel or video blog to highlight the progress of winners to further engage visitors to the Ideablob website. So I received an interesting pitch today (my first, yeah!) from Erick of Advanta. After responding to a comment he left on the About page, Erick forwarded me a quite lengthy email about Ideablob.com. . His goal was to hear my impressions of the company's efforts to promote Ideablob.com virally and without an ad spend. PS - I wouldn't equate PR/media coverage as an ad spend - each achieves a different purpose and are approached differently. MORE >> -
PR MEETS MARKETING | WEDNESDAY, NOVEMBER 19, 2008 Social Media Club – Glimpse of how PR can use Social Media?
Get Out the Vote Video - Driving views and comments for a YouTube video. . And it seems to be an underutilized strategy for YouTube videos. . Measure - Each of these case studies had key objectives and success was measured against these objectives, such as achieving 3 million views on YouTube, selling a number of registrations to an event, or reach of postings to key audience. . Last night, I went to my first Social Media Club organized by the San Francisco/Silicon Valley chapter. Yes - I know what you’re thinking - you ONLY just heard about the SMC? Time - Doh! MORE >> -
PR MEETS MARKETING | SUNDAY, SEPTEMBER 28, 2008  Sarah Palin - Media Training 101!
In reviewing the interviews on YouTube , I wonder if her media trainers underestimated the level and depth of questions that she was going to be asked. Sarah Palin. Oh my gosh. While I’ve voted mainly Democrat, this post isn’t about the politics of the election. Rather, did you SEE and HEAR those interviews with Katie Couric and Charles Gibson. Considering that Palin has been out of the public since being announced as the VP pick, I assumed that she’s been undergoing intense media training. Each response will be reviewed and dissected heavily. Very smooth. Conclusions. MORE >>
| |
