| | | NuSpark | |  Youtube | 11 articles |
| Page 1 of 1 | Previous | Next | NUSPARK AUGUST 9, 2012  A Social Media Measurement Dashboard; One Approach We’ll focus on Twitter, Google+, Facebook and YouTube. YouTube. YouTube. YouTube Analytics is the source for much YouTube metric data. YouTube (Likes Plus Comments Plus Shares)/ Total Posts. . A re your social media efforts working? That’s one of the most misunderstood questions in marketing today. There really is no “right” way to measure social media. | NUSPARK MAY 19, 2012  Generating Leads from a Facebook Fan/Business Page Engagement Strategy Here are some ways to find content to share: Blogs you subscribe to, Twitter feeds, Google Alerts, YouTube videos, and pages that your firm likes on Facebook. Facebook and B2B lead generation. Have you considered Facebook as a channel for lead generation? Yes I know the jury is still out, but you can’t deny the power of Facebook as it relates to brand building and audience reach. | | | | | |
| NUSPARK DECEMBER 9, 2012  18 Ways to Promote Your White Paper for Lead Generation Whether placed on your landing page or YouTube, bloggers can easily embed the videos into their own blogs to share the white paper take-aways in a visual format. Well, your firm has written and produced a white paper. quality white paper can one of the most important content marketing vehicles to generate leads within your internet marketing plan. Now what? How do you promote it? Newsletter. | NUSPARK NOVEMBER 4, 2012  A Brief Guide to Increasing Website Conversions with Video Certainly on YouTube, but also video syndication sites like TubeMogul and Vimeo. . More and more I have been becoming a believer in the power of videos on websites and landing pages for conversions. Videos offer a number of benefits; most importantly: Videos allow you to demonstrate a product or solution simply. Here are some ways to make online videos effective: . Utilize testimonials. | NUSPARK AUGUST 9, 2012 A Social Media Measurement Dashboard; One Approach We’ll focus on Twitter, Google+, Facebook and YouTube. YouTube. YouTube. YouTube Analytics is the source for much YouTube metric data. YouTube (Likes Plus Comments Plus Shares)/ Total Posts. . In my humble opinion (maybe yours too), Twitter replies, Facebook Likes, Google +1s, and YouTube likes are not as relevant as more interactive engagements such as retweeting, commenting and sharing, which take more thought. A re your social media efforts working? That’s one of the most misunderstood questions in marketing today. REACH. We know that. | NUSPARK MAY 5, 2013  7 Recent or Unique Google Adwords features you should be utilizing today. 'When you run as many substantial internet marketing and paid search programs as we do, you realize how many new features occur over time, whether it is within Google Adwords, Bing Ad Center, Facebook Ads, or YouTube ads. Every week we review the blogs and releases from the platforms we use, and test new features on ourselves first before recommending them to clients. Subscribe. | | | | | | | |
| -
NUSPARK | SUNDAY, SEPTEMBER 9, 2012  Online Display Advertising, Targeting, and Capturing Leads
The Ad Planner assists in researching placements, topics, interests, and YouTube channels. . A Look at Online Display Advertising for Lead Generation. It’s time to take another look at online display advertising strategy now that Google has revamped its ad planner tool; now calling itself the Google Display Network Ad Planner, and eliminate site research from non-GDN sites. The role of online display can be huge if executed properly and tracked accordingly. Lead generation and lead nurturing both can be done via a targeted display campaign. Many I have used myself for clients. Summary. MORE >> -
NUSPARK | THURSDAY, MAY 3, 2012 An Overview of the Google Adwords Recent Changes & New Features
A multitude of targeting options- YouTube, Google Display Network, keyword targeting, channel targeting, topic targeting, and a variety of unit options. Note: Stay tuned for a more detailed post on how to promote videos on Google and YouTube, and how to generate leads with them. Pity those poor writers who’ve written books on Paid search and Google Adwords. There have been so many modifications in search over the last couple of weeks that it makes those authors scrambling to update. Well, change is normal; just ask Google and Facebook. Ad Rotation Changes. link]. Grade: 3. MORE >> -
NUSPARK | SUNDAY, MARCH 24, 2013  Content Marketing: Goals, Issues, Strategies
Client One: 4 website articles, 4 blog posts, 4 guest blog posts (for backlinks), 3 video scripts per month (for site and YouTube). I’ve been thinking about all this content marketing we’ve been exposed to lately. Although essential in today’s marketing environment, we may be at the crossroads of too much messaging going across our eyes; many of it not as quality as it should be. This is especially true for a smaller business, or a business that lacks resources, or a poor quality SEO firm. Clients wanted emails and phone calls. Pay-Per-Click: Ads. Yes it’s a challenge. MORE >> -
NUSPARK | SUNDAY, DECEMBER 16, 2012  The 12 Days of Social Media; a Holiday Post
YouTube videos viewing. I don’t know if I am a great Christmas caroler, but I do like to play with words, and engage audiences with interesting posts. In the spirit of the holidays, and with inbound marketing and social media continuing to explode, here’s my take on the 12 Days of Christmas , social media style. On the 12 th Day of Christmas, my content gave to me…. . 12 Google Plus sharing and discussing. 11 Facebook status updating. 10 Tweets worth retweeting. Guest blog outreaching. LinkedIn statuses I’m updating. Quora posts I’m answering. . Blog Posts written…. . MORE >> -
NUSPARK | MONDAY, JANUARY 16, 2012 A Lesson from Microsoft: Control Your Own Destiny
It doesn’t matter whether you have a Twitter, Facebook or YouTube presence. It’s nice to know that what happens in Vegas stays there. But with Microsoft’s announced departure from the Consumer Electronics Show, there will be fewer secrets in Glitter Gulch. Or not. Steve Ballmer’s opening-day keynote last week apparently conjured up a little déjà vu , with many of his product announcements having been heard before – more than once. There is even some speculation in the press and blogosphere that Microsoft’s decision to exit may not have been entirely its own. Times keep changing. MORE >>
| |
