| | | Digital B2B Marketing | |  Youtube | 6 articles |
| Page 1 of 1 | Previous | Next | DIGITAL B2B MARKETING MAY 1, 2012 10 Ways to Kickstart Your Inbound Marketing Program Here are social platforms to consider: Twitter StumbleUpon Digg Slideshare YouTube Facebook LinkedIn Although Facebook and LinkedIn may be core to your long-term inbound marketing program, you cannot emulate organic social media sharing with paid programs on these sites nearly as well. Demand Generation Media Social Media digg Facebook Focus inbound marketing reddit Slideshare social advertising stumbleupon twitter YoutubeYou are creating great content and your website delivers a great experience with a strong conversion rate. Traditional B2B marketers face a challenge. | DIGITAL B2B MARKETING APRIL 9, 2012  B2B Marketing Meets Video: Insights from 21 Marketers Content #B2Bchat adobe creative suite animoto brainshark camtasia studio final cut pro gorillapod gotowebinar kodak zi8 Livestream meetingburner samson usb microphone tout viddy video vimeo YoutubeJust over half (52%) of B2B marketers are now using video, a 27% increase over the year before. However, that means nearly half of B2B marketers are not using video yet. | | | | | |
| DIGITAL B2B MARKETING JANUARY 16, 2012  B2B Social Media Opportunities [#B2Bchat Recap] Social Media #B2Bchat B2B Focus Foursquare Google LinkedIn Livestream pinterest Slideshare social media storify triberr Tumblr twitter YoutubeIn our most recent #B2Bchat discussion, we looked at a number of social networks and how B2B marketers can take advantage of them, and once again I was pleased to have the opportunity to moderate the lively discussion. | DIGITAL B2B MARKETING JUNE 21, 2012  7 B2B Content Marketing Lessons from Call of Duty 2 It is Worth Sharing Because of all of the elements above, the video is worth sharing and on YouTube has been viewed more than 1.1 A documentary-style video featuring Oliver North? That definitely would not be marketing. The video is entertaining. It is educational. It isn’t about a video game. But it is. It is an example of content marketing that many B2B marketers can learn from. | DIGITAL B2B MARKETING APRIL 16, 2012  Cookie Deletion and Measurement: What you Need to Know Here is comparison data for a range of sites (all stats are for US visitors through Google Ad Planner): Yahoo: 190M unique people, 980M unique cookies YouTube: 170M unique people, 1.1B Some days it seems online marketing revolves around cookies, those small text files stored in your browser that may be automatically deleted by browsers or routinely deleted by individuals. times up to 6.5 | DIGITAL B2B MARKETING APRIL 11, 2011 Online is 77% Less Impactful than Newspaper Time spent on Facebook passed all Google sites in September 2010 (including YouTube), yet Google will capture 44% of 2011 online spending, Facebook will only get 8% , because of the impact of search. This could be called a rant. And it briefly draws on basic economic theory. So unless you like rants based on forgotten college coursework, use the navigation or category links above to find another post. Otherwise, read on, and please share your thoughts below or with me on Twitter. Digital media proponents have been misled, believing somehow that time spent and budget should equalize. | | | | | | | |
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