Biznology

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Google integrating G+ Pages and YouTube Channels

Biznology

It’s Google’s hub, from which YouTube, Google Business Pages, Google Mail, and even Google Apps for Business (which looks like it’s rebranding as Google + Business — interesting). YouTube Channels, They Are A-Changin’ Another case-in-point: how YouTube has begun handling YouTube Channel creation. Google+ as Social Layer. Good luck, Tiger!

How to implement a Video 1st content marketing strategy that drives action

Biznology

Then, starting in 2005 (pretty much since YouTube made its mark on society), we started to watch videos at an ever increasing rate.  Content Marketing Digital Technology Brightcove Cisco Content marketing Content strategy video 1st video first video marketing YouTubeWhy a Video First content marketing strategy makes sense. Back in 2005, we mostly used the internet for browsing.

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Your team is the best content source for search

Biznology

While you make not care about it now, produce your recordings as well as you can with the best equipment you can afford (to rent) if only to have a viable sample when and if you should decide to extend your corporate storytelling to Vine, Insta, Periscope, Facebook Live, or even video uploads to YouTube, Facebook, and Google+. Admit it. That’s smart. How about  James Lipton ? Yikes !

Surefire Social introduces SurePulse “webmaster tools”

Biznology

Blogging Content Marketing Marketing Automation Organic Search Paid Search Reputation Management Search Engine Optimization Search Marketing Social Media Marketing Web Applications A/B testing analytics Android (operating system) Facebook Google Google AdWords Google Analytics Hootsuite instagram ios marketing pinterest social media social media marketing twitter Uniform Resource Locator YouTube

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10 secrets to research the best SEO keywords

Biznology

Take the queries and keywords you’ve come up with and plug them into not just Google, but others such as Bing, YouTube, DuckDuckGo, and others (who knew AskJeeves and Dogpile still exist?). SEO is a puzzle to some. Researching the best SEO keywords is an essential part of your online strategy, that is, if you want to be seen. Don’t Fight the Competition. Stick to Your Niche. Has Gone Before.

Earned media influencer marketing demands your awesome

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If you have widgets to hand out to bloggers, YouTubers , Instagrammers, and top Vine, SnapChat , and Periscope rockstars , but you’d better be ready for some serious noes. Don’t pitch a Supercar YouTuber with a used Honda Civic off of your used car lot, in other words. That’s cool. Earned media influencer marketing is time-consuming. It is like sales. Well, you can.

The state of the blogger outreach union ten years on

Biznology

Facebook Google Google Calendar ios linkedin twitter YouTubeI stared my first blogger outreach agency back in 2006. Called AbrahamPR it evolved into Abraham Harrison a year later. Now Gerris Corp , I am still offering influencer engagement campaigns to my clients. Blogging Isn’t Cool. Tell anyone that you’re a blogger or a podcaster and you’ll know what I mean. Groan.

Influencer marketing tools of the trade

Biznology

wouldn’t say that Traackr is ideal for long-tail blogger outreach but it’s perfect for the sort of cross-platform and cross-channel influencer outreach I am interested in doing, including unboxing reviews on YouTube, Periscope, and Facebook Live, and other Very High Caste engagement where many touches and very close oversight is essential. We’re off to the races! Love it!

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Why 9Round should be using SOCi for social media management

Biznology

Social Media Marketing 9Round Advertising AmeriSpec Baltimore Facebook Facebook features Franchising Google ios linkedin Login Michael Agrillo Penrose Reese's smm SOCi social media marketing twitter YouTubeOK, this may well be my weirdest post ever, so bear with me. This isn’t actually happening; it’s theoretical. And, as a gym, they’re taking over. It was frustrating.

Visitors hate online ghost towns more than spammy auto posts

Biznology

Social Media Marketing Addition Advertising Age Business Content marketing Facebook Google instagram linkedin marketing social media social media marketing Social networking service twitter YouTubeNo, that’s only the second most-hated thing in corporate social media branding. The biggest reason why this happens is never because anyone’s too busy. Know why I know this?

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Influencer marketing should not be about collecting influencers

Biznology

Do not underestimate the power and importance and influence that you also have on the virtual people around you, be it the old reliables Facebook, Twitter, Google+, Pinterest, YouTube, and LinkedIn, or even the influence you have amongst the influencers proper. followers, 5,000 friends on Facebook, 3,456 subscribers on YouTube, and 7,298 followers on Instagram. Now’s your turn.

Launching your social campaign with guns blazing!

Biznology

YouTube : /chrisabraham 3.5k Comment on Youtube Video. Like Youtube Video. Influencer Marketing Internet Marketing Social Media Marketing Aaron Amazon American Bar Association Facebook Google instagram linkedin social media twitter YouTubeTiming’s of the essence so go go go go go go go! Twitter : @chrisabraham : 51.5k followers. Instagram : /chrisabraham 7.5k

What is Social Media Marketing?

Biznology

Some of the most influential people online live on YouTube, Twitter, Instagram, Vine, and—believe it or not—message boards, forums, email lists, and even community Listservs. For years, I struggled to explain to my mom what I do for a living. Now, I struggle to explain what I do for a living to my friends. The onus is on me because I am the expert in communications. Like this post?

IF you haven’t THEN you should use IFTTT for social

Biznology

Post all Youtube uploads to Linkedln. Share YouTube videos you like on Tumblr. Facebook Facebook features Google instagram ios linkedin Michelle Obama pinterest social media twitter White House YouTube” Well, first, it’s pronounced like gift without the G; secondly, it’s a material conditional binary operator… if this, then that. Tweet Happy New Year!

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One person can change the world. Thank you, Internet

Biznology

People are transitioning, en masse, from makers to consumers, from bloggers to readers, from YouTubers to commenters. More people I know in 2014 identify with being a follower of one or more blogs, podcasts, Twitter profiles, or YouTube channels than they do with creating content themselves. With a one-two Slideshare-YouTube combination, you can really expand your recognition.

You can only win search by winning social

Biznology

Show up on their webinar, their podcast, their YouTube. Blogging Content Marketing Influencer Marketing Organic Search Search Engine Optimization Search Marketing Social Media Marketing Aditya Mahesh AdMob AdWords Algorithm Belgium Buzzfeed Data integration Facebook Google Google AdWords Google Analytics linkedin Online advertising SMX Advanced social media Web search engine YouTube

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Why aren’t you already cross-posting on LinkedIn?

Biznology

Blogging Content Marketing Social Media Marketing Blog blogging Content marketing Facebook Google instagram linkedin pinterest Pulse Search engine optimization social media twitter United States YouTube Last week I wrote Medium is the Messenger , where I asked why aren’t you cross-posting on Medium.com ? On Medium, I have a potential readership of 4.8k Why Wait? Go Do It Now. Do it.

Search isn’t about search anymore, it’s about social

Biznology

Actually, Madda Fella is really underutilizing their YouTube site. YouTubers : My inner Millennial is in love with all the top YouTubers except for Hannah Hart and  Grace Helbig (not a fan, and they’re bloody everywhere, they’re YouTubiquitous! Search will never be the same as it was as recently as a few years ago. Instead of only producing one very expensive.

Google+ is an antisocial network

Biznology

It imposed itself, top-down, by launching itself into the arms of its 540 million registered users, be they users of Gmail, YouTube , or any of the other apps that require a Google profile and unique login. Content Marketing Social Media Marketing Facebook Google Google Plus Linux Meta Network Virtual community YouTube For most, Google+ is an antisocial network. Raymond. Hello World!

Add For Immediate Release to your podcast queue

Biznology

He is @thornley on Twitter, thornley10 on YouTube and Joseph Thornley on Google+ and Facebook. A couple Sundays ago I met up with Joseph Thornley , Lynette Young , and Shel Holtz on video Skype to record episode 15 of Shel’s industry-trusted and industry-respected PR podcast,  For Immediate Release , AKA the FIR Podcast. So, it was an honor to be included. Do we fix them or ditch them?

Are there naked photos of you online?

Biznology

Really, the only way to effectively counteract negative search results, including photos and videos, is to not only flood the Internet with acceptable photos and videos of your own, you’ll need to make sure you cover a wide spectrum of social networks like Facebook and Google+, photo-hosting and video-hosting sites like Flickr, Instagram, Imagur, and YouTube. Sound like a lot of work?

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Google+ is an island of misfit toys

Biznology

Realistically, amost everyone will have had a Gmail account, and those who haven’t and won’t are still addicted to YouTube and Google Search. Content Marketing Social Media Marketing Facebook Gmail Goliath Google Google Plus Los Angeles Meta Network San Francisco Stacy Horn YouTube The island is a sanctuary for defective and unwanted toys. Birds of a Feather Flock Together. Market!

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Mindfulness is close to godliness

Biznology

Ever watch an ultramarathon on YouTube ? Digital Marketing 20th Century Fox 70th Golden Globe Awards App Store (iOS) Arizona Facebook Google The New York Times United States YouTubeBefore we start, I want to let you in on a little secret: every successful person you truly admire take naps. Her tagline says it all, with four kids and a full-time job, time is precious. Another family ?

The ALS Ice Bucket Challenge is the perfect meme

Biznology

And remember, too, that the video was shared, too, on Vine, Instagram, YouTube, Facebook, Twitter, Google+, Pinterest, message board, forums, the news, TV, radio, late night talk shows, and probably even reddit. Social Media Marketing Viral Marketing ALS ALS Association ALS Ice Bucket Challenge Amyotrophic Lateral Sclerosis crossfit Facebook Lindsay Lohan New York Yankee YouTube

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My online influencer research and engagement process

Biznology

Content Marketing Influencer Marketing Internet Marketing Social Media Marketing 37signals American Broadcasting Company Arthur Ashe Courage Award Author Autopilot basecamp British Summer Time Customer relationship management Facebook Facebook features Google Google Search Highrise linkedin Salesforce.com twitter YouTubeAt least, right now, it’s a one man band. Really big. Got it?

Google+ on its Third Birthday

Biznology

It’s all about flushing the grouse, getting all of the anonymous content creators to reveal themselves, to come in from the cold, to associate a real name and identity with videos on YouTube , articles in the Blogosphere, columns in online publications, etc. With both, you’ll have YouTube and Google+ built in; however, possession is not enough. Ceci N’Est Pas les Médias Sociaux.

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Social media content discovery and curation for the win

Biznology

Content Marketing Social Media Marketing Activism Adnan Android (operating system) App Store (iOS) Bradley Horowitz Canada Facebook Facebook features Feedly Google IPhone linkedin Social network The New York Times twitter YouTubeIf you feel deep contempt for social media in the first place, I don’t know what to tell you. You’re kind of screwed. Or, you were until now. Buffer.

GetResponse makes it easiest to start an email newsletter compared to Aweber and MailChimp

Biznology

Playing around on Facebook is much easier and nicer than slogging into Google+ and while YouTube might be easy to consume, becoming a YouTuber still isn’t as easy as it could be. If you can’t use a tool you won’t use a tool. Gmail is so much easier to use than even Hotmail, AOL mail, Yahoo Mail, and especially Eudora, Thunderbird, and Microsoft Outlook. Motivated?

Lurkers are the 99.989% of Social Media

Biznology

Social media, including Pinterest and YouTube , is becoming more and more celebrity-, brand-, agency-, and studio-driven. My Facebook, Twitter, Google+, Tumblr, Instagram, Vine, Flickr, Pinterest, YouTube, and blogs are open to the world. From Producers to Audience; from Hobbyists to Consumers. have recently become obsessed with Amateur Radio. It’s not like that any more. James.

Can Google find you in your online store?

Biznology

YouTube should be  de rigueur as it’s the most personal and immediate way of connecting with people face-to-face. And it’s also the best way pander to Google as YouTube is a Google property. If you’re going to pander to Google, pander to both both their children: YouTube, the popular, beautiful one, and Google+, the red-headed step-child. lives. Use it.

So what is native advertising?

Biznology

The content tends to be camouflaged in native garb, looking and feeling like the surrounding editorial content in both tone and voice, whether it’s an article on the Atlantic, a Vlog on YouTube , a snappy on Instagram, or a pithy 140 characters dose on Twitter. guess we can call it buzz advertising, if you will. The Native Matrix. Who is it written by? Editorial staff. Sales staff/.

Build your brand (for free)

Biznology

Bonus: I have new content for my YouTube Channel and Slideshare collection  every single time (and Slideshare is  LinkedIn and YouTube is  Google, right?). Do YouTube (for free). I am not a role model for this. While my YouTube Channel may very well have 923 videos, 3,454 subscribers, and 2,016,704 views, it’s an amalgam of travel memories, motorcycle rides, and webinars.

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All Online Digital Roads Lead to Google Plus

Biznology

In the last six months, Google has made a lot of progress bringing us all in from the cold: from YouTube , from Google Search , from Picasa, Gmail, Google Apps for Business, Android phones, Google Play, Google Maps, Google Drive, Google Calendar, Blogger, Google Hangout (née Google Talk), Orkut, and even Google Groups. And they’re pushing hard. square meters around you). Rejoice!

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Debunking myths around sales videos for business

Biznology

Content Marketing Social Media Marketing Webinars Business business video production Content marketing lead generation marketing myths online video production Robert Weiss Sales sales conversions sales videos social media tips video marketing video production video tips videos viral videos YouTubeHow to budget and plan for a business video content marketing strategy . Like this post?

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A social media hoarder intervention

Biznology

Or, all the stuff you’ve posted since the beginning of your social media life, including your blogs, Facebook, Twitter, LinkedIn , Friendster, MySpace , Flickr, YouTube , et al. Professional Reputation Management Flickr Google hoarder linkedin MySpace New Yorker Saturday YouTube Are you a social media hoarder? Is it time for a bit of a social media spring cleaning?

How to use influencer marketing to promote your book

Biznology

Here’s a sneak peek of today’s presentation on YouTube : Here’s the deck you can look at over on Slideshare : Here’s the content from the presentation. Influencer Marketing Internet Marketing Content marketing Cristo Redentor (statue) E-book Eastern Time Zone James Ossuary Jesus Online advertising Slideshare twitter YouTubePaul M. Hugs not horns”. Bryan Kramer.

How to engage bloggers down the long tail

Biznology

In preparation of my session, How to Engage Bloggers Down the Long Tail, I have both uploaded the presentation deck up to Slideshare and the pre-recorded presentation to YouTube — so, you’ll be prepared to ask me any and all questions you may have about the presentation, my process, and even questions you may have about things that are going on with you in your business.

Social media marketing isn’t a popularity contest

Biznology

million views on YouTube, Ford received 50,000 requests for information about the Fiesta, and they sold 10,000 cars in the first six days they were available. Businesses striving to bring in that lucrative ROI with social media often fall into trap of thinking that the more followers you have the more success your social campaigns will have. In actuality, that is not always the case.

Google Authorship brings your staff out from behind your brand

Biznology

Even the most anti-social, uncreative, and introverted staffers could be Google Clout rockstars just from their nightly obsession with cat videos on YouTube, their penchant for commenting, and the fact that they’re a Google Android super-duper-power user. Organic Search Slider Author Google google analytic Google Latitude Search engine optimization steven levy Unison Agency YouTube

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Internet marketing abhors a closed door so open a window

Biznology

Even more, you might not have the best understanding of the true limits and boundaries of your online home, be it your WordPress or Drupal install, your Squarespace or Wix website , and even little hacks that can help bring your  YouTube, Tumblr, Facebook , Twitter , Google+, and LinkedIn profiles inline with your brand. YouTube. Summary : Never paint your visitor into a corner.

Have top influencers author your sites to appease Google search

Biznology

According to Garrido, popularity and influence come from the “click through rate of listings with verified authorship, how much people share the content from a particular author, how many backlinks an author generates, how many connections an author has in Google Plus and Youtube, and the quality of comments with Google’s verified commenting services partners such as Disqus and OpenID.”

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Your competitors are doing SEO

Biznology

— when they could be spending that money with Google AdWords  (or Facebook, Bing, Twitter, Pinterest, YouTube , etc) on contextual online advertising? Building an enterprise website is a lot like building a cathedral: you need to start renovating before you’ve completed construction. So, too, is your corporate, resource, journalistic, or ecommerce website. Their competitors. It’s

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Tools that help monitor and measure social traffic

Biznology

Sprout Social : This tool supports Twitter, Facebook, LinkedIn, and YouTube. All too often social media marketing departments rely on interactions and likes rather than utilizing tools that measure more than just engagement (such as statistics, demographic metrics, and conversion goals along with other online and offline media mentions). Channel Specific Monitoring and Traffic Tools.