| | | B2B Lead Generation Blog | |  Youtube | 5 articles |
| Page 1 of 1 | Previous | Next | B2B LEAD GENERATION BLOG JUNE 3, 2012  B2B Public Relations: 7 tactics to pull more leads into the funnel You can share news on your blog, your website, social media, YouTube; you’re no longer solely dependent on journalists to get the word out.”. Tweet If your organization’s marketing and public relations teams aren’t working hand in glove, you’re missing a key lead generation opportunity. Tom Becktold, Senior Vice President of Marketing, Business Wire. At right is an example. Is it logical? | | | | | | |
| B2B LEAD GENERATION BLOG DECEMBER 10, 2012 Gamification: How Siemens got 23,000 engineers to learn about its brand 30,000 video views on YouTube. Tweet Siemens Industry , Inc., is proving that engineers just wanna have fun. And it’s filling the sales pipeline in the process. In March of 2011, the Siemens team launched Plantville. This online game simulates the experience of being a plant manager. Players are challenged to maintain operation of their plant while improving productivity, efficiency and facility health. Since that time, 23,000 engineering professionals have spent approximately 14 minutes with the game every time they visit the site. Several government associations. Test extensively. | | B2B LEAD GENERATION BLOG FEBRUARY 18, 2009 Looking for a little marketing wisdom? Build Social Networks - Marketers are starting to see the value of building relationships using LinkedIn, Facebook, YouTube, Twitter and blogs. Well, I’ve got, oh about a hundred suggestions for you all courtesy of MarketingSherpa’s latest Wisdom Report. Sherpa’s free report is filled with mini-stories from our colleagues in the marketing world who have learned through trial and error. The topics of this year’s report touched on just about every aspect of marketing out there – from tradtional tactics to Web 2.0 and mobile marketing. In fact, it’s far from it. 3. | |
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