| | | B2B Conversations Now | |  Youtube | 4 articles |
| Page 1 of 1 | Previous | Next | B2B CONVERSATIONS NOW JULY 12, 2011  Stale Content at the Speed of Now Whether a potential customer uses Google, Bing, YouTube or even social media for initial research, those vendors with fresh, pertinent content get the first shot. There is no doubt content drives sales interactions. When a prospect encounters a business issue and starts researching a solution, the content prepared by vendors is critical. Warning: Watch Speaker Volume! Remember this scene? | B2B CONVERSATIONS NOW SEPTEMBER 16, 2010 Why Won’t Anyone Return My !*#@$% Call? (guest post) Creating accounts on Twitter, LinkedIn, AdWords and YouTube is not enough. This is a guest article by Don Fornes , CEO of SoftwareAdvice.com. You can find the entire post here: Why Won’t Anyone Return My !*#@$% Call? Want to know why B2B sales is getting tougher? Hint - the customer doesn’t feel they need a Sales person as early in the sales cycle as they used to.) Don gives a great description of why sales people are getting pushed out of the sales loop by the self-service nature of the Internet. Enjoy! Recently, one our our best sales people went out on maternity leave. | | | | | |
| B2B CONVERSATIONS NOW JULY 12, 2011  Stale Content at the Speed of Now Whether a potential customer uses Google, Bing, YouTube or even social media for initial research, those vendors with fresh, pertinent content get the first shot. There is no doubt content drives sales interactions. When a prospect encounters a business issue and starts researching a solution, the content prepared by vendors is critical. Warning: Watch Speaker Volume! Remember this scene? | B2B CONVERSATIONS NOW JULY 12, 2011  Stale Content at the Speed of Now Whether a potential customer uses Google, Bing, YouTube or even social media for initial research, those vendors with fresh, pertinent content get the first shot. There is no doubt content drives sales interactions. When a prospect encounters a business issue and starts researching a solution, the content prepared by vendors is critical. Warning: Watch Speaker Volume! Remember this scene? | |
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