• HUBSPOT  |  WEDNESDAY, NOVEMBER 26, 2014
    [Youtube] How to Produce Flawless Audio Interviews With Industry Experts
    Instead, it would be much better to say, “I have an audience of 5,000 highly-engaged YouTube subscribers and 15,000 Twitter followers, and I’d be happy to promote your interview and your product to them.”. But just because interviews can be powerful doesn''t mean they always turn out that way. That''s where this article comes in.
  • BIZNOLOGY  |  TUESDAY, NOVEMBER 25, 2014
    [Youtube] One person can change the world. Thank you, Internet
    People are transitioning, en masse, from makers to consumers, from bloggers to readers, from YouTubers to commenters. More people I know in 2014 identify with being a follower of one or more blogs, podcasts, Twitter profiles, or YouTube channels than they do with creating content themselves. Right now. And that’s good for you.
  • WINDMILL NETWORKING  |  MONDAY, NOVEMBER 24, 2014
    [Youtube] How to Recycle Your Old Content for Clever Social and Email Marketing
    Neal Schaffer | Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest | How to Recycle Your Old Content for Clever Social and Email Marketing by Neal Schaffer - Maximize Social Business. 'This is a sponsored post written by me and sponsored via Syndicate Ads. All Email Marketing
  • VERTICAL RESPONSE  |  MONDAY, NOVEMBER 24, 2014
    [Youtube] 4 Emails Your Service-Based Business Should Send
    Once you’ve created your video, send an email including a screenshot of the video linking back to the video on your YouTube or Vimeo channel, or the video embedded on your blog or website. We’re here to help our service-based clients with a little email inspiration. Contests. Send an email that promotes a social media contest.
  • VIDYARD  |  SUNDAY, NOVEMBER 23, 2014
    [Youtube] Top 10 Reasons Why Video Should Take a Leading Role in Your Content Marketing Plan
    In fact, YouTube is now the second largest search engine on the web and while video marketing is frequently an afterthought, its value demands a front-runner position in your content marketing plan. 'It’s no secret that the use of video in content marketing is on the rise. And, it’s certainly not a tactic to be taken lightly. Improved SEO.
  • VERTICAL RESPONSE  |  FRIDAY, NOVEMBER 21, 2014
    [Youtube] How to Gain More Subscribers on YouTube
    'Have you created and posted videos on YouTube only to realize they’re not garnering the engagement you’d hoped for? To be successful on YouTube, you need to build an engaged subscriber base. In In this short video, we show you how to use your existing YouTube videos to gain more qualified subscribers.
  • LEADERSHIP  |  FRIDAY, NOVEMBER 21, 2014
    [Youtube] Interesting Infographics: The Road to Success through Paid Social Amplification
    100 hours of video are uploaded to YouTube each month. YouTube Trueview ads. Infographics Social Media Facebook google plus home infographic outbrain paid social ads reddit stumbleupon Twitter YouTube Is it worth it to use social ads to amplify our message and if so, how effective is it in the lead generation process? Loyalty.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, NOVEMBER 20, 2014
    [Youtube] 4 Attributes of Your Next Content Marketing Superstar
    With more than 3 Billion video views on YouTube every day, uploading videos to your company channel can greatly enhance exposure to your audience. 'Editor's Note: Today's post comes courtesy of Michael Gerard , CMO of Curata. He is responsible for Curata's marketing strategy and all related activities. They also know: ?on
  • MADISONLOGIC B2B WHITE PAPERS  |  THURSDAY, NOVEMBER 20, 2014
    [Youtube] Improving ROI with Marketing Optimization
    of user-generated content on platforms such as Facebook and YouTube. CONCLUSIONS PAPER Featuring: Wilson Raj, Global Customer Intelligence Director, SAS Insights from a webinar sponsored by the Direct Marketing Association and SAS Improving ROI with Marketing Optimization SAS Conclusions Paper Table of Contents Introduction. Closing Thoughts.
  • MADISONLOGIC B2B WHITE PAPERS  |  THURSDAY, NOVEMBER 20, 2014
    [Youtube] Interactive 24x7 Content: Why Online Presentations Belong in Every Digital Content Strategy
    this medium is SlideShare, which is essentially a “YouTube for. www.knowledgevision.com KnowledgeVision ® Why Online Presentations. Belong In Every Content. Strategy by Michael Kolowich CEO and Founder KnowledgeVision Systems, Inc. MICHAEL KOLOWICH I N T E R ACTIVE INTERACTIVE. Where Do Online Presentations Come From? The contenders? world.
  • REVRESPONSE B2B WHITE PAPERS  |  THURSDAY, NOVEMBER 20, 2014
    [Youtube] 20 Marketing Trends & Predictions for 2013 & Beyond
    We saw the rise of Pinterest, several IPOs and acquisitions, an aggressive political ad war, Facebook's 1 billionth user, and watched one Korean artist turn into a global phenomenon thanks to YouTube In 2012, the world of marketing underwent major changes.
  • WINDMILL NETWORKING  |  THURSDAY, NOVEMBER 20, 2014
    [Youtube] 10 Social Media Predictions for 2015 from 10 Social Media CEOs
    Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. 'I began this year by publishing my social media predictions for 2014 focusing on six key trends that I saw (and continue to see) evolving: Employee Advocacy, Google Plus, Paid Social, Content, The Visual, and Mobile Personal. Author information. Neal Schaffer. Neal Schaffer.
  • MODERN B2B MARKETING  |  THURSDAY, NOVEMBER 20, 2014
    [Youtube] 7 Questions to Ask Before Creating a Video Campaign
    Then you will want to consider which social channels you should add your video to, such as YouTube, Twitter, Facebook, LinkedIn and Tumblr. 'Author: Colin Osing If you’re a digital marketer who is somewhat new to video marketing, you can take some comfort in the words that follow. First of all, you’re not alone! Who’s your target audience?
  • FEARLESS COMPETITOR  |  WEDNESDAY, NOVEMBER 19, 2014
    [Youtube] Why You Need to Adapt to Social Media Today
    Jeff Ogden of Find New Customers is everywhere – Twitter , Linkedin , YouTube and Facebook , And I’m not a kid. 'It does not matter if you are five years old or 50 years old, you need to adapt to the world of social media now. I will soon turn 55. If a man my age is on social media, what is stopping you?
  • HUBSPOT  |  TUESDAY, NOVEMBER 18, 2014
    [Youtube] How to Craft Perfect Posts for Facebook, LinkedIn & Twitter [SlideShare]
    According to QuickSprout , linking to YouTube videos results in a 75% higher share rate. 'Here''s how many marketers handle their social media strategy: Craft update. Select Facebook, LinkedIn, and Twitter. Auto-publish update to all three networks. But there''s a huge flaw with this strategy. Facebook Best Practices. Click to tweet! ).
  • MARKETING ACTION  |  MONDAY, NOVEMBER 17, 2014
    [Youtube] 26 Ways to Promote Your Blog Post
    Remember: YouTube is the second largest search engine …. 'Congratulations! You’ve just published a new blog post. There it is, on your blog, ready for the whole wide world to read. Fantastic. Now the work starts. Just kidding … but only a little. We’ve done a fine job on the content creation , but left most of the content promotion untouched.
  • FEARLESS COMPETITOR  |  FRIDAY, NOVEMBER 14, 2014
    [Youtube] Top Ten Guests on Marketing Made Simple TV
    hope you enjoyed our list of the Top 10 guests on Marketing Made Simple TV,  They are all great folks and nice to know, While this list demonstrates my ability to book awesome guests, I really miss the show, but they all still live on YouTube, Filed under: Find New Customers , Florida , Marketing Made Simple TV. Chief evangelist of Canva.
  • FATHOM  |  FRIDAY, NOVEMBER 14, 2014
    [Youtube] How to Implement the Education Video Marketing Your School Needs
    Accept YouTube Applications. You should not only accept but also encourage prospective students to submit a YouTube video component to their application. Create a prompt for an optional YouTube video, a time limit and a title requirement to include “[School name] video application…” before the creative title. Take a Tour.
  • MARKETING ACTION  |  FRIDAY, NOVEMBER 14, 2014
    [Youtube] 5 Mistakes Marketers Make When Integrating Social Media and Email Marketing
    Connecting: This is where you ask your email recipients to follow your brand on LinkedIn, follow you on Twitter, Like your Facebook page, subscribe to your YouTube channel, and so on. 'Email and social media can be a powerful combination. Start with the Basics. But what kind of links? Avoiding Email + Social Mistakes. They’re sharing.
  • WINDMILL NETWORKING  |  THURSDAY, NOVEMBER 13, 2014
    [Youtube] Your Content Is Not As Good As You Think
    Twitter | Facebook | LinkedIn | YouTube | Your Content Is Not As Good As You Think by Justice Mitchell - Maximize Social Business. 'One of the many challenges I face developing integrated marketing campaigns is the client’s perception of what they believe their customer desires. Content Marketing
  • WRITING ON THE WEB  |  THURSDAY, NOVEMBER 13, 2014
    [Youtube] Your Business Blog Sweet Spot: How to Find It and Keep It
    Yet how many of us post on a blog or upload a video to  YouTube  without taking time to survey what are our  target audience ‘s interests, wants and needs? 'How to Find It and Keep It" width="315" height="205" title="Your Business Blog Sweet Spot: How to Find It and Keep It" /> Have you found your business blog sweet spot? They won’t stay.
  • WINDMILL NETWORKING  |  THURSDAY, NOVEMBER 13, 2014
    [Youtube] An Eye-Opening Look into the New Tsu Social Network
    Neal Schaffer | Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest | An Eye-Opening Look into the New Tsu Social Network by Neal Schaffer - Maximize Social Business. Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social. Comments Thanks Jeannie!
  • WINDMILL NETWORKING  |  WEDNESDAY, NOVEMBER 12, 2014
    [Youtube] The Power of Visual Content in Social Media Marketing
    Neal Schaffer | Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest | The Power of Visual Content in Social Media Marketing by Neal Schaffer - Maximize Social Business. 'This is a sponsored post written by me on behalf of Visme. All opinions are 100% mine.  It sucks, doesn’t it? You engage all the fancy social media tools.
  • HUBSPOT  |  TUESDAY, NOVEMBER 11, 2014
    [Youtube] How BuzzFeed Makes Money: An Inside Look at Their Sales Process
    just saw Honda Civic is doing a YouTube video that’s basically a splice of two videos -- it’s unbelievable. 'This post originally appeared on the Sales section of Inbound Hub. To read more content like this, subscribe to Sales. Chances are, you''re familiar with BuzzFeed as your go-to workday procrastination. How do they do it? Absolutely.
  • VIDYARD  |  SUNDAY, NOVEMBER 9, 2014
    [Youtube] How McDonald’s Uses Video to Bust Myths About The McRib
    million views on YouTube, and the campaign was featured on TIME. 'One of McDonald’s most revered (and most parodied ) recurring menu items is the McRib. Most recently, a photo was shared on social media supposedly depicting the less-than-appetizing pre-cooked version of the McRib, and it generated significant controversy. It’s great!”
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, NOVEMBER 9, 2014
    [Youtube] Using Data For More Strategic Video Marketing (Webcast)
    Just looking at some of the YouTube statistics alone will cause your head to spin. 100 hours of video are uploaded to YouTube every minute. According to Nielsen, YouTube reaches more US adults ages 18-34 than any cable network. 'Data. Just that word alone is enough to cause some marketers to break out in hives. Maybe. Maybe not.
  • WINDMILL NETWORKING  |  FRIDAY, NOVEMBER 7, 2014
    [Youtube] Social Sales Requires Marketing Skills and … Salespeople
    Craig Jamieson | Twitter | Facebook | Google+ | LinkedIn | YouTube | Social Sales Requires Marketing Skills and … Salespeople by Craig Jamieson - Maximize Social Business. 'I have been thinking a great deal as of late as to why so many of my B2B contemporaries have been loathe to adopt social selling. Social Sales
  • BIZNOLOGY  |  THURSDAY, NOVEMBER 6, 2014
    [Youtube] Advice on starting and growing an SNS
    One may say that Google Video was a failure — but not YouTube — and so was Orkut, their “failed” social network service. 'The main reason why SNS’s are so appealing is not because people are exhibitionists but because people crave connection and community. Enjoy! It is a bit of a rant. SNS’s aren’t websites or personal home pages.
  • EMAGAZINE B2B BLOG  |  WEDNESDAY, NOVEMBER 5, 2014
    [Youtube] YouTube Analytics Decoded
    What many don’t know, or haven’t explored yet, is the robust analytics tool that YouTube offers within its very own interface. YouTube Analytics, like any analytics tool, provides several ways to interpret data. The following are the metrics we find the most useful when drawing conclusions regarding a YouTube Channel’s performance.
  • FEARLESS COMPETITOR  |  WEDNESDAY, NOVEMBER 5, 2014
    [Youtube] The Critical Importance of Marketing Specialization
    Also, because I was the Creator and Host of Marketing Made Simple TV , which are still on Youtube, I’m fortunate to know so many top people in our industry, such as New York Times best-selling author Daniel Pink. 'Why everyone needs to have a specialty, like mine in Marketing. Ruth Stevens. You should specialize in something too.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, NOVEMBER 5, 2014
    [Youtube] Gamergate and the great Twitter Debate
    Energetic, drenched in sweat, ready to hunt down every podcast or YouTube video referencing the gamergate hashtag. Energetic, drenched in sweat, ready to hunt down every podcast or YouTube video referencing the gamergate hashtag. 'By Mars Dorian, {grow} Contributing Columnist. And boy, are people lining up to fight on both sides.
  • HUBSPOT  |  WEDNESDAY, NOVEMBER 5, 2014
    [Youtube] New Data: Why Your Fans Aren't Following You on Social Media
    YouTube clinches third with 44% of consumers expecting you to have a presence on the platform. That’s where clear buyer personas can help determine if your ideal customer is a Pinterest addict or a die-hard YouTube watcher. 'When it comes to social media, many of us take an “if you build it, they will come” approach. No so fast.
  • CUSTOMER EXPERIENCE MATRIX   |  TUESDAY, NOVEMBER 4, 2014
    [Youtube] Lytics Adds Marketing Recommendations to a Customer Data Platform
    Execution systems on the list include Salesforce.com, Marketo, Eloqua, Act-On, Facebook, Twitter, Youtube, Demandware, Optimizely, Adobe Target, and most major email providers. The company has been busy since then, raising $7 million to supplement its initial $2.2 In fact, Lytics could pretty much the poster child for the CDP concept.
  • CMO ESSENTIALS  |  TUESDAY, NOVEMBER 4, 2014
    [Youtube] Remember These 13 Tips for your Next Media Interview
    Those who don’t prepare for that conversation may instead be forever haunted by Youtube clips of their on-air gaffe, or awkward, misinformed quotes in the resulting article. 'Effective interview preparation is like salt. When it’s there, you don’t really notice it ? only that each bite has all the right flavors. You are the expert. PR Daily.
  • HUBSPOT  |  TUESDAY, NOVEMBER 4, 2014
    [Youtube] Welcome Back, Movember: Why This Viral Campaign Is Still So Successful
    Kian Lawley is a 19-year-old who has grown an impressive social following through the production of original YouTube content and vines. Over 2 million subscribers on YouTube, 1.71 Most Viral Youtube Video: College Humor. 'It''s about to get a whole lot fuzzier in the office. Movember Chatter Starts Long Before November First.
  • KOMARKETING ASSOCIATES  |  MONDAY, NOVEMBER 3, 2014
    [Youtube] 3 Online Marketing Elements The B2B Organization Should Not Overlook
    This could include commercials, radio ads, and YouTube video ads that all feature the same messaging or theme  . 'When many people think of the B2B organization, they imagine large factories or manufacturing companies, turning out large orders to other big companies. Size Doesn’t Matter. B2B Can Still Be Localized. Final Thoughts.
  • WINDMILL NETWORKING  |  MONDAY, NOVEMBER 3, 2014
    [Youtube] 5 Key Instagram Marketing Takeaways from New Data
    Neal Schaffer | Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest | 5 Key Instagram Marketing Takeaways from New Data by Neal Schaffer - Maximize Social Business. 'With 200 million monthly active users, 60 million photos posted each day, and 1.6 Instagram
  • VIDYARD  |  SUNDAY, NOVEMBER 2, 2014
    [Youtube] Create Amazing Video Content on a Budget
    These segments have millions of views on YouTube and every so often, a new game, parody or digital sketch is introduced. 'Once your marketing team gets initial buy-in for content marketing – more specifically,  video , your first thought might be, “Yes! we’re going to be so cool!”, Don’t overcomplicate it. Like these tips?
  • HUBSPOT  |  SATURDAY, NOVEMBER 1, 2014
    [Youtube] 5 True Stories of Email Marketing Nightmares
    decided to include a YouTube video to make the email a little more fun. 'This post originally appeared on The Agency Post. To read more content like this, subscribe to The Agency Post. We’ve all been there. So your mind starts to wander. But suddenly, a paralyzing fear washes over your entire body. “No, NO! HOW DO I STOP IT?!”
  • BIZNOLOGY  |  FRIDAY, OCTOBER 31, 2014
    [Youtube] Mobile and behavioral
    'Human behaviors are multifarious and myriad in nature. It is a challenging task to envisage and learn the human behavior from daily routine activities. The profusion of wireless enabled mobile devices in daily life routine and advancement in pervasive computing has opened new horizons to analyze and model the contextual information. Like this post?
  • VIDYARD  |  THURSDAY, OCTOBER 30, 2014
    [Youtube] Vidyard Co-founders Receive EY Entrepreneur Of The Year™ Award
    With Vidyard, customers can add video to their websites in minutes, get real-time analytics, syndicate video to social networks and YouTube, create calls to action, optimize search engine hits, capture leads, and brand their player skins all from one place. About EY Entrepreneur Of The Year. About Vidyard. Media Contact: Tyler Lessard.
  • VIDYARD  |  THURSDAY, OCTOBER 30, 2014
    [Youtube] Make Your Next Video a Thriller [Infographic]
    Don’t let prospects get lost on YouTube; DO use it to direct viewers back to your site. 'You know by now that video marketing is on the rise. But did you know that in 2014, the number of viewers who watch marketing videos with pale white faces and outstretched arms is growing 14% week over week*? The zombies are taking over. Jump on it!
  • EARNEST ABOUT B2B  |  THURSDAY, OCTOBER 30, 2014
    [Youtube] This is the week that was: Getting inside the head of a B2B buyer
    We all know YouTube is more than a video site, Google more than a search engine, Facebook more than just a social network. This week Andy McKay put together his top five tips to amplify your YouTube video and get more views – from titles and tagging to setting up playlists. Enjoy. Slideshare of the week. Futurescoping of the week.
  • FEARLESS COMPETITOR  |  WEDNESDAY, OCTOBER 29, 2014
    [Youtube] 8 out of 10 Marketers Fail to do Buyer Personas
    Yes, I do know everyone , thanks to my former TV show, Marketing Made Simple TV , which still lives on YouTube. 'The Content Marketing Institute says that Buyer Personas are one of the most overlooked areas of marketing today, with 8 out of 10 getting a failure grade. Nor do they know how to document the findings. You can’t.
  • VIDYARD  |  TUESDAY, OCTOBER 28, 2014
    [Youtube] Why Views Don’t Count: Video Metrics that Actually Measure Success
    Surely the reason extends beyond “to hit 30,000 views on YouTube” to something more like “to bring in more qualified leads to our sales team”. 'So you’ve created a video, shared it online, sat back, and watched the views climb. Success, right? Not Not so fast. If views Ask yourself this: why did we create this video in the first place? Views.
  • BIZNOLOGY  |  TUESDAY, OCTOBER 28, 2014
    [Youtube] The dashboard has finally been perfected
    YouTube. 'One of the biggest problems I have as a small businessman is keeping track of everything: RSS feeds, competitors, backend performance data, social media mentions and trends, sales cycles, reputation warnings, revenue data, my inboxes, my calendar, key RSS feeds, search performance, tasks, and a million other sources of data. Alexa.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, OCTOBER 28, 2014
    [Youtube] Don’t look now. Here come the post-Millennials
    This is a generation with YouTube heroes who promote brands and sponsors at every opportunity. This is a generation with YouTube heroes who promote brands and sponsors at every opportunity. 'A disproportionate number of marketing articles seem to be devoted to the Millennial. And rightly so. What do you call this group? And rightly so.
  • ENGAGE  |  MONDAY, OCTOBER 27, 2014
    [Youtube] A Terrifying Example of Content Marketing
    My first viewing of the video was on an embedded version on another site, so the intro and logo that appear on Ford''s YouTube channel were never visible.). Image Credits: Ford YouTube 'My friend’s mom is scared of the drive-through car wash. If he''s not on duty, she''ll put off the car wash for days until she sees him at work.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, OCTOBER 27, 2014
    [Youtube] Is there a “content pattern” that builds a brand?
    Instead, you need something more robust, more consistent, to build a real business around your content and YouTube revealed a plan that just might be the answer. Instead, you need something more robust, more consistent, to build a real business around your content and YouTube revealed a plan that just might be the answer. Hub content.
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, OCTOBER 26, 2014
    [Youtube] 5 Tips For Maximizing Your Video Marketing
    Make sure your video is widely available - on your site, YouTube channel, and social media channels, but don’t spam it out. 'Editor’s Note: Today’s post comes courtesy of Daniel Glickman,CMO of emaze. He loves analyzing marketing data and building strategic and tactical plans. Follow Daniel on Twitter @firmflair.
  • HUBSPOT  |  FRIDAY, OCTOBER 24, 2014
    [Youtube] How to Annotate a YouTube Video [Quick Tip]
    'Ever wondered how to make those clickable buttons that show up on some YouTube videos? And, as it turns out, annotating YouTube videos is actually really simple. Once you''ve uploaded your video to YouTube, the annotation tool lets you easily layer text, links, and spotlights to your videos. How to Annotate a YouTube Video.
  • VERTICAL RESPONSE  |  FRIDAY, OCTOBER 24, 2014
    [Youtube] 12 Images You Should Share on Social Media
    LearningRx , a national brain training company, posts testimonials from students and parents on YouTube. 'Posting photos to social media is one of the fastest, easiest and fun ways to promote your business as well as boost engagement with your audience. Customer photos. The Epicurean Connection? has Community engagement pictures. Events.
  • WINDMILL NETWORKING  |  THURSDAY, OCTOBER 23, 2014
    [Youtube] 5 Steps to Build a Community of Engaging Fans through Social Media
    Neal Schaffer | Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest | 5 Steps to Build a Community of Engaging Fans through Social Media by Neal Schaffer - Maximize Social Business. 'This is a sponsored post written by me on behalf of Full Tilt. All opinions are 100% mine. Social Media Community Building
  • HUBSPOT  |  THURSDAY, OCTOBER 23, 2014
    [Youtube] 43 Bright Ideas for Promoting Your Lead Gen Content
    31) Create a short video related to the offer to post on YouTube. Link back to the offer in the description of the video on YouTube and create one or two  annotations within the video that link back to the offer. 'So you just created a piece of content for lead generation  -- congrats! . But that''s where lots of us get stuck. What 
  • EARNEST ABOUT B2B  |  THURSDAY, OCTOBER 23, 2014
    [Youtube] 5 tips to amplify your YouTube video and get more views
    YouTube is the second largest search engine on the Internet, full to the brim of content. 'We all want our videos to go viral on the Internet, don''t we? With more and more uploaded every second, all competing for viewers’ attention and bandwidth. But fear not, there is hope for your video. Especially if your content is good. Upload a file.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, OCTOBER 22, 2014
    [Youtube] What Sales & Marketing Can Learn From "Tommy Boy"
    Video source: YouTube. 'Those who are familiar with me and my journalistic background on sites such as Forbes know full well that I am a major proponent of infusing pop culture into pretty much everything. In other words it helps explain something in marketing-speak by relating it to something that has absolutely nothing to do with marketing.
  • FATHOM  |  WEDNESDAY, OCTOBER 22, 2014
    [Youtube] Thought Leadership, Why’s That Important?
    Drive people to your Facebook, Twitter, LinkedIn, YouTube or any other social media platform you use and share engaging content with them. 'Thought leadership is a term that is becoming more and more common in the manufacturing industry. Here are a few ideas to get the job started! Why Is Thought Leadership Important? Telling a story.
  • VERTICAL RESPONSE  |  TUESDAY, OCTOBER 21, 2014
    [Youtube] Google Releases Penguin 3
    Stay on top of all things Google with our What’s New With Google YouTube Series. 'Great news for small business that have been waiting for Google to update the Penguin algorithm! We’re happy to report that Google has finally started releasing Penguin 3 and will continue to roll it out over the next few weeks. All rights reserved.
  • MODERN B2B MARKETING  |  MONDAY, OCTOBER 20, 2014
    [Youtube] The Do’s and Don’ts of YouTube Marketing
    'Author: Jon Mowat There are a multitude of reasons why it’s really important to fine-tune  your YouTube presence. Other important reasons include: that YouTube is the biggest player in Video Marketing , and it’s the second largest search engine on the net (bigger than Bing, Yahoo!, YouTube Channel Do’s. YouTube Channel Don’ts.
  • VERTICAL RESPONSE  |  FRIDAY, OCTOBER 17, 2014
    [Youtube] Creating Viral Content Comes Down to Just Letting Go
    'If I told you an Ohio traffic reporter had over a million views of his video on YouTube, you would probably be surprised. What I found interesting is that instead of leveraging these videos to generate traffic to a YouTube channel for the station, the videos are posted under Herzog’s name. Ice is back and the roads will glisten.
  • HUBSPOT  |  FRIDAY, OCTOBER 17, 2014
    [Youtube] The Social Media Manager's Guide to Staying Organized
    In addition to your RSS feed, Tina Yip , Social Strategist at Big Spaceship, suggests using free aggregation tools like this live trends dashboard to keep you updated at-a-glance at what''s buzzing on Twitter, Instagram, Google, YouTube, Vine, BuzzFeed, and Tumblr. How on earth do busy social media managers keep their ducks in a row?
  • VIDYARD  |  FRIDAY, OCTOBER 17, 2014
    [Youtube] Why You Need to Start Thinking Like a Media Brand
    This means that whether you’re competing for attention on social platforms, email marketing, YouTube, or elsewhere, you have to be as interesting or relevant as anything else vying for attention there. 'As a marketer, you’re looking to create a feeling with your content. You know the one. mean, holy smokes, these are incredible.
  • WINDMILL NETWORKING  |  THURSDAY, OCTOBER 16, 2014
    [Youtube] My Top 25 Social Media for Business Quotes
    Neal Schaffer | Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest | My Top 25 Social Media for Business Quotes by Neal Schaffer - Maximize Social Business. Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social. Social Media Quotes
  • DIANNA HUFF - B2B MARCOM  |  WEDNESDAY, OCTOBER 15, 2014
    [Youtube] Manufacturing Buyers Read Print Trade Magazines (Shocking!)
    Manufacturing buyers find social media, with the exception of YouTube and LinkedIn, a waste of time or feel neutral about it as a business tool. 'If you’ve been following me a while, you’re probably wondering, “Why are you writing about manufacturing all the time now?” ” Well, haha, I have this little secret.
  • CRIMSON MARKETING  |  TUESDAY, OCTOBER 14, 2014
    [Youtube] 3 Purpose Driven Methods Experts Use to Crush Content Shock
    Visual media, which can be generated by your audience (“user generated content” or UGC) or by your brand, is images pinned to Pinterest, photos shared on Instagram and short- and long-form video – i.e., Vine versus YouTube. 'Image: Courtesy of Shutterstock . Content Marketing Rule# 74: Take everything into consideration. Christopher S.
  • VIDYARD  |  TUESDAY, OCTOBER 14, 2014
    [Youtube] Vidyard Adds Video Analytics to New Salesforce Wave Analytics Cloud
    With Vidyard, customers can add video to their websites in minutes, get real-time analytics, syndicate video to social networks and YouTube, create calls to action, optimize search engine hits, capture leads, and brand their player skins all from one place. About Vidyard. Media Contact: Tyler Lessard. Phone: (226) 220-5351. press@vidyard.com.
  • WINDMILL NETWORKING  |  TUESDAY, OCTOBER 14, 2014
    [Youtube] Social Content Marketing Planning for a Live Event
    Twitter | Facebook | LinkedIn | YouTube |. 'I find it interesting, and a little bit confusing that social media professionals often fail to exploit a live event for all its opportunities. It seems like “in real time” reporting of live events has become somewhat of a speciality, or subset, inside social media marketing.
  • TRADESMEN INSIGHTS  |  TUESDAY, OCTOBER 14, 2014
    [Youtube] Manufacturers: Are You Missing Out On Video Opportunities?
    Next to Google, YouTube is the second biggest search engine. 'Video is one of the most powerful tools in your marketing toolbox. Why aren’t you focusing more on them? recent study from eMarketer showed that even though consumers wanted more video, 75% of U.S. We’re a visual society with a 30-second sound bite mentality.
  • EARNEST ABOUT B2B  |  MONDAY, OCTOBER 13, 2014
    [Youtube] This is the week that was: B2B Marketing round up
    Parody videos have long been going viral on YouTube. 'All the best bits in the world of marketing. As we come to terms with the fact that the sun has packed up his hat and left us, we keep our chins up and gather the best bits of news, views and insight that we have stumbled across this week. Article of the week. Take note. Watch this space.
  • WINDMILL NETWORKING  |  FRIDAY, OCTOBER 10, 2014
    [Youtube] 3 Social Media Functions SEO Tools Can Help With
    Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. 'This is a sponsored post written by me on behalf of UpCity. All opinions are 100% mine. While many marketers are […]. Author information. Neal Schaffer. Neal Schaffer. Social Media Functions SEO Tools Can Help With by Neal Schaffer - Maximize Social Business.
  • LEADERSHIP  |  FRIDAY, OCTOBER 10, 2014
    [Youtube] Interesting Infographics: Portrait of a LinkedIn User 2014 Edition
    YouTube (29.2%). 'How much ROI are you receiving from your LinkedIn profile? Perhaps it is time for a tune up. This infographic from Power Formula provides a useful checklist on how to get the most from LinkedIn and how to really make it work for you. Are you currently using the free LinkedIn account? have 500-999. have 301-499. have 201-300.
  • LEADERSHIP  |  FRIDAY, OCTOBER 10, 2014
    [Youtube] Interesting Infographics: 10 Biggest Office Distractions
    years watching commercials (does skipping commercials on YouTube count?  =). 'If you follow my blog, you know I tend to share topics related to marketing, B2B lead generation and social media; however, all of the best strategies and tactics will not make any difference if our teams fail to implement. years eating. years driving.
  • CRIMSON MARKETING  |  THURSDAY, OCTOBER 9, 2014
    [Youtube] Infographic: The Secret Formula for the Perfect Viral Share
    Long after the awarding of medals and closing ceremonies, millions of people were still sharing and viewing commercials from this clever marketing strategy on YouTube. When the fireman first posted his images online, he got over a million views in over a month on YouTube. Ironically, this one is from the Olympics instead. Thanks Mom!
  • FEARLESS COMPETITOR  |  THURSDAY, OCTOBER 9, 2014
    [Youtube] Want to Connect to the Award-Winning Marketing Expert Jeff Ogden?
    Like these five social media sites: Feel free to follow on Twitter, YouTube, LinkedIn, Google Plus or Facebook. YouTube. Like these five social media sites: Feel free to follow on Twitter, YouTube, LinkedIn, Google Plus or Facebook. 'You can find Jeff Ogden, President of Find New Customers , nearly everywhere. LinkedIn.
  • HUBSPOT  |  THURSDAY, OCTOBER 9, 2014
    [Youtube] How to Design Content Remarketing Campaigns That Actually Work
    They could be checking their email, reading the news, watching a YouTube video … and there you are, with something new and awesome to show them. It also includes some pretty big Google sites, like YouTube and Gmail. YouTube Ads. The human race spends billions of hours every month watching YouTube ads. So, be bold!
  • FEARLESS COMPETITOR  |  WEDNESDAY, OCTOBER 8, 2014
    [Youtube] If you don’t ask, the answer is NO
    You can watch this interview on YouTube here. 'I recently had breakfast with the CEO of the massive ad agency Young and Rubicam and this quote was in the lobby. “ If you don’t ask, the answer is no. ” I agree 100%. How did I book the Chief Marketing Officer of GE, Beth Comstock, on Marketing Made Simple TV? invited her.
  • ENGAGE  |  WEDNESDAY, OCTOBER 8, 2014
    [Youtube] But, What Are You Really Marketing?
    The power of an emotion in marketing was similarly demonstrated in early 2014 by Powerade with " Nico’s story ", which has racked up 2 million views on YouTube—earning seven years of collective audience attention through one video. Yet Americans spend about $78 billion annually on lottery tickets. But we keep playing our lucky numbers.
  • KOMARKETING ASSOCIATES  |  MONDAY, OCTOBER 6, 2014
    [Youtube] The 2015 B2B Content Marketing Report Brings New Insight on Strategy, Implementation
    Twitter, Facebook, and YouTube all scored favorably as well although popular consumer platforms rated poorly right now (Pinterest at 33% and Instagram at 24%). Report findings showed that that only 35% of survey respondents had a documented content marketing strategy, which in turn has led to more effective content marketing programs.
  • WINDMILL NETWORKING  |  MONDAY, OCTOBER 6, 2014
    [Youtube] Essential Social Sales Habits + Tools = Success
    Twitter | Facebook | Google+ | LinkedIn | YouTube |. 'When you come right down to it, there are only two simple, but critical, tasks in selling and those are to find and then to convert and your habits must support these activities. There is nothing beyond that we really need to focus on. Simple. […]. Author information. Craig Jamieson.
  • B2B MARKETING INSIDER  |  MONDAY, OCTOBER 6, 2014
    [Youtube] How To Break Through The Noise With The 3 Vs Of Content Marketing
    Videos on YouTube. 'Today’s consumer is bombarded with thousands of marketing messages every single day. In order to stand apart from the noise, many brands are shifting their marketing budgets out of paid advertising (that we all ignore at staggering rates) and into content programs. Volume. Variety. Value. Make the customer the hero.
  • FEARLESS COMPETITOR  |  FRIDAY, OCTOBER 3, 2014
    [Youtube] How Changing Sales is Impacting Your Business (without your knowledge)
    And to use tools like YouTube to find internal speeches potential buyers made. 'At the nicest B2B marketing company, Find New Customers , we’ve really cranked up marketing. That’s important for smaller businesses in this noisy world of today. And we’re working on a great video clip that will blow away business executives.
  • BIZNOLOGY  |  THURSDAY, OCTOBER 2, 2014
    [Youtube] Keep consumers clicking on your online videos
    The print publication Mental Floss has seen more than 81 million views on just 88 YouTube videos since February of 2013 , with numbers that well surpass bigger-name outlets like Wired. By offering weekly eight-minute trivia videos hosted by YouTube star John Green. times faster than text alone. Don’t take it too seriously.
  • B2B MARKETING INSIDER  |  WEDNESDAY, OCTOBER 1, 2014
    [Youtube] The 1 Key To Success In Content Marketing (And Life)
    LinkedIn is used by almost all (94%) of B2B Marketers, followed by Twitter (88%), Facebook (84%), YouTube (72%), Google+ (64%) and Slideshare at 41%. continue to believe Slideshare is the greatest opportunity in B2B Content Marketing, followed by YouTube and any other visual platform such as Pinterest (used by 33%) and Instagram (24%).
  • VIDYARD  |  TUESDAY, SEPTEMBER 30, 2014
    [Youtube] Vidyard to offer non-profits access to video marketing platform
    Increase their reach by easily publishing videos to their own website as well as YouTube, Facebook, Twitter and other social media channels. We recognize the importance of non-profit organizations and the incredible impact they have on communities around the world,” said Michael Litt, CEO and Co-Founder of Vidyard. About Vidyard.
  • VIDYARD  |  TUESDAY, SEPTEMBER 30, 2014
    [Youtube] Vidyard makes it easy to create and share videos with new Vidyard Studio
    With Vidyard, customers can add video to their websites in minutes, get real-time analytics, syndicate video to social networks and YouTube, create calls to action, optimize search engine hits, capture leads, and brand their player skins all from one place. About Vidyard. Media Contact: Tyler Lessard. Phone: (226) 220-5351. press@vidyard.com.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, SEPTEMBER 30, 2014
    [Youtube] Your social media strategy plan: Where do you START?
    While it may seem natural to immediately migrate to Facebook, Twitter and YouTube, don’t overlook other sites and even industry-specific platforms if you are in a market where competitors have a well-established social media presence. Today’s post provides a step-by-step overview on how to move ahead. It must start with … 1.
  • BIZNOLOGY  |  MONDAY, SEPTEMBER 29, 2014
    [Youtube] About Content
    We use pictures, videos with cats or puppies, impressive music, or exciting action YouTube clips to show and let others know when we feel down, happy, or creative. 'Content strategy, or how important content is for any brand, is what all brand people are talking about. In reality, this might happen in one in a million situations.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, SEPTEMBER 29, 2014
    [Youtube] Case Study: Denny’s flips its audience with a sassy social media strategy
    As Denny’s has proven through their use of  Twitter , Tumblr , YouTube , and other channels, breakfast can be a surprisingly compelling topic. As Denny’s has proven through their use of Twitter, Tumblr, YouTube, and other channels, breakfast can be a surprisingly compelling topic. See what they did there?) Hashteroids? feeling down?
  • HUBSPOT  |  MONDAY, SEPTEMBER 29, 2014
    [Youtube] How to Create a Content Strategy That Actually Drives Organic Traffic
    Their YouTube channels pulled in revenue, attracted clients, and sold goods and services. That’s why their YouTube account is both viral and intense. 'Content marketing alone won’t deliver organic traffic. Content marketing employed strategically will deliver the organic traffic you want and need. Let''s get started. Email.
  • HUBSPOT  |  FRIDAY, SEPTEMBER 26, 2014
    [Youtube] Are These the Best Campaigns of the Year? Grand CLIO's 2014 Award Winners
    In fact, some are so good that people look them up on YouTube after seeing them on TV, or even share them with friends and family. 'This post originally appeared on The Agency Post. To read more content like this, subscribe to The Agency Post. Not all advertisements are disruptive and annoying. The Scarecrow. Brand: Chipotle. Brand: Volvo.
  • VOICE-BASED MARKETING  |  THURSDAY, SEPTEMBER 25, 2014
    [Youtube] Social Media Week Chicago: How to Integrate Stats into Your Marketing
    More than 1 billion unique users visit YouTube each month, but only 2% of the top 5,000 channels are brands, so there’s a lot of room for elbowing in. 'So much of what gets discussed at Social Media Week is “fun stuff”: how to engage your customers with exciting new interactive campaigns, how to use the latest technology, etc. General
  • TRADESMEN INSIGHTS  |  THURSDAY, SEPTEMBER 25, 2014
    [Youtube] Social Media For Manufacturers
    To simplify it just a little, we focus on the four areas where we see manufacturers receiving the greatest value: YouTube. To get the scoop, you can watch the webcast on YouTube and follow along on the slides below. 'Rachel Kerstetter, PR Engineer. Awhile back, we presented a webinar on social media for industrial manufacturers. Blogs.
  • B2B MARKETING INSIDER  |  WEDNESDAY, SEPTEMBER 24, 2014
    [Youtube] The 3 Factors That Drive Content Marketing Success
    When I give a presentation, I almost always upload it to my Slideshare or YouTube  pages. 'People ask me all the time how I find time to write and share. I have already shared some of my top tips in the above links and this  older one. But one of my biggest secrets is that I don’t spend nearly as much time writing as you might think.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 24, 2014
    [Youtube] The Essential Guide to Creating an SEO-Friendly Customer Journey
    Notice how this particular customer journey begins with a YouTube video, continues through a PPC ad, and progresses to the end entirely online. Interview several experts on vacation affordability, and post a video series on YouTube. 'Think about the last time you made a major purchase online. Was it a plane ticket? An espresso machine?
  • BIZNOLOGY  |  TUESDAY, SEPTEMBER 23, 2014
    [Youtube] Mizuno running long tail outreach marketing case study
    am sure you can explore much more about this process by attending today’s  Outreach Marketing Virtual Summit 2014  and by watching the embedded YouTube and SlideShare sneak peeks of my presentation from the event. 'The  Outreach Marketing Virtual Summit 2014 , sponsored by GroupHigh , happens today. Long Tail Blogger Outreach.
  • SAZBEAN  |  TUESDAY, SEPTEMBER 23, 2014
    [Youtube] Customer Service Kings: 3 Strategies All Businesses Can Employ
    few weeks later Youtube user Tim Davis uploaded another Comcast customer service call, this time catching company representatives lying about technician fees. 'Comcast profits were $1.99 billion for Q2 2014, up 15 percent from a year earlier, according to the company’s website. for their excellence. Omnichannel Success. The Human Side.
  • VIRALLY BLOG  |  TUESDAY, SEPTEMBER 23, 2014
    [Youtube] Are Marketing Budgets Keeping Up?
    still think they people are waiting for skip video button on YouTube and and have trained themselves to ignore the adverts in both Google and Facebook. 'Its quite clear that more and more money is being spent on marketing and in particular marketing technology. So where does all this extra money come from and are budgets keeping up? Events
  • VIDYARD  |  MONDAY, SEPTEMBER 22, 2014
    [Youtube] HONEYWELL, FIBERLINK, INTRALINKS AND SEVONE SELECT VIDYARD FOR STRATEGIC VIDEO MARKETING
    Using Vidyard’s video analytics, Honeywell FSG can now track detailed performance data for each video across YouTube, social media channels, and their own web properties ­ all from one central reporting dashboard. Simply having a presence on YouTube is no longer enough. Honeywell. Fiberlink, an IBM Company. Intralinks. Over 99% of.
  • VIDYARD  |  MONDAY, SEPTEMBER 22, 2014
    [Youtube] Direct Viewers to Your Website: 4 Ways to Optimize Your B2B YouTube Channel
    'With more than 1 billion unique visitors each month , it’s no wonder YouTube is one of the top video distribution sites, but with all that traffic going directly to YouTube how can your B2B company use your channel and draw valuable prospects back to your website? Link to your social channels. Make use of CTA overlays.
  • MARKETING ACTION  |  MONDAY, SEPTEMBER 22, 2014
    [Youtube] 15 Ways to Repurpose Your Content and Find Eternal Happiness
    Distribute them on your website, use in lead-generation campaigns, and be sure to post on YouTube, Vimeo, and other relevant sites that complement your business offering. 'Reuse. Recycle. Repurpose. In content marketing, these are the three “R’s” that come up with clockwork regularity. And for good reason: They’re worth repeating. SEO love.
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