[Youtube] How Facebook’s Latest Move Could Lead to Live-Streaming Revenue
    And though there’s no hard evidence, traffic to external referral links for clips from YouTube and other video platforms seemed to  drop off  as soon as Facebook introduced its own native video player. Facebook Live launched to spectacular hype. The system led to massive engagement. Big numbers! Everyone was impressed. percent.
    [Youtube] 20 Marketing Trends & Predictions for 2013 & Beyond
    We saw the rise of Pinterest, several IPOs and acquisitions, an aggressive political ad war, Facebook's 1 billionth user, and watched one Korean artist turn into a global phenomenon thanks to YouTube In 2012, the world of marketing underwent major changes.
    [Youtube] Improving ROI with Marketing Optimization
    of user-generated content on platforms such as Facebook and YouTube. • New contact channels add complexity and dissonance. More Efficiency, Better Targeting, Higher Volume = Not Enough. Optimization in Action – A Simple Example. Optimization Workflow. Marketing Optimization with Big Data. Closing Thoughts. 8 For More Information. Market.
    [Youtube] Interactive 24x7 Content: Why Online Presentations Belong in Every Digital Content Strategy
    this medium is SlideShare, which is essentially a “YouTube for. www.knowledgevision.com KnowledgeVision ® Why Online Presentations. Belong In Every Content. Strategy by Michael Kolowich CEO and Founder KnowledgeVision Systems, Inc. MICHAEL KOLOWICH I N T E R ACTIVE INTERACTIVE. Where Do Online Presentations Come From? The contenders? world.
  • CONTENTLY  |  MONDAY, MAY 2, 2016
    [Youtube] Best Branded Content of April: The VR Wave is Here
    Digiday noticed that someone uploaded a video to YouTube of this blissful meatball-throwing experience, and this video description captures the overall sentiment of the Steam commenters, who are leaving hilarious yet loving reviews on  the app’s page. The biggest highlight was HTC Vive. For 15 minutes, I was in heaven. Photo via GE.
  • FATHOM  |  MONDAY, MAY 2, 2016
    [Youtube] Video is Killing the Written Content Star
    YouTube has over a billion users–almost a third of all people on the Internet–and every day, people watch hundreds of millions of hours of YouTube videos and generate billions of views. YouTube. Growth in watch time on YouTube has accelerated and is up at least 50% year over year for three years straight. YouTube.
    [Youtube] When all the hard work on social media … just doesn’t work
    created 146 blog posts, produced and hosted over a hundred Ray2Go and RayBunch YouTube Shows. You can view past Ray2Go shows on my YouTube Channel or the audio podcast on  Soundcloud. I’ve known Ray Hiltz for nearly five years. ” First time I met Ray, with Nancy Locke. And, it didn’t work. Here is Ray and his story.
  • JUNTA 42  |  SATURDAY, APRIL 30, 2016
    [Youtube] This Week in Content Marketing: The Future of Television Advertising Is Native
    We then turn our attention to new research from Google that “proves” advertisers should spend a lot more on YouTube ads, and we praise NBC’s decision to incorporate sponsored content into its popular Saturday Night Live TV show. PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. His solution?
    [Youtube] Why Facebook’s Future Is Brighter Than All of Social Media’s
    Why have these promising platforms failed, while competitors like Facebook, Instagram, and YouTube prevailed? When the world opened its arms to social media, early platforms like Facebook, Twitter, and LinkedIn quickly shot to the top of the industry. At the core, social media has always been about connections made between individuals.
    [Youtube] Financial Advisors Need to Get Personal or It’ll Cost Them
    Buyers and investors expect the same level of personalization they would get from Amazon, YouTube, or other retail companies. This is the same strategy YouTube uses when suggesting videos you may be interested in, or Amazon uses to suggest products you might want to consider. Impact to Marketers. Segmentation. Scoring.
  • ACT-ON  |  FRIDAY, APRIL 29, 2016
    [Youtube] An A to Z of Content Marketing Best Practices
    And then there’s YouTube, owned by Google. It’s YouTube. There’s a lot to know about content marketing. You’ve got the content creation part, the social media part, the SEO. The audience growth, the influencers… Sometimes it seems like it just goes on and on. That’s a good thing and a bad thing. The bad part? Audience. Call to Action.
    [Youtube] Pulling our pants down: Personal branding with Chris Brogan
    Here’s Chris: If you can’t see this video in your stream, you can view it here on YouTube: Personal branding with Chris Brogan. lesson in the remarkable marketing power of reciprocity Three YouTube stars share their intimate personal branding lessons. Why personal branding means being more like “a king.”
    [Youtube] An Unedited and Unfiltered Open Letter to the Staffing Industry on Social Media
    If you are truly in business to help put honest, qualified people to work.then platforms like Facebook, Twitter, LinkedIn, Instagram, Google+, YouTube, Snapchat are where you should establish your voice. Giving people a glimpse of something that they could truly otherwise only imagine. Most importantly, I’ve seen the staffing industry shift.
    [Youtube] Debunking myths around sales videos for business
    Content Marketing Social Media Marketing Webinars Business business video production Content marketing lead generation marketing myths online video production Robert Weiss Sales sales conversions sales videos social media tips video marketing video production video tips videos viral videos YouTubeWhat makes up the cost of a video .
    [Youtube] What Are You Doing to Keep Contractors Coming Back?
    Dust off those YouTube videos and training tips and tricks and offer them to contractors. By John Sonnhalter, Rainmaker Journeyman, Sonnhalter. The biggest challenge manufacturers face today is the ability to keep contractors interested and engaged in their brands. Contractors are looking at solutions, not new products ! What can you do?
    [Youtube] 10 of the Best Brands on Snapchat Right Now (And Why They're So Great)
    They've actually done an awesome job of using their platform to showcase their geeky personality and to encourage interest in science -- something they've done well on other social media networks like Instagram and YouTube. It used to be that Snapchat was seen as a platform geared mostly toward teens and pre-teens. Username: @sourpatchsnaps.
  • PUREB2B  |  TUESDAY, APRIL 26, 2016
    [Youtube] A Complete Guide to Social Media-Based Lead Generation for IT and Software Companies
    Lead Generation on YouTube. About 77 percent of small businesses have used YouTube for marketing purposes. Here are some fantastic ways to tap into the power of video traffic using YouTube: Create a YouTube Channel. Creating a YouTube channel will help you organize what you publish and help users find your content.
    [Youtube] Launching your social campaign with guns blazing!
    YouTube : /chrisabraham 3.5k Comment on Youtube Video. Like Youtube Video. Influencer Marketing Internet Marketing Social Media Marketing Aaron Amazon American Bar Association Facebook Google instagram linkedin social media twitter YouTubeTiming’s of the essence so go go go go go go go! Twitter : @chrisabraham : 51.5k
  • ACT-ON  |  TUESDAY, APRIL 26, 2016
    [Youtube] How Major Brands Are Winning Through Episodic Content
    The show is split into six episodes, distributed across multiple channels – a microsite, Facebook, and a custom YouTube channel. Marketers are told that they must start thinking and acting like publishers – and to their credit, many of them are. Why Episodic Content? Episodic content is already capturing the attention of your target market.
  • KAPOST  |  MONDAY, APRIL 25, 2016
    [Youtube] Why Is Social Media Marketing So Popular?
    Video entertainment (YouTube). Let’s play a game. Think of your life 10 years ago. Think of your life now. Now, think of five things that you have today that you didn’t have 10 years ago. Here are a few: Online grocery ordering and delivery. Wearable, smart heart-rate trackers. Portable computers lighter than a bowling ball.
  • JUNTA 42  |  MONDAY, APRIL 25, 2016
    [Youtube] The Seductive Power of the Dark Side [Rented Land]
    It is likely that YouTube and even Facebook didn’t know their future direction would include squashing organic requested (opted-in) content as they evolved their business models. As recently as two years ago, he clearly stated that “if you’re going to build something, don’t build on land someone else already owns. Rent is skyrocketing. Noise.
    [Youtube] Did Morgan Stanley just kill the single-vendor marketing suite?
    Or managing video advertising on YouTube? A friend forwarded me a report, titled “Software Is Eating the CMO Suite,” that was shared by Morgan Stanley at the Ascendant Network event for digital marketers in New York earlier this month. The most striking piece of data in the report, at least to me, was the chart above.
  • HUBSPOT  |  SATURDAY, APRIL 23, 2016
    [Youtube] The Ultimate Ad Dimension Cheat Sheet for Facebook, Twitter, LinkedIn & Other Social Networks [Infographic]
    To ensure you know the correct image dimensions for advertising on Facebook, Twitter, LinkedIn, and YouTube, the folks at Dot Com Infoway created the infographic below. This post originally appeared on HubSpot's Agency Post. To read more content like this, subscribe to Agency Post. People remember what they see more than what they read.
  • CONTENTLY  |  FRIDAY, APRIL 22, 2016
    [Youtube] Period Piece: How Feminist Brands Are Using Storytelling to Upend Age-Old Taboos
    To market her service to a wider audience, Bloom partnered with larger feminine brands to deliver three- to five-minute YouTube videos. Miki and Radha Agrawal didn’t plan on disrupting the feminine hygiene industry when they entered a three-legged race. All they wanted to do was win. She had her period. WE TRIED, THOUGH.” alone.
    [Youtube] 4 Ways to Make Your Video Content More Measurable
    For example, this humorous explainer video by Poo Pourri has received more than 36 million views on YouTube alone, and helped grow their Facebook fan base by 70% and doubled their Twitter following, according to Social Media Today. That’s And yet, many marketers still struggle to quantify and measure its ROI. Attract . Engage . Convert.
    [Youtube] OMG: You Won’t Believe What BuzzFeed Is Doing to Advertising
    Then the Internet presented a couple more wrinkles, like display ads, pop-ups, and YouTube pre-rolls. At BuzzFeed, even the data scientists are masters of memes. So we went to see them. While every other publisher just sees shares in buckets (100 Facebook, 50 Twitter, 30 LinkedIn, etc.), That model will be the same in the U.K. Buzzkill?
    [Youtube] Highlights from my #SMMW keynote speech
    In fact over the last three years , 98 percent of all marketing dollars have gone to just seven platforms — Facebook, Twitter, YouTube, Google+, Instagram, LinkedIn and Pinterest. This week I had the honor of giving the closing keynote address at Social Media Marketing World , the biggest social media marketing gathering in the world.
    [Youtube] Under the Influence
    Rather than paying expensive celebrities to reach a broad audience, brands can team with niche bloggers, Instagram stars, and YouTubers to market their products. For another example, take this YouTube video from the popular influencer couple Tiff & Case that was sponsored by Nissan. ” and “I’m going to Disneyland!”
    [Youtube] Changes in the Professional Services Marketing Mix: Traditional vs. Online Marketing
    Set up social media channels for content distribution: Twitter, LinkedIn, YouTube, etc. Kotler’s crystal ball predictions were not too far off. In his book, Kotler on Marketing , Kotler describes the 4 Ps of traditional marketing mix: Product (service), Price, Place, and Promotion. Key Trends Influencing the Mix. The New Marketing Mix.
    [Youtube] Are you ready for the true digital natives?
    Instead, this group is turning to video on YouTube as well as on Facebook. By Rachel Kerstetter, PR Architect, Sonnhalter. The Millennial generation has been a hot topic for managers and marketers for many years now; in fact you used to call us Generation Y. But the generation after is what I would consider truly digital natives. Video.
    [Youtube] Why Content Marketing Can Work for You
    YouTube videos ?) We even flew all the way to Denmark, to see how one of the country’s largest banks is transforming financial television. Guest post by Amanda Subler, Public Relations & Media Manager for Content Marketing Institute (CMI). Last year I traveled the U.S We visited Moline, Illinois the home of John Deere. How did they do it?
  • VIDYARD  |  TUESDAY, APRIL 19, 2016
    [Youtube] Vidyard Named Finalist for 2016 Marketo Revvie Awards
    With Vidyard, customers can add video to their websites in minutes, get real-time analytics, syndicate video to social networks and YouTube, create calls to action, optimize search engine hits, capture leads, and brand their player skins all from one place. Learn more about it here. About Vidyard. About Marketo Revvie Awards. Media Contact.
  • CONTENTLY  |  FRIDAY, APRIL 15, 2016
    [Youtube] 4 Virtual Reality Rules for Brands
    The target audience won’t be the billions of people who visit Facebook or Youtube—at least,  not yet. 3. Will virtual reality  replace TV  in 10 years? Will headsets  make iPhones obsolete ? Will all brands have to make all their content VR to stay relevant? But here’s the reality: It’s too early to tell.
    [Youtube] Mid-Market Marketing Automation Software Leader Announces Integration with Wistia for Video Marketing
    Prior to this, we used YouTube and had no insight into who was watching our content. Integration Creates Opportunities for Mid-Sized Companies to Leverage Video Marketing with Visitor Tracking and Marketing Automation Software for More Sales Intelligence and Higher Website Conversion Rates. Wista works with ProspectVision™. About Wistia.
  • ACT-ON  |  FRIDAY, APRIL 15, 2016
    [Youtube] User-Generated Content: Why It’s Driving 28 Percent Higher Engagement
    With social media platforms — such as Twitter, YouTube, and LinkedIn — you can reach an expanded audience that you might not otherwise. Warren Buffet famously said, “It takes 20 years to build a reputation and five minutes to ruin it.” Marketers know that word of mouth is incredibly powerful. This is the power of user-generated content.
    [Youtube] Why Investigative Journalism Should Be Part of Your Content Strategy
    Click here to view the video on YouTube. The recent Oscar-winning film, Spotlight , raised an important question. And a fresh new question arises: Could it become part of a brand content strategy? There isn’t much money in traditional media—and where there is revenue to be made, it’s evidently not in investigative journalism.
  • JUNTA 42  |  WEDNESDAY, APRIL 13, 2016
    [Youtube] Why Inbound Marketing Should Take a Back Seat to Current Customers
    As  David Meerman Scott writes in the foreword for Inbound Marketing (by HubSpot founders Brian Halligan and Dharmesh Shah) , “Inbound marketing is about getting found online, through search engines and on sites like Facebook and YouTube and Twitter …. Click to enlarge. Let’s discuss. What is inbound marketing? Click To Tweet.
    [Youtube] What Is the Cost of Video Production for the Web?
    Think YouTube. In the past, professional-grade video has been an expensive proposition. Shooting, editing and production required specialized equipment and expertise. Now, you have many more options, from low-cost do-it-yourself video blogs to polished corporate overviews. How Much Will it Cost? and “How?” no longer come up very often. 
    [Youtube] Content Marketing Strategy? Think Like A Reporter
    For video content, will it be on YouTube, Vimeo, Facebook, your blog, or all of the above? Although 93% of B2B companies are doing content marketing, less than half view themselves as successful with it. So—creating a content marketing strategy is vital. Another promising approach is to think like a journalist. The Reporter’s Questions.
  • VIDYARD  |  MONDAY, APRIL 11, 2016
    [Youtube] A Marketer’s Guide to Advertising on Facebook and Instagram with Video
    The downside to Facebook video is its metrics, which still lag significantly behind those of YouTube ads. When advertising to today’s audiences, the first step is to analyze how viewers are digesting content. Facebook Video Advertising. Facebook videos now get more reach than any other post on the network. Autoplay. Content Tone. Targeting.
  • HUBSPOT  |  MONDAY, APRIL 11, 2016
    [Youtube] Learn to Code: 16 Handy Resources to Get Started
    Founder Salman Khan got the idea for the academy after creating and sharing tutorials on YouTube. 3) Treehouse. Bill Gates was able to get into programming at an early age because the prep school he attended gave students access to a GE mainframe computer. Mark Zuckerberg, meanwhile, had a private programming tutor growing up. Let's dive in.
    [Youtube] 15 Amazing ways social media is changing the world
    The study provided examples where people in developing countries are receiving a valuable education primarily through YouTube videos. 3. The study provided examples where people in developing countries are receiving a valuable education primarily through YouTube videos. 3. What’s really going on is far more incredible.
  • VIDYARD  |  FRIDAY, APRIL 8, 2016
    [Youtube] 8 Non-Work Related Exercises to Strengthen Your Marketing Muscles
    Not only commercials but YouTube is a great place to get some video marketing inspiration. Yay, now you have a good reason to spend hours aimlessly watching YouTube videos!) Marketing is one of those jobs that you can’t do while sleeping. Well, you might be able to, but your results probably won’t be as good.) Follow industry blogs.
    [Youtube] 47 Tools and Resources to Build a Ridiculously Powerful Content Marketing Stack
    Outside of YouTube, more B2B-focused video marketing resources include the following: 26. It’s hard to deny the advantages to having a solid marketing technology stack to enhance your content campaigns. Below you’ll find a list of 47 different platforms, tools, and resources to consider for your marketing technology stack. Trello.
  • ACT-ON  |  WEDNESDAY, APRIL 6, 2016
    [Youtube] 8 Killer Tips for Harnessing the Power of SlideShare
    Business owners are receiving 500 percent more traffic from SlideShare than from Facebook, Twitter, YouTube, or LinkedIn. For example, you can insert YouTube videos. Savvy marketers have called SlideShare the “sleeping giant.” But while this content distribution platform is giant , it’s no longer sleeping. The first step: research.
    [Youtube] Want to Create Awesome Content? Try These Seven Tools!
    If you don’t like the suggestion of the day, you can play your own YouTube mix in rainy mood. Guest post by Linda Craig. Bloggers, website owners, marketers, and article writers have one main concern on their minds: how can they create more content in a shorter period of time? It’s not only about quantity, though. ContentIdeator. Rainy Mood.
    [Youtube] Automated Personalization and the “Zero Moment of Truth”
    Think A LOT about video – do you think it’s any coincidence that YouTube is the second-most popular search bar on the Internet? Automated Personalization and the “Zero Moment of Truth” Google coined the phrase “Zero Moment of Truth” five years ago in an attempt to describe the moment someone decides he or she wants or needs something.
    [Youtube] 6 Engagement Marketing Lessons from Successful Video Bloggers
    Think about it: while YouTube isn’t the only video sharing platform available, it’s arguably one of the most popular, and according to YouTube’s statistics , the channel  has over a billion users –almost a third of all people on the Internet–and  reaches more 18 to 34-year-olds than any cable network in the U.S. .
    [Youtube] 3 Social Media Messenger Apps You Need to Know in 2016
    This shouldn’t sound too foreign (no pun intended) to you, though: Click here to view the video on YouTube. The infamous “unread” notification: If you’re like me and keep your unread messages at bay, the appearance of a new one generates a certain level of excitement. You bet. We See You, WeChat. Kick it with Kik.
    [Youtube] What a 60-Second Instagram Video Length Means for Enterprise Marketers
    Ideally, I think you will see companies using platforms such as Instagram and Twitter to drive traffic to long-form content that is being hosted independently on their website, Youtube, Vimeo or Facebook—gaining interest and then rewarding it. This means you often don’t see the posts you might care about the most. billion by 2017.
  • ACT-ON  |  THURSDAY, MARCH 31, 2016
    [Youtube] Political Social Media Outreach: What B2B Marketers Can Learn
    For example YouTube , Facebook , and Twitter have recently made donation channels available to better assist with donor acquisition and stewardship. It would all unfold in a matter of hours – what started as a well-intentioned idea quickly turned into chaos, followed by the swift intervention of online activists. It was Kony 2012.
    [Youtube] The Ultimate Checklist for Managing Content Marketing Freelancers
    Now that more brands and companies are writing blogs, creating YouTube channels, and becoming content publishers, there’s a higher demand for content and limited time to produce it. Go a step further and you can pinpoint key issues that crop up and drive marketers crazy. Set realistic deadlines. Be transparent about what content you need.
    [Youtube] The Ultimate Checklist for Managing Content Marketing Freelancers
    Now that more brands and companies are writing blogs, creating YouTube channels, and becoming content publishers, there’s a higher demand for content and limited time to produce it. Go a step further and you can pinpoint key issues that crop up and drive marketers crazy. Set realistic deadlines. Be transparent about what content you need.
    [Youtube] How to Deliver Harmonic Experiences in the Third Wave of Enterprise Disruption
    Click here to view the video on YouTube. I attended my second Adobe Summit in Las Vegas last week. The event brought together more than 10,000 digital professionals from across the world to learn about “experience”—what Adobe is calling the third wave of enterprise disruption. The second wave hit the front-end of the office.
    [Youtube] Livestreaming: Twitch, Hitbox, and the massive opportunity in eSports
    Hitbox is a gaming community only, but Twitch is branching out to include creative activities such as painting, writing, and sculpting, and channels like YouTube’s live stream will accept any content. Using a service called Restream , players can push their content to Twitch, Hitbox, and even YouTube simultaneously.
    [Youtube] [Video] What is Social Pro by Haley Marketing Group?
    Each quarter, we’ll create an animated YouTube video based on your most successful blogs. Video Transcript. Social media marketing is more than resharing content from other sources. Over the past 12 months, our team has been working to create a truly exceptional social media marketing service specifically for the staffing industry.
  • BIZIBLE  |  TUESDAY, MARCH 29, 2016
    [Youtube] Ultimate List of 22 Account-Based Marketing Tactics
    When an individual from a target company is signed into their Google account, AdWords will serve them search ads, gmail ads, and/or youtube ads, resulting in hyper-targeted ad touches. 9. How do you do account-based marketing? If you’ve been looking for a long list of ABM strategies, you’ve found it. Personalize sales enablement content.
  • HUBSPOT  |  MONDAY, MARCH 28, 2016
    [Youtube] Where to Learn Excel: The 10 Best Resources on the Internet
    Web Analytics Data Expert Annie Cushing created a blog called Annielytics, which includes both a website and a YouTube channel. But don't let the punny name fool you: Cushings' YouTube channel is chock full of really good, specific, and in-depth web analytics tips. Fair enough. Price: Free. Price: Free. Price: Free. Price: Free.
  • HUBSPOT  |  FRIDAY, MARCH 25, 2016
    [Youtube] 16 of the Best Motivational Speeches of All Time
    Considering the YouTube video of Steve Jobs' 2005 Stanford commencement speech has 24 million views (not counting the 10 million+ additional views from duplicate uploads), it's likely that you've seen this one already. Let's face reality: It's hard, if not impossible, to feel motivated all the time. nice little brain vacation. In J.K. Moving.
    [Youtube] Digital casualties: analog talent and foraging behavior
    If you can’t find it in Google, Facebook, Twitter, YouTube, or SnapChat, it didn’t happen. This is the fourth and final post on “digital casualties.” ” Check out the first three posts here , here , and here. Digital just happens to be the flavor of the moment – or of this decade. Like this post?
  • VIDYARD  |  THURSDAY, MARCH 24, 2016
    [Youtube] Vidyard Hires Tech Veteran, Former Hootsuite Exec Steve Johnson as President, COO
    With Vidyard, customers can add video to their websites in minutes, get real-time analytics, syndicate video to social networks and YouTube, create calls to action, optimize search engine hits, capture leads, and brand their player skins all from one place. Many simply dedicated an intern to manage the various channels and push out content.
    [Youtube] Tina Fey on a Roid Rage in American Express’ New Video
    Another video within the same series is a perfect way to move a YouTube viewer along your content journey; it’s not too much of an ask, but it doesn’t leave them hanging, either. This is true for any distribution location: YouTube, your website, social, etc. just seals the deal! Storytelling before Selling. People love stories.
  • JUNTA 42  |  WEDNESDAY, MARCH 23, 2016
    [Youtube] Technology Marketers Hold Steady With Content Marketing [Exclusive Research]
    Effectiveness of the three primary social media channels they use (LinkedIn, Twitter, and YouTube) has increased. Technology marketers are an interesting group. They report the highest adoption rate of content marketing among all groups of marketers we survey: 95%. They operate in an industry where buying cycles often are long. Why is this?
    [Youtube] 107+ Blog Post Ideas for a Rocket Start
    YouTube has become so popular that it’s a world of its own. Getting traffic to a video you’ve posted to YouTube is an excellent way to drive traffic to your website. With this ultimate list of ideas, you’ll never run out of things to write about. Use our list to get some inspiration, and get writing! Blog Post Ideas by Post Type. 1.
  • VIDYARD  |  TUESDAY, MARCH 22, 2016
    [Youtube] Video ads: Facebook or YouTube?
    For the last decade, the social option has lived almost exclusively in the land of YouTube, but since last year, Facebook has officially become a player in the video field. November 2015 marked the first month where more videos were uploaded to Facebook than posts containing links to YouTube. The post Video ads: Facebook or YouTube?
  • VIDYARD  |  TUESDAY, MARCH 22, 2016
    [Youtube] Vidyard Brings Viewer Engagement Analytics and Personalized Video to Adobe Marketing Cloud Users
    With Vidyard, customers can add video to their websites in minutes, get real-time analytics, syndicate video to social networks and YouTube, create calls to action, optimize search engine hits, capture leads, and brand their player skins all from one place. About Adobe Marketing Cloud. About Vidyard. Media Contact: Brad Hem. Press Releases
    [Youtube] Take your bloggers and social media influencers to lunch
    Like their Pages, follow their Board, subscribe to their YouTube. Influencer Marketing AOL Blog Blogger (service) Bungee jumping Button Character encodings in HTML Charlie Chaplin Content management system Design Facebook Force friends Google instagram linkedin pinterest social media Tumblr twitter YouTubeBut pick up the tab.
    [Youtube] Why You Shouldn’t Miss Out on Video Content Marketing
    The simple fact that YouTube is now second only to Google (its parent company) for online searches should be reason enough to start up the video camera. YouTube is still the go-to site for video. Videos can be posted on YouTube and shared as you would other blog content. Have you jumped on the video content bandwagon yet?
  • HUBSPOT  |  THURSDAY, MARCH 17, 2016
    [Youtube] 13 Valuable Skills You Can Teach Yourself for Free
    You can either review the video yourself, or share it with coworkers or friends for feedback by posting your Knovio presentation to YouTube, Vimeo, or simply emailing it out. Ever wanted to become a master at Excel? Or learn how to negotiate effectively? What about coding, or become a better writer, or learning how to edit photos? Every day.
  • FATHOM  |  WEDNESDAY, MARCH 16, 2016
    [Youtube] This Week in Publish or Perish: The Surprising Reason Sales Should Ignore Snapchat
    JH: There are a lot of channels with video options (Facebook Live, Periscope, Blab, YouTube, etc.), can you compare them for us? Although Facebook has been prioritizing video for a while, YouTube definitely isn’t going anywhere.  It still important to have a YouTube channel even if you’re using Facebook Live. Blog Feed
    [Youtube] How to Use Live Streaming Video to Build Your Brand
    Maybe on YouTube or a company website? Instead of solely offering your audience or customers knowledge base documentation or a YouTube page, why not offer them a personal experience, something they can connect to? Strong brands give their customers what they need to feel special, to feel cool, better, smarter, faster, etc.
    [Youtube] Mad Rush through the Grocery Store Aisles
    Content Marketing Showcase Series # 10 French Connection YouTube Channel. I’ll say it. hate shopping. Any kind of shopping. Over the years, Daddy or Kumar have been the ones to do all our grocery shopping. If I do have to go shopping, here is what I do. make a list. And, dash from the parking lot to the store and thru the aisles.
    [Youtube] Influencer marketing should not be about collecting influencers
    Do not underestimate the power and importance and influence that you also have on the virtual people around you, be it the old reliables Facebook, Twitter, Google+, Pinterest, YouTube, and LinkedIn, or even the influence you have amongst the influencers proper. The worst thing about the internet has been the commodification of friendship.
    [Youtube] 5 Effective Options For B2B Advertising on Social Media
    Advertise on YouTube. One great thing about YouTube is that almost everyone uses it, on almost every platform. Mobile YouTube views are up 100 percent year over year, and overall watch time is currently up 60 percent year over year, according to YouTube’s official statistics page. Target Job Titles in Campaigns.
    [Youtube] Does Paid Social Media Work?
    More than one billion people are on Facebook, the world's most popular social media platform, while billions of others are on Twitter, Instagram, YouTube, Tumblr, and so on. It's Friday Five time and this week's topic is Social Media. New Research Reveals Paid Social Media Effectiveness. Wondering what works for other businesses?
  • ACT-ON  |  THURSDAY, MARCH 10, 2016
    [Youtube] How to Write a Creative Brief for Your Next Video Project (with Template)
    Will the video be hosted by you, YouTube, or another third-party (we currently use Vidyard for our videos at Act-On). Proper planning permits perfection. This is true whether it’s for climbing up (and down) a mountain or for producing a marketing video for your business. have been creating marketing videos for more than six years.
  • HUBSPOT  |  THURSDAY, MARCH 10, 2016
    [Youtube] The Ultimate Dictionary of Marketing Terms You Should Know
    Long-tail keywords: unicorn games online, unicorn costumes for kids, unicorn videos on YouTube. Facebook, Twitter, YouTube, LinkedIn and Google+ are examples of social media networks that one can join for personal or business use. 98) YouTube. YouTube is a video-sharing website on which users can upload, share, and view videos.
    [Youtube] 7 Video Techniques For a Limited Budget
    If you are completely new to editing and don’t know one bit about the tools that the software provide, check out some quick and informative YouTube tutorials. Who hasn’t heard the phrase “content is king”? It's a mantra for marketing teams, but what type of content is the most effective ? Don’t let this thought dissuade you! Video
  • SNAPAPP  |  TUESDAY, MARCH 8, 2016
    [Youtube] 3 Ways to Improve Your Content's Discoverability
    Or, let’s say you’re sending your inbound traffic outbound, perhaps to watch a video on YouTube. By  Victoria Hoffman , Content Marketing Manager at  Uberflip. The average blog post takes almost  20 hours  to create and  costs $900  to produce. Your content comes into the scene when people are searching for information.
  • SNAPAPP  |  TUESDAY, MARCH 8, 2016
    [Youtube] Is Your Content Binge-Worthy?
    YouTube has taken over the second-place spot as the most popular search engine. Do you have a YouTube presence? March is a very encouraging month for binge activities. On top of that, there’s of course March Madness , where millions of people fill out tournament brackets and watch hours of basketball a day. How do you binge?
    [Youtube] The state of the blogger outreach union ten years on
    Facebook Google Google Calendar ios linkedin twitter YouTubeI stared my first blogger outreach agency back in 2006. Called AbrahamPR it evolved into Abraham Harrison a year later. Now Gerris Corp , I am still offering influencer engagement campaigns to my clients. Blogging Isn’t Cool. Blogging is Hard. Blogging’s hard. Groan.
    [Youtube] 22 Tantalizing Content Marketing Stats and Facts
    Every minute, YouTube users upload 300 hours of new video. With the near-universal embrace of content marketing— 93% of B2B marketers are using content marketing , and B2C marketers are close behind—the amount of brand content being produced has exploded. Image credit: MarketingProfs. But that won’t last. Video is vital. Lenati ). 2.
  • ACT-ON  |  TUESDAY, MARCH 8, 2016
    [Youtube] iCharts Applies Marketing Automation to Smart Strategy to Deliver Record Opportunities
    And in the last month and a half we started doing YouTube advertising as well, because we built a lot of videos; when Rico came on board, he built a lot more video content. We’re now doing a lot of YouTube targeting and re-targeting as well. iCharts delivers business data visualization to companies worldwide. Starting from zero.
  • SNAPAPP  |  MONDAY, MARCH 7, 2016
    [Youtube] Is Your Content Binge-Worthy?
    YouTube has taken over the  second-place spot  as the most popular search engine. Do you have a YouTube presence? March is a very encouraging month for binge activities. On top of that, there’s of course  March Madness , where millions of people fill out  tournament brackets  and watch hours of basketball a day. How do you binge?
  • HUBSPOT  |  MONDAY, MARCH 7, 2016
    [Youtube] 12 Uncomfortable Things That Will Make You More Successful
    Then, go find some cat videos on YouTube to celebrate. In a truly beautiful letter to his daughter Yolande, Sociologist W.E.B. Du Bois extolled the virtues of being uncomfortable. Yolande was headed to a new school half way around the world from the neighborhood and people she knew. Take the cold bath bravely. Du Bois. Brace yourself.
    [Youtube] 3 Ways to Improve Your Content's Discoverability
    Or, let’s say you’re sending your inbound traffic outbound, perhaps to watch a video on YouTube. By Victoria Hoffman , Content Marketing Manager at Uberflip. The average blog post takes almost 20 hours to create and costs $900 to produce. Your content comes into the scene when people are searching for information.
    [Youtube] Music and Video: 7 Things You’re Forgetting in Your Creative Brief
    YouTube URLS, mp3s, etc. If you’re working in a creative field, it’s very likely that you already know what a creative brief is. Maybe you’re reading them…or maybe you’re writing them! The art of writing an excellent creative brief is a skill that takes some time to learn. As a music supplier, we see creative briefs nearly everyday.
    [Youtube] 17 Ways to Promote Your White Paper for Lead Generation
    Whether placed on your landing page to spur conversions or YouTube, video is a powerful way to demonstrate the concepts in a white paper. Also, You’ve written, designed and produced a white paper. That was a lot of work. Now you can relax. Not so fast. You’re only half way there. Why did you write it? So people would download and read it.
    [Youtube] 8 Practical applications for influence marketing
    Obviously brands want to get to know these YouTube stars and Snapchat gods and find clever ways to infiltrate their audiences. This is such an important advantage that some New York ad agencies are locking up exclusive relationships with YouTube and Snapchat stars, acting almost like a talent agency. 7. But my prediction did come true.
    [Youtube] How to Write a Press Release in 4 Easy Steps [+Examples]
    Add some multimedia elements (images, YouTube videos etc.) to your press release but be sure to optimize them: provide clear file names that describe the image, and include a keyword (e.g., “New_Company_Service_Name.JPG” instead of just “image_596.jpg”). Wondering how to write a press release? Great They have a format that’s easy to follow.
    [Youtube] This Week in Publish or Perish: Jack Kosakowski on Crushing Content Creation
    YouTube mobile app – how to edit and launch video strategy through this app. This episode of Publish or Perish, hosted by Fathom’s Jeff Herrmann, focuses on the use of video in social selling and how it can be leveraged to scale relationships and scale revenue. Production hacks – easy methods to make videos look clean and professional.
    [Youtube] The 5 Most Overlooked Features of Your Snapchat Marketing Strategy
    Click here to view the video on YouTube. This past weekend, I traveled to New Jersey to watch my alma mater compete in their Swimming and Diving Conference Championships. In between sessions, I spotted my old swim coach with a few of my former teammates huddled behind her. How could I tell? Snapchat Artists. Speed Modifiers. Geofilters.
  • VIDYARD  |  TUESDAY, MARCH 1, 2016
    [Youtube] Video is The New King of Influencer Marketing
    The rapid growth of YouTube, Facebook, and social video platforms (Meerkat, Periscope, Snapchat, Instagram and so on) has fueled the popularity of using video to market a brand or oneself as an expert in a specific industry. But how did they become digital influencers? And what are the ways that your brand could become an influencer too?
    [Youtube] 3 Enterprise Marketing Leap Day Campaigns that Have Staying Power
    With branded content appearing on YouTube and ESPN homepages, GM took advantage of the leap day by supporting noble causes on uber-popular websites. When the Egyptians realized their 360-day calendar was off, they added five days of partying to the end of year. This year, brands took the day to experiment with enterprise marketing campaigns.
    [Youtube] 14 Fortuitous SEO and SEM Stats and Facts
    Here’s how the spending with Google broke out: 48% spent their budget on Google Display Ads; 27%, Google+ pages; 22% spent part of their budget on remarketing; 20% used YouTube ads; 20%, Google Display Network; 13%, click to call; 12%, contextual targeting; and. 8%, mobile and sitelinks. Internet users. Image credit: MarketingProfs.
    [Youtube] Evolution of Marketing for Professional Services: New Learning Frontiers
    LinkedIn, Twitter, Facebook, YouTube, and others). Looking back just a few years, I am amazed by how much the marketing landscape has change. Unfortunately, the rapid evolution of marketing has not made things any easier. In fact, marketing continues to increase in both complexity and pace. Marketing technologies. 360-degree view.
  • FATHOM  |  MONDAY, FEBRUARY 29, 2016
    [Youtube] Who Really Controls Your Marketing?
    Facebook, Twitter, LinkedIn, Instagram, Snapchat, YouTube, Google+, Tumblr, Pinterest, Vine, WhatsApp, Meetup, VK, Flickr, Tagged, Ask.fm, MeetMe, Classmates, Yelp, Blab, Pheed, Reddit, Thumb, Medium, Chirp, Yammer, Ning, Xing, Plaxo — the list goes on, and on, and on. This brings me to the question: Who controls your marketing? Do you?
    [Youtube] The business case for unbranded content
    million times on Buzzfeed alone and has earned more than 110 million views on YouTube. The beauty of the film is that the content was about the content and the awkwardness of a first kiss, not about the clothes (although it did feature Wren clothing): If you can’t view this video in your browser, you can see it on YouTube: First Kiss.
    [Youtube] B2B Video Marketing Tips
    If you are hosting your video on a site like YouTube or Vimeo, use keywords in the title and description, and add the appropriate tags. 2015 was widely touted as “the year of video marketing.” What many don’t realize though is that video marketing can be implemented effectively on even the tightest budgets. detailed script.
    [Youtube] 12 Social Media Tips for B2B Marketers
    According to a recent report from the Content Marketing Institute , LinkedIn, Twitter, YouTube and SlideShare are among the most effective social networks for B2B markets. Despite what we may have thought just a few years ago, social media marketing isn’t just for the B2C world. How You Approach Social Media Matters. Marketing Insights.
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