• JUNTA 42  |  SATURDAY, AUGUST 1, 2015
    [Youtube] This Week in Content Marketing: Don’t Build Your Content House on Rented Land
    This change will be rolled out over the next several months; the first product to be affected will be YouTube. The first, from Variety, explains that Univision has signed a number of Hispanic YouTubers to create content for its first digital multichannel network. This week’s show. Recorded live July 27, 2015; Length: 59:15).
  • VIDYARD  |  FRIDAY, JULY 31, 2015
    [Youtube] 10 Boxes to Tick when Evaluating a Video Marketing Platform
    YouTube falls short as a platform for managing a growing library of video content and using it to generate meaningful, and measurable, business results. One thing YouTube does have going for it is simplicity. Your YouTube channel? Does the solution offer simple publishing to YouTube and social media sites? Big data.
  • VERTICAL RESPONSE  |  FRIDAY, JULY 31, 2015
    [Youtube] How to Use Follow-Up Emails to Get More Opens [VIDEO]
    Email Marketing Product Updates email marketing follow-up email how to verticalresponse youtubeOur recent blog post on how to be an email marketing superhero reveals how to get a 30% lift in email open rate. The power resides in the practice of sending follow-up emails. Do you just chalk it up to bad luck or inopportune timing?
  • MADISONLOGIC B2B WHITE PAPERS  |  THURSDAY, JULY 30, 2015
    [Youtube] Improving ROI with Marketing Optimization
    of user-generated content on platforms such as Facebook and YouTube. • New contact channels add complexity and dissonance. More Efficiency, Better Targeting, Higher Volume = Not Enough. Optimization in Action – A Simple Example. Optimization Workflow. Marketing Optimization with Big Data. Closing Thoughts. 8 For More Information. Market.
  • MADISONLOGIC B2B WHITE PAPERS  |  THURSDAY, JULY 30, 2015
    [Youtube] Interactive 24x7 Content: Why Online Presentations Belong in Every Digital Content Strategy
    this medium is SlideShare, which is essentially a “YouTube for. www.knowledgevision.com KnowledgeVision ® Why Online Presentations. Belong In Every Content. Strategy by Michael Kolowich CEO and Founder KnowledgeVision Systems, Inc. MICHAEL KOLOWICH I N T E R ACTIVE INTERACTIVE. Where Do Online Presentations Come From? The contenders? world.
  • REVRESPONSE B2B WHITE PAPERS  |  THURSDAY, JULY 30, 2015
    [Youtube] 20 Marketing Trends & Predictions for 2013 & Beyond
    We saw the rise of Pinterest, several IPOs and acquisitions, an aggressive political ad war, Facebook's 1 billionth user, and watched one Korean artist turn into a global phenomenon thanks to YouTube In 2012, the world of marketing underwent major changes.
  • BIZNOLOGY  |  THURSDAY, JULY 30, 2015
    [Youtube] Agile Marketing is an acquired taste
    ” As soon as they heard that it was digital marketing, everyone had their favorite question to ask about their speaker website, social media, and YouTube channel. Most of the questions sounded something like this, “should I spend [gobs of money] to [do five huge marketing projects]?” Most of what I do it wrong. Do one.
  • B2B MARKETING INSIDER  |  THURSDAY, JULY 30, 2015
    [Youtube] Content: The Show That Never Ends
    An awesome video that Mary created a few months ago. “ We put it up on YouTube. Transferring campaign thinking to content development, we can see why the half-life of most deliverables – white papers, webinars, infographics, YouTube videos – is so short. Welcome back my friends to the show that never ends  . Come inside! All our own.
  • MARKETING ACTION  |  WEDNESDAY, JULY 29, 2015
    [Youtube] Digital Debris: Why Data Needs an Expiration Date
    YouTube users upload 72 hours of new video. I recently received a letter from a large health insurance company. Not my current provider, mind you. One that covered my health care many years ago. In fact, I almost recycled the envelope without reading it, since I assumed they were just trying to get my business back. Turns out it was. Yikes!
  • BIZNOLOGY  |  TUESDAY, JULY 28, 2015
    [Youtube] My online influencer research and engagement process
    Content Marketing Influencer Marketing Internet Marketing Social Media Marketing 37signals American Broadcasting Company Arthur Ashe Courage Award Author Autopilot basecamp British Summer Time Customer relationship management Facebook Facebook features Google Google Search Highrise linkedin Salesforce.com twitter YouTubeReally big. Got it?
  • VIDYARD  |  TUESDAY, JULY 28, 2015
    [Youtube] Calling All Video Marketers: Get Inspired and Get Recognized
    This company knows how to take advantage of video marketing not just on YouTube, but on their website as well (so leads and customers end up exactly where they should be: on the company’s site!). Video marketing helps engage audiences and close more deals than any other content type. But it doesn’t happen all on its own. Pure Storage. Act-On.
  • JUNTA 42  |  SATURDAY, JULY 25, 2015
    [Youtube] This Week in Content Marketing: Content Marketing Budgets Still the Size of Pluto
    In this week’s episode, Robert and I discuss the massive growth of how-to videos on YouTube and what marketers need to do to differentiate their video content. Demand for how-to content on YouTube is on the rise (3:35): According to a report from Google , a growing number of consumers are turning to YouTube to search for how-to videos.
  • WINDMILL NETWORKING  |  THURSDAY, JULY 23, 2015
    [Youtube] How to Speak at the Social Tools Summit
    Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. Author information. Neal Schaffer. The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. Neal Schaffer. Social Media Conferences
  • MARKETING ACTION  |  THURSDAY, JULY 23, 2015
    [Youtube] Fun with Mnemonics: Set SMART Marketing Goals
    In online marketing, this may refer to targeting a specific platform or channel such as email, web, YouTube, etc. Ready, Set, GOAL! Yes, new technologies have changed the face of marketing over recent years (and wildly expanded the possibilities). Without goals, we often lack direction and focus. Play it SMART. Everyone is more motivated.
  • VIDYARD  |  WEDNESDAY, JULY 22, 2015
    [Youtube] Vidyard Announces 2015 Video Marketing Awards to Honor Innovative Use of Video Content
    With Vidyard, customers can add video to their websites in minutes, get real-time analytics, syndicate video to social networks and YouTube, create calls to action, optimize search engine hits, capture leads, and brand their player skins all from one place. 6-7 in San Francisco. Entries are due by Aug. About Vidyard. Phone: (226) 220-5351.
  • FATHOM  |  TUESDAY, JULY 21, 2015
    [Youtube] Fathom Social Media Update
    The new feature puts Facebook’s video user experience more in line with that of YouTube, which also offers a “Watch Later” feature. Welcome to the Fathom Bi-Weekly social media update to help you stay up-to-date on the latest changes happening in the world of social media. Happy reading! Read the full article here. More information here.
  • FATHOM  |  TUESDAY, JULY 21, 2015
    [Youtube] Leverage Your Hospital Ratings from the U.S. News & World Report
    If you have the creative capabilities and/or budget, make a short YouTube or Vine video about the recognition. Today was the official release date of the 2015-2016 U.S. News and World Report rankings for health systems and hospitals across the nation. Many of our clients were awarded top hospitals both regionally and nationally!
  • FATHOM  |  TUESDAY, JULY 21, 2015
    [Youtube] Leverage Your Hospital Ratings from the U.S. News & World Report
    If you have the creative capabilities and/or budget, make a short YouTube or Vine video about the recognition. Today was the official release date of the 2015-2016 U.S. News and World Report rankings for health systems and hospitals across the nation. Many of our clients were awarded top hospitals both regionally and nationally!
  • BIZNOLOGY  |  TUESDAY, JULY 21, 2015
    [Youtube] GetResponse makes it easiest to start an email newsletter compared to Aweber and MailChimp
    Playing around on Facebook is much easier and nicer than slogging into Google+ and while YouTube might be easy to consume, becoming a YouTuber still isn’t as easy as it could be. If you can’t use a tool you won’t use a tool. DropBox is so easy, FTP is too hard. But  GetResponse is. once joined AWeber. And paid for it.
  • HUBSPOT  |  TUESDAY, JULY 21, 2015
    [Youtube] Content Marketing Strategy: A Comprehensive Guide for Modern Marketers
    Video - Whether for YouTube or a blog post embed, short videos for the sake of entertainment or education can help you diversify your content portfolio and improve your SEO. I've written my share of blog posts about content marketing. I've also written a few ultimate guides in my time. mean, where do I start? And more importantly. Not bad.
  • HUBSPOT  |  SUNDAY, JULY 19, 2015
    [Youtube] Facebook, Apple, YouTube & More: What 9 Famous Sites Used to Look Like [Infographic]
    This post originally appeared on HubSpot's Agency Post. To read more content like this, subscribe to Agency Post. Between the bowl cuts and missing teeth, there's nothing quite worse than looking back on a pile of your old school photos. Did I honestly think that pink scrunchie was a good idea? Don't believe me? Design Daily
  • HUBSPOT  |  FRIDAY, JULY 17, 2015
    [Youtube] Reduce, Reuse & Recycle: How to Use Business Byproducts to Create Growth Opportunities
    You can easily create a video on YouTube for the online learning community for creators, Skillshare. As a Yale Entrepreneurial Institute Venture Mentor, I have the privilege of working with some of the world’s most creative and inspiring future business leaders. What's the Sawdust Principle? Are you a restaurant? software design shop?
  • VIDYARD  |  FRIDAY, JULY 17, 2015
    [Youtube] Use Video Marketing Analytics to Learn about Your Videos and Viewers
    Are videos being watched on YouTube only? Are you guilty of the fly-by-posting, A.K.A. the post-and-dash? Whatever you call it, it just isn’t effective marketing to create videos, post them, and then abandon them (and your viewers!). You get my point. So what analytics should you look for from your video marketing technology? It is.
  • VIDYARD  |  FRIDAY, JULY 17, 2015
    [Youtube] Demand Spring Partners with Vidyard to Offer B2B Video Marketing Consulting Service
    With Vidyard, customers can add video to their websites in minutes, get real-time analytics, syndicate video to social networks and YouTube, create calls to action, optimize search engine hits, capture leads, and brand their player skins all from one place. Online video is one of the fastest growing and most effective areas of B2B marketing.
  • VERTICAL RESPONSE  |  FRIDAY, JULY 17, 2015
    [Youtube] How Kickbox Can Rev Up Your VerticalResponse Account [VIDEO]
    For more great Tips in 2 videos, check out our YouTube channel. © 2015, VerticalResponse Blog. We are constantly looking for ways to help our customers improve their email marketing efforts. When we find one of these solutions, we offer it to our customers through our integrations marketplace. All rights reserved. verticalresponse
  • VIDYARD  |  WEDNESDAY, JULY 15, 2015
    [Youtube] Flash Disabled in Firefox and Chrome: What You Need to Know
    If you’re hosting your video content using YouTube or Vidyard, you’re safe, as both platforms make an intelligent decision based on the browser, leveraging Flash or HTML5, to best display the content for that browser. Proceed While I’m tempted to poke fun at Flash with an image like this one…. Why the concern? Is Your Brand at Risk?
  • WINDMILL NETWORKING  |  WEDNESDAY, JULY 15, 2015
    [Youtube] A Content Marketing Warrior Leaves Behind Valuable Lessons
    Twitter | Facebook | LinkedIn | YouTube |. If the name Brian Clark doesn’t resonate with you when talking about content marketing, then you missed out on some good stuff. learned a lot from Brian over the years. Sadly, however, we lost him last week at the age of 46 after a brief battle with cancer. I was fortunate enough to be […].
  • VIDYARD  |  TUESDAY, JULY 14, 2015
    [Youtube] Video Marketing How-To: Re-Using Content On Multiple Channels
    You can repost videos of this length to YouTube as-is, but it doesn’t hurt to shorten things down a bit. YouTube attention spans tend to be a bit shorter, so maybe break up the campaign into multiple, smaller videos and include annotations as calls-to-action to drive viewers back to your landing page. Thanks again! Blog Video How-To
  • TRADESMEN INSIGHTS  |  TUESDAY, JULY 14, 2015
    [Youtube] What is a creative brief?
    To view other videos from Sonnhalter, visit our YouTube channel here. Do you use a creative brief to guide your marketing plan? In the most recent Marketing Minute video from Sonnhalter, Matt explains what this useful marketing tool is and the 11 elements that Sonnhalter’s creative briefs include.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JULY 14, 2015
    [Youtube] The future of content marketing strategy
    Blogging best practices Content Shock economics of social media eMail marketing Internet marketing Leadership Marketing best practices marketing strategy Personalities of the social web Podcasts The Marketing Companion visual communication Writing best practices YouTube and video The future of content marketing strategyFasten your seatbelt.
  • JUNTA 42  |  TUESDAY, JULY 14, 2015
    [Youtube] 6 Steps to Content Marketing Domination
    Claus’ YouTube videos have garnered millions of views, including one where Claus conducts the Danish National Chamber Orchestra playing Tango Jalousie while eating the world’s hottest chili peppers. This is done by consistently generating valuable content through one key channel (a blog, a podcast, YouTube, etc.). I know, I know.
  • WINDMILL NETWORKING  |  MONDAY, JULY 13, 2015
    [Youtube] Six Innovative Ways This Resort Used Social Media to Increase Bookings 30%
    Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. Located in the friendly and quiet community of Costa Teguise on the beautiful and environmentally aware Canary Island of Lanzarote, the Sands Beach Resort is situated on a sandy crescent of beachfront property that is wrapped around a picturesque seawater lagoon. Neal Schaffer.
  • BIZNOLOGY  |  FRIDAY, JULY 10, 2015
    [Youtube] Tools that help monitor and measure social traffic
    Sprout Social : This tool supports Twitter, Facebook, LinkedIn, and YouTube. All too often social media marketing departments rely on interactions and likes rather than utilizing tools that measure more than just engagement (such as statistics, demographic metrics, and conversion goals along with other online and offline media mentions).
  • B2B MARKETING INSIDER  |  FRIDAY, JULY 10, 2015
    [Youtube] How To Use Content Marketing To Be An Incredible Seller
    Establish yourself as an influencer and get found where your customers search – on blogs, LinkedIn, communities, Google, Twitter, SlideShare and even YouTube. Do you want to hear a social selling fairy tale? Mirror mirror on the wall, who’s the most important influencer of all? What The Social Selling Influencer Facts Tell Us. Be A Curator.
  • MARKETING ACTION  |  FRIDAY, JULY 10, 2015
    [Youtube] Speed Matters: 5 Tips to Make Your Website Load Faster
    But if you’re a really small shop, or if you’ve got some web skills, check out James Upjohn’s YouTube tutorial on how to address most of the common issues you’ll see in a PageSpeed report. Does website speed sound like a boring topic? Maybe something better suited to IT rather than marketing? Something you’ll get to “someday,” if ever?
  • SMALL MANUFACTURER BLOG  |  THURSDAY, JULY 9, 2015
    [Youtube] Getting Young Women Into Manufacturing: Encourage Tinkering
    Knowing what to search for on YouTube is good, too! One evening last fall, as I was walking my dogs, a car drove by and as it did, its tire blew out. could hear the flop, flop, flop sound as the car slowed and then stopped at the entrance to my driveway. Peeking in the passenger side window, I asked, “Do you need some help?”
  • VERTICAL RESPONSE  |  THURSDAY, JULY 9, 2015
    [Youtube] 20 Topic Ideas For Your Next Social Post
    John’s Waterproofing posted a video on YouTube with a happy customer narrating through the process. If you’re posting to social media regularly (and you should be), you’ve likely hit some roadblocks when it comes to generating content. This list of 20 ideas can serve as your go-to sheet in a pinch. Lesser-known holidays.
  • MODERN B2B MARKETING  |  THURSDAY, JULY 9, 2015
    [Youtube] [Infographic] Blockbuster Marketing: Lessons from Hollywood’s Mega-Earners
    From YouTube Ads, to fast-food toys, to cereal, to the traditional movie billboard—as an observer, you’ll see blockbuster promotions almost anywhere. Author: Ellen Gomes Are you one of the millions of people that flocked to a cool theater on a hot summer day to see Jurassic World? Promote and Partner.
  • WINDMILL NETWORKING  |  WEDNESDAY, JULY 8, 2015
    [Youtube] How Social Media Affects the Law
    Twitter | Facebook | Google+ | LinkedIn | YouTube |. Social media is destroying the legal system. It is tearing at the fabric of our laws. Manipulating our fundamental rights. And eroding our justice system. Okay, maybe that was […]. Author information. Ethan Wall. Ethan Wall contributes a monthly column on Social Media and the Law.
  • BIZNOLOGY  |  TUESDAY, JULY 7, 2015
    [Youtube] IF you haven’t THEN you should use IFTTT for social
    Post all Youtube uploads to Linkedln. Share YouTube videos you like on Tumblr. Facebook Facebook features Google instagram ios linkedin Michelle Obama pinterest social media twitter White House YouTubeSome Useful Recipes You Can Use Right Now. Save keywords searches to a twitter list. New Twitter Followers to Twitter List.
  • VIDYARD  |  TUESDAY, JULY 7, 2015
    [Youtube] 6 Lessons Video Marketing Can Take From Regular Ol’ Content
    YouTube gives sponsored advertisers just 5 seconds to hook their audience during auto-play. While great for distribution and attracting new audiences, gigantic platforms like YouTube and Vimeo shouldn’t be the sole place where you host your videos. Remember when infographics were the new and hyped thing? The result? Why not us?”
  • WINDMILL NETWORKING  |  TUESDAY, JULY 7, 2015
    [Youtube] How Social Sales Meets Evolving Customer Expectations
    Twitter | Facebook | Google+ | LinkedIn | YouTube |. Make no mistake. Buyer behaviors have changed. They are more informed. They will frequently educate themselves about your products and services and will ask their peers for referrals prior to ever calling you. Author information. Craig Jamieson. Craig M. Craig Jamieson. Social Sales
  • FATHOM  |  TUESDAY, JULY 7, 2015
    [Youtube] Fathom Social Media Update
    Evan Spiegel, Co-Founder and CEO of SnapChat explained how Snapchat’s full-screen ads slot between its content while Facebook and YouTube’s are either annoying pre-rolls or only fill part of the screen. Welcome to the Fathom Bi-Weekly social media update to help you stay up-to-date on the latest changes happening in the world of social media.
  • HUBSPOT  |  MONDAY, JULY 6, 2015
    [Youtube] 7 Quick Ways to Free Up More Time in Your Day
    Between social media, email notifications, and the place where productivity goes to die (yep, YouTube), staying focused on the task at hand is easier said than done. When life gets stressful, there's one quote that I always like to remember: "You have the same number of hours in the day as Beyoncé.". Don't have a tomato timer? Enter Trello.
  • HUBSPOT  |  SUNDAY, JULY 5, 2015
    [Youtube] 21 of the Most Inspiring Ad Campaigns of the Last 12 Months
    For AstraZeneca, DigitasLBi created a YouTube series to educate men on the benefits of consuming triglycerides. This post originally appeared on HubSpot's Agency Post. To read more content like this, subscribe to Agency Post. great idea can inspire. But it can also made you jealous of its simplicity, humor, emotion, and elegance. Integrated.
  • VERTICAL RESPONSE  |  THURSDAY, JULY 2, 2015
    [Youtube] How to Use Twitter’s New Video Response Function [Video]
    To view more great video content that can help your small business, check out our YouTube channel. © 2015, VerticalResponse Blog. Twitter is one of the “OG” members of the social media landscape. Why, you ask? Well, the answer is quite simple. All rights reserved. Social Media Community Gary Vaynerchuck Twitter video
  • B2B MARKETING TRACTION  |  WEDNESDAY, JULY 1, 2015
    [Youtube] Spark New Results from Your B2B Marketing at Mid-Year
    Do they have an Instagram or YouTube presence and you don’t? ( Don’t dismiss this because you’re a business to business marketer; photo sharing and videos are very popular – read my recent post here. ). 5. If you haven’t quite gotten to the marketing you planned earlier in the year, it’s not too late.
  • VERTICAL RESPONSE  |  TUESDAY, JUNE 30, 2015
    [Youtube] 8 Things Your Website Needs to Increase Traffic and Sales
    With easy-to-spot social icons on your website, you’ll see an increase in followers, likes, retweets, Pinterest shares and views on your YouTube channel. 8. mobile version. Also, Google just expanded its use of mobile-friendliness as a ranking signal, which gives you another reason to make sure your mobile version is up to par.
  • WINDMILL NETWORKING  |  TUESDAY, JUNE 30, 2015
    [Youtube] How to Use YouTube Cards to Make Your Videos More Interactive
    YouTube gave marketers a great gift with the annotations feature. This is a problem because half of YouTube views are on mobile devices, and this percentage grows daily. YouTube cards are a new way to make your videos more interactive […]. However, the challenge with this feature is that it does not work on mobile devices.
  • WINDMILL NETWORKING  |  MONDAY, JUNE 29, 2015
    [Youtube] My 9-Step Process to Skyrocket Facebook Business Page Engagement
    Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. We’ve all heard about declining Facebook organic reach, advertising on Facebook is getting more expensive, and some are even deleting their Facebook Page. Author information. Neal Schaffer. Neal Schaffer. Facebook
  • MARKETING ACTION  |  MONDAY, JUNE 29, 2015
    [Youtube] SEO for Alternative Content Types, Part 5: Questions and Answers
    But there are playlist functionalities within YouTube and some of the other platforms which help facilitate the grouping together of what would be an incoherent interview if you watched it backwards. That includes video, infographics, images, PDFs, and more. Part five is a roundup of questions and answers. So now we have a few questions.
  • JUNTA 42  |  SATURDAY, JUNE 27, 2015
    [Youtube] This Week in Content Marketing: Content Marketing Now Definitive Industry Term
    So he launched the Game Theory channel on YouTube to combine his passions of education and gaming, and published one video per week about the quirky things that happen in video games. Building Your Audience Content Marketing Examples Facebook Industry News and Trends Native Advertising PNR YouTubeThis week’s show.
  • VIDYARD  |  THURSDAY, JUNE 25, 2015
    [Youtube] Why Video and Visual Marketing is Everyone’s New Best Friend
    In fact, as YouTube, Vine and Vimeo rise in popularity, the time is ripe for B2B marketers to explore how video can boost their content game – from brand awareness to lead generation. Promote your YouTube channel on your site and social platforms. Okay, you might be too polite to say it but you’d probably be thinking it. Mix it up.
  • FATHOM  |  THURSDAY, JUNE 25, 2015
    [Youtube] Consumer Brand SEO Pulse: 6.25.15
    Google Trends Now Tracking YouTube & Google News To Identify Trending Topics In Real-Time”. Google Trends is now showing “minute-by-minute, real time” data, which also includes YouTube and Google News data. Welcome to the weekly Consumer Brand pulse, where we keep you updated on what’s going on in the world of SEO. link]. link].
  • FATHOM  |  THURSDAY, JUNE 25, 2015
    [Youtube] Consumer Brand SEO Pulse: 6.25.15
    Google Trends Now Tracking YouTube & Google News To Identify Trending Topics In Real-Time”. Google Trends is now showing “minute-by-minute, real time” data, which also includes YouTube and Google News data. Welcome to the weekly Consumer Brand pulse, where we keep you updated on what’s going on in the world of SEO! link]. link].
  • VIDYARD  |  WEDNESDAY, JUNE 24, 2015
    [Youtube] Video Marketing How-To: Measure the Success of Your Video at Every Funnel Stage
    Look at YouTube’s view counts, and see how your video is performing on your other social platforms. Look at the engagement data in your video marketing platform, and see how well the annotations you have included in YouTube are performing from click to conversion. Welcome to another episode of Video Marketing How-To! Blog Video How-T
  • WINDMILL NETWORKING  |  WEDNESDAY, JUNE 24, 2015
    [Youtube] Search & Explore: What Instagram New Features Mean for Businesses
    Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. What are the Instagram new features in Search and Explore, why is Instagram releasing them, and what do these new features mean for businesses? It has remained a completely separately entity […]. Author information. Neal Schaffer. Neal Schaffer. Instagram
  • READYPULSE  |  TUESDAY, JUNE 23, 2015
    [Youtube] Why Brands Should Embrace User-Generated Content
    Today, businesses must have a strong brand presence on all the channels their customers use, like Instagram, Tumblr, Twitter, YouTube and an ever-growing list of other social media platforms. As a result, Coke saw a 2 percent jump in sales after introducing the campaign. created by customers. It’s Abundant. It’s Authentic. It’s Scalable.
  • MARKETING ACTION  |  TUESDAY, JUNE 23, 2015
    [Youtube] Where Content Marketing Meets Customer Experience, Part 3: Emotions, and Mobile
    They did a YouTube video called the Coke happiness machine. And if you haven’t had a chance to check this YouTube video out, check it out. Will it be traditional social media via YouTube or a blog? Speakers included Jamie Turner , the CEO of 60 Second Communications ; Joyce Sullivan , founder and CEO of SocMediaFin, Inc.;
  • VIDYARD  |  MONDAY, JUNE 22, 2015
    [Youtube] Video SEO Making You Craz-EO? Try These Helpful Tips!
    So, in the same way that you would optimize text content, make sure you’re utilizing keywords in your titles, video descriptions, and even your YouTube channel description, as well as using tags so Google can easily find and rank content. Also consider the closed captioning option on YouTube; it acts as a searchable transcript!
  • WINDMILL NETWORKING  |  MONDAY, JUNE 22, 2015
    [Youtube] Best Practices for Content Marketing through Social Media
    Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. To this date, there have been 50 blog posts published about content marketing here on Maximize Social Business (you can find the complete list here) primarily by both alumni content marketing contributor Bob Geller and our current content marketing contributor Justice Mitchell.
  • HUBSPOT  |  SATURDAY, JUNE 20, 2015
    [Youtube] New Data: Should You Include Social Media Icons on Your Homepage?
    At 14%, YouTube will grow as video marketing continues to emerge as the future of content, but currently suffers from a slower adoption rate compared to written content. YouTube. YouTube. This post originally appeared on inbound.org and is reprinted here with permission. And if so, to what extent?). Percent Share by Platform.
  • JUNTA 42  |  SATURDAY, JUNE 20, 2015
    [Youtube] This Week in Content Marketing: Why Medium Is Betting on Email (and So Should You)
    In 2009, it launched a Brewing TV website and weekly web show on YouTube. PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. In addition, Robert and I wax philosophical over Medium’s new direction, which puts a surprising amount of emphasis on an old-school form of communication – email.
  • HUBSPOT  |  FRIDAY, JUNE 19, 2015
    [Youtube] 11 Tips to Help Improve Your Brand's Communication Strategy
    If you come across a funny YouTube video that would speak to your buyer personas, share it! As marketers, we strive to communicate with consumers in the ways that they prefer. In fact, marketing is becoming increasingly consumer-driven. The big question is: How does a company acquire brand evangelists ? Always speak like a human being.
  • HUBSPOT  |  FRIDAY, JUNE 19, 2015
    [Youtube] The Free Templates You Need for Visual Content Design
    This first download includes five pre-sized PowerPoint templates to help you create customized social media cover photos for Facebook, Twitter, Google+, LinkedIn, and YouTube using the right cover photo dimensions. Visual content is in high demand. Just about every piece of content you create can be enhanced by some kind of visual element.
  • EMAGINE B2B BLOG  |  THURSDAY, JUNE 18, 2015
    [Youtube] 5 Steps To Optimizing Your YouTube Videos [Infographic]
    Titles help audiences and YouTube’s discovery systems make sense of your content. video’s description field is valuable real estate, helping audiences and YouTube’s discovery systems understand what your content is about. Tags are keywords that the YouTube discovery systems use to help new users discover your videos. Title.
  • BIZNOLOGY  |  THURSDAY, JUNE 18, 2015
    [Youtube] Periscope Up: Is Live Interactive TV (Finally) Here?
    And yet, more than 20 years later, despite dozens of social networks, YouTube and GoPro, we still don’t have a satisfying solution with mass appeal. Almost since the moment the Internet was commercialized, we’ve been talking about the promise of live interactive TV. The execution of interactivity on these services is a bit clunky.
  • SOCIAL MEDIA B2B  |  THURSDAY, JUNE 18, 2015
    [Youtube] 25 B2B Social Media Statistics About Platform Usage
    55% of B2B marketers use YouTube ( Tweet this stat ). The latest social media industry report from Social Media Examiner is loaded with statistics about social media usage broken down all different ways. Since 39% of the respondents of the survey were B2B companies, many of the statistics are further broken down by B2B versus B2C.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JUNE 18, 2015
    [Youtube] The new urgency to create sticky content for Facebook
    Facebook is already getting 4 billion video views per day , rvialing YouTube! One of the challenging things about marketing today is that the rules of engagement are constantly shifting. Often, a strategy that worked yesterday will not work today. Her post even includes a photo. And, it makes sense. Then video was the conventional wisdom.
  • VIDYARD  |  WEDNESDAY, JUNE 17, 2015
    [Youtube] Use Video to Prospect Leads and Control the Conversation
    When using a video marketing platform, you can leverage additional tools that you can’t get from other hosting solutions like YouTube, Vimeo, and others. It is an amazing time to be in sales. Prospects and customers are coming to the table with a great deal of understanding about products and services. Step 1: Creating Video Content.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, JUNE 16, 2015
    [Youtube] A CMO and CIO Love Connection Depends On This (should be obvious)
    " If, however, you're under 40 or don't know what in the world I'm talking about, I'm quite sure YouTube can fill you in. Be that as it may, having a love connection between the CMO and CIO is vital. ” A CMO and CIO Love Connection Depends On This (should be obvious). What is it? It is being customer-centric.
  • VIDYARD  |  TUESDAY, JUNE 16, 2015
    [Youtube] 5 Reasons Why a Video Marketing Platform is a New B2B Marketing MUST
    While YouTube is the second largest search engine on the web, it began as a hosting site for user-generated video content. Managing a business’ large video catalogue on YouTube can become cumbersome to manage and scale. Plus, there are key B2B markets where YouTube content can be blocked. How about video? Measuring results.
  • B2B MARKETING TRACTION  |  TUESDAY, JUNE 16, 2015
    [Youtube] Just When You Think You Know B2B Marketing, The Millennials Are Here
    In 2014 more than 895,000 hours of B2B brand YouTube videos were watched ( Adage article, Google Says Millennial Influence on the Rise in B2B Buying ). Step up your game with technology, expand your presence on social media, post videos on YouTube and photos on Instagram that speak to this generation. You did the research. Not so fast.
  • WINDMILL NETWORKING  |  TUESDAY, JUNE 16, 2015
    [Youtube] Content Marketing Is the Core of Thought Leadership
    Twitter | Facebook | LinkedIn | YouTube |. I spent last weekend at a college reunion with an endless array of incredibly talented people. common theme in many of the wide-ranging conversations was, “What are you doing now?” Author information. Justice Mitchell. Content Marketing
  • WEBBIQUITY  |  TUESDAY, JUNE 16, 2015
    [Youtube] 34 Compelling Content Marketing Stats and Facts
    More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. There are 100 hours of video uploaded to YouTube every minute. ( The Wonder of Tech ). Based on the research detailed below, here are five key takeaways: •  Tell, don’t sell.
  • BIZNOLOGY  |  MONDAY, JUNE 15, 2015
    [Youtube] What Google Really Doesn’t Want You To Know About Search
    YouTube—Google’s real shining star right now—remains a hugely compelling source of finding new customers. Anyone who watched Apple’s WWDC keynote the other day or the Google I/O keynote a couple weeks back probably noticed an interesting trend: Both Apple and Google really want to search inside your apps (see here and here ).
  • VIRALLY BLOG  |  MONDAY, JUNE 15, 2015
    [Youtube] Where Is Your Audience?
    When people think of Social Media, they think of Facebook , Youtube , Linkedin , Twitter etc, but there is so much more than that! Digital marketing has a variety of platforms on which to advertise, but it’s often hard to find the ones where your audience hangs out. I am going to tell you how to find your relevant audience.
  • MARKETING ACTION  |  MONDAY, JUNE 15, 2015
    [Youtube] SEO for Alternative Content Types, Part 3: The Right Content for Your Brand
    You may know of the viral successes of certain videos on YouTube and the fact that then lots of people link to them and they rank really high in search as a result. YouTube channel. Some platforms allow for annotations like YouTube. There’s a really great annotation section within the YouTube help area.
  • JUNTA 42  |  SATURDAY, JUNE 13, 2015
    [Youtube] This Week in Content Marketing: Honda Fails to Go the Distance
    Honda holds off on being a media company (16:55): Last year, Honda looked to make a big splash by announcing that it was redirecting its budget for cable TV advertising into developing its own digital destination – the Honda Stage website and YouTube channel. This week’s show. Recorded live June 8, 2015; Length: 1:00:23).
  • VIRALLY BLOG  |  THURSDAY, JUNE 11, 2015
    [Youtube] A Quick Guide To… Video Marketing
    There are a few different platforms for you to get your video out there, and gaining traction on YouTube takes a lot of time, dedication and effort. Research has shown Facebook and Twitter hosted videos get a lot more views than Youtube hosted videos, so make sure you upload your videos direct. Youtube. Vlogs. About Us. Vimeo.
  • VIDYARD  |  THURSDAY, JUNE 11, 2015
    [Youtube] [Guide] How to Use Video and Marketing Automation to Better Engage, Qualify, and Convert Buyers
    And whether a video is sitting on YouTube as a brand awareness tool or plunked on your site to capture lead data, it’ll do the trick. Video is here to stay. What’s more, this powerhouse doesn’t shy away from duties all over the funnel. Videos can be educational or entertaining,  live action or motion graphic, long or short, silent or not.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JUNE 11, 2015
    [Youtube] Can traditional TV succeed as mainstream video?
    All that buzz about IPTV, DVRs and this new kid in town, Youtube, got to me. According to Youtube, 300 hours of video content are uploaded to their platform every minute. If you have good content that people are likely to search for, just upload it to Youtube for a while and see what happens. Here’s what I’m learning these days.
  • MARKETING ACTION  |  THURSDAY, JUNE 11, 2015
    [Youtube] Where Content Marketing Meets Customer Experience, Part 1: Regulated Industries
    have my Twitter on the upper left page, and then to the right is just a screenshot of my LinkedIn; Facebook bottom left, and at the bottom right, YouTube. Speakers included Jamie Turner , the CEO of 60 Second Communications ; Joyce Sullivan , founder and CEO of SocMediaFin, Inc.; You can catch the entire webinar on this Act-On web page.
  • B2B MARKETING INSIDER  |  WEDNESDAY, JUNE 10, 2015
    [Youtube] How To Reach Millennials + Moms – The YouTube Formula
    While no one really has an explanation for those,  Cenk Bulbul, YouTube’s head of strategy and insights , recently shared the necessary framework needed to make an effective video content channel that will resonate with your audience. This was one of the top 10 ads on YouTube,” he said. What is Generation C? Want more?
  • HINGE MARKETING  |  TUESDAY, JUNE 9, 2015
    [Youtube] Stop Selling: How To Turn Your Expert Reputation Into New Relationships (And Revenue)
    Or, if you feel so inclined, why not publish regular videos on YouTube? Back in 2009, I ran an experiment. For six months, I dedicated myself to making a number of cold calls – every single day. It was dreary, mind-numbing work. hated every minute of it. But it worked. Not too bad. But this time, results were very different. Why not?
  • B2B MARKETING INSIDER  |  TUESDAY, JUNE 9, 2015
    [Youtube] The 9 Internet Trend Charts From Mary Meeker That You Need To See
    Additionally, YouTube and online video users watch  16B minutes of live-gaming UGC per month, up 33% from last year. UGC is YouTube’s bread and butter , (and all social platforms for that matter) but brands can use it to approach audiences in an authentic way that already aligns with the platform and audience. Think again.
  • VERTICAL RESPONSE  |  TUESDAY, JUNE 9, 2015
    [Youtube] 3 Valuable Insights Into Selling Email Marketing to Your Clients
    Chances are, your clients know about the array of email marketing service providers out there; they may even already be using one of them. So, how do you convince them to use the co-branded solution you set up with us? One of our partner agencies gives us the scoop. They’ve become pros in promoting the value of email marketing. Provide Value.
  • WINDMILL NETWORKING  |  TUESDAY, JUNE 9, 2015
    [Youtube] What Sales Managers Should Know About Social Sales
    Craig Jamieson | Twitter | Facebook | Google+ | LinkedIn | YouTube | What Sales Managers Should Know About Social Sales by Craig Jamieson - Maximize Social Business. In past lives, I have both been a sales manager, and I have also worked for a number of sales managers. Jamieson contributes a monthly column on Social Selling. Social Sales
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JUNE 8, 2015
    [Youtube] There is no community on social media
    Instead of becoming part of a natural gathering of people on Facebook, LinkedIn or YouTube, they only focused on driving people to their own sites? Instead, I would probably take a fraction of that budget and create a really great public YouTube channel, for example. 3. Now that’s a headline that gets your attention, right?
  • BIZNOLOGY  |  MONDAY, JUNE 8, 2015
    [Youtube] Are your website searchers looking only for your brand names?
    And YouTube? I’ve noticed a disturbing trend with some of my website search clients. When I am first brought in to look at their popular search keywords, I am noticing lots of their brand names and product names. That’s not the disturbing part. What bothers me is what I am not seeing. hotel. Why is Apple fighting back? Technorati?
  • MARKETING ACTION  |  MONDAY, JUNE 8, 2015
    [Youtube] SEO for Alternative Content Types, Part 2: Optimizing Video for SEO
    But also, look at the sheer volume of traffic coming through YouTube. Google is number one, YouTube is number two, which is of course owned by Google, and that doesn’t even count situations where a video shows up in a traditional search engine results page. People search within YouTube as well. Prospects. Customers. Press.
  • JUNTA 42  |  SATURDAY, JUNE 6, 2015
    [Youtube] This Week in Content Marketing: Can’t-Miss Content Opportunities in Mary Meeker’s Trends Report
    It went viral, and now has over 3 million views on YouTube. PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. In this week’s episode, Robert and I announce that CMI has launched Content Inc., our new platform focused on the needs of entrepreneurs, business owners, and start-ups. Image source.
  • BIZNOLOGY  |  THURSDAY, JUNE 4, 2015
    [Youtube] Tackling social media: don’t do it all!
    Facebook, Twitter, LinkedIn, YouTube, Instagram… the list of today’s social media platforms is alarmingly long. YouTube: Businesses use YouTube to broadcast content through Channels. The most effect YouTube Channels have a theme and provide frequent updates. The bad news? The good news? You don’t need to! Like this post?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JUNE 4, 2015
    [Youtube] The new guide to minimizing legal risks in Social Media Marketing
    Google+ : No YouTube video contests (e.g. contests contests that require posting videos on YouTube or posting YouTube videos on Google+). Don’t offer By Kerry Gorgone, {grow} Contributing Columnist A couple of years back, I wrote a post called “ the essential guide to minimizing legal risks in social media marketing.”
  • VIDYARD  |  WEDNESDAY, JUNE 3, 2015
    [Youtube] Prevent Your Landing Page from Becoming a Launching Pad (See What I Did There?)
    Vidyard, Vimeo, and YouTube allow users to choose their own image, and Vidyard even allows you to A/B test which one is best. Used every tip, trick, and marketing technique to get visitors to your landing page? Well done. Stop chewing your nails, and put your eyebrows back down where they should be. This one should come as no surprise.
  • WINDMILL NETWORKING  |  WEDNESDAY, JUNE 3, 2015
    [Youtube] 4 Ways in Which AgoraPulse Helps You Maximize Your Social
    Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. AgoraPulse is no newcomer to the social media dashboard scene, but they have been traditionally known as a Facebook application platform. While there’s no shortage of great social media tools to […]. Author information. Neal Schaffer. Neal Schaffer. Social Media Tools
  • READYPULSE  |  TUESDAY, JUNE 2, 2015
    [Youtube] Influencer Marketing Success on YouTube, a Fireside Chat with NordicTrack
    Today, I interviewed Colby Bair, NordicTrack Community Manager at Icon Health and Fitness, to get his take on successful influencer strategies across social media platforms such as YouTube. So move over television, there’s another successful marketing channel in town for NordicTrack  the power of YouTube. So lets get started.
  • BIZNOLOGY  |  TUESDAY, JUNE 2, 2015
    [Youtube] Internet marketing abhors a closed door so open a window
    Even more, you might not have the best understanding of the true limits and boundaries of your online home, be it your WordPress or Drupal install, your Squarespace or Wix website , and even little hacks that can help bring your  YouTube, Tumblr, Facebook , Twitter , Google+, and LinkedIn profiles inline with your brand. YouTube.
  • B2B MARKETING BLOG  |  MONDAY, JUNE 1, 2015
    [Youtube] Death of the white paper….and rise of video as valuable B2B content
    Did you know that YouTube is the world’s second largest search engine, right after Google? The reason is simple – everyone finds videos engaging and useful. This is even truer in business-to-business marketing, where companies are challenged to build awareness and relationships by quickly conveying complex ideas. Read More. Content
  • VIDYARD  |  MONDAY, JUNE 1, 2015
    [Youtube] Video Marketing How-To: Performing a YouTube Channel Audit
    One question we hear a lot from our viewers is how to understand if the content on their YouTube channel is performing. So today I want to walk you through running a content audit on your YouTube channel. First things first, make sure you’re logged into the account that’s tied to your YouTube channel, and visit Youtube.com/dashboard.
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