work writing 
What Works - What Doesn't
JANUARY 16, 2023
I’ve been watching AI-powered writing platforms for years and never felt they could replace a human. But when I heard all the hype, and saw some examples, of what the ChatGPT AI writing model could do, I got more worried. This is a clear time saver and a good start to writing a marketing piece – but only a start.
What Works - What Doesn't
APRIL 24, 2023
And you need to deliver a professional-sounding document, although none of your subject matter experts were hired for their writing skills. I’ve worked on several such projects in recent years, none of which gave the client the bang for the buck they deserved. So you look for an outside writer or editor to help. Set expectations.
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