Remove words work
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Conversational Marketing, Social Media & Words That Work

BuzzSumo

Those two big ideas need to be communicated in conversational marketing using words that resonate with your audience. In this post, we will look at the power of conversation and the words that audiences love to read. Take a look at their recent Facebook Video and how they use the word LOVE. Words That Work.

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The Secret of Using Emotional Headlines

Marketing Insider Group

Headlines with both positive and negative power words urge readers to click on and engage with your post. As copywriters and content markers, we know that word choice determines whether people choose to engage with our content. The key to crafting emotional headlines is using power words that evoke feelings. Empowerment.

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6 Kinds of Action Words Your Content Marketing Needs

Marketing Insider Group

If your brand is earning tons of web traffic but seems lean on conversions, you might need more action words in your content marketing. Action words turn consumers from simple readers of your content into engaged potential customers. We’ve put together a handy guide that covers: How you can use action words strategically.

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14 More Appallingly Common Copywriting Mistakes to Avoid

Webbiquity

Sentences that state the obvious, contain glaring grammatical or factual errors, or use odd word choices can drive the reader away without a second thought. It far too often muddles ideas and adds needless words. With rare exceptions, these types of phrases add words without adding value. Odd word choice. Bucket brigade.

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An Actionable Guide to Building Out an Account-Based Marketing Strategy in a Single Quarter

Speaker: Justin Keller, VP of Marketing, and Brad Beutler, Director of Content at Terminus

ABM is one of those words you've heard but maybe you haven't explored fully yet. Are you searching for a new creative go-to-market plan in our new digital-first, work-from-home environment? Or maybe you’ve done your research on ABM, understand the benefits, and now you want to see some tactical ways on how to get started?

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3 keys for email marketing in 2024: AI, change, learn

Martech

I think of three words — that’s it, just three — that will frame my priorities or personal goals for the coming year. I also enjoy this exercise because I can frame three words for a broader audience — in this case, the email industry. Here are my three words for the email industry in 2024. I didn’t invent this exercise.

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Measure, Test, Measure: A Proven Framework for Better Data-Driven Decisions

Vision Edge Marketing

In the insightful words of Jeff Bezos “What we need to do is always lean into the future; when the world changes around you and when it changes against you—what used to be a tailwind is now a headwind—you have to lean into that and figure out what to do.” Measure, Test, Measure reflects a process.

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