What Are the Top-10 Marketing Books?
Everything Technology Marketing
JANUARY 27, 2011
Stelzner ) | Product Strategy for High Technology Companies (Michael McGrath) | The Leaky Funnel (Hugh Macfarlane) | Word of Mouth Marketing (Andy Sernovitz) | Influencer Marketing (Brown and Hayes) | The Chasm Companion (Geoffrey A. Moore) | Diffusion of Innovations (Everett M. Rogers) | Marketing ROI (Jim Lenskold).
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