Buzz Marketing for Technology

JANUARY 28, 2010

According to Wikipedia – Influencer Marketing is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. Tweet This! Share this on Facebook. Share this on Linkedin. Share this on Reddit.

WOM 100

WOM Digg B2B Marketing Wikipedia 100

Hubspot

JUNE 19, 2014

But some acronyms have multiple meanings, even industry-specific ones, and sometimes Wikipedia doesn''t do them justice. WOM: Word-of-Mouth. WOM marketing is inexpensive, but it takes work and involves leveraging many components of inbound marketing like product marketing, content marketing, and social media marketing.

Paid Content 28

Paid Content Work Management CMS Development Sales Management 28

B2B Marketing Zone Posts

JULY 7, 2010

Biznology , June 30, 2010 Image via Wikipedia. CK’s B2B Blog , June 8, 2010 I recently ran across a positively terrific article on WOM penned by McKinsey’s Jacques Bughin, Jonathan Doogan and Ole Jørgen Vetvik. This is a great question! Simplicity. Actionable. What’s a Facebook fan worth? Your goal is Brand ROI.

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40