Writing on the Web

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Content Marketing Graphic: What’s Missing in this Visual?

Writing on the Web

I found this little clip through a link on Wikipedia…it’s really neat, don’t ya think? Here’s the content marketing graphic from Sandeep Arora on Vizedu.com, a great visual story explanation of content marketing and how it is different from traditional marketing. Be sure to click the advance buttons to see the story.

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The Sociology of Social Media: TED TV Talks

Writing on the Web

Jimmy Wales on the birth of Wikipedia : It’s hard to remember a world without Wikipedia , but a decade ago the site was just getting its start. But in this talk from marketing guru Seth Godin , you’ll learn about how it can be applied to how we use the web– with powerful results.

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Who’s an Expert, and Why Experts Write Ebooks

Writing on the Web

Wikipedia defines an expert as someone widely recognized as a reliable source of technique or skill whose faculty for judging or deciding rightly, justly, or wisely is accorded authority and status by their peers or the public in a specific well-distinguished domain. They’re experts.

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A Checklist for a Good Blog

Writing on the Web

If you don’t have anything of your own, you can always link to a page on Wikipedia. Link anytime you refer to another blog, site, author, book, or a concept they can read more about on your previous blog posts.

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Content Marketing Focus: Lessons from Steve Allen

Writing on the Web

Here’s what Wikipedia reports: Allen’s first television experience had come in 1949 when he answered an ad for a TV announcer for professional wrestling. Steve Allen was a famous comedian who started The Tonight Show , in 1954, long before Johnny Carson became the host (and later Jay Leno).

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Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?

Writing on the Web

My client’s blogs and sites where I manage their content marketing. Alltop blog aggregation site: My Alltop page. Harvard Business Review blogs. Neuromarketing blog and Neuromarketing social networking site on Ning. Of course, this varies. Some days I’m spending not as much time on LinkedIn or Facebook or Twitter.

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Why Use Twitter, Facebook & LinkedIn for Content Marketing?

Writing on the Web

For an interesting overview of how Facebook got started in a dorm at Harvard, read the story on Wikipedia , it’s interesting. Read their story here on Wikipedia. Facebook claims over 400 million active users. Twitter has 75 million accounts. LinkedIn went from 2 to 40 million in May 2009 and 60 million by February 2010.

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