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| Page 1 of 1 | Previous | Next | WEBMARKETCENTRAL AUGUST 24, 2009 Best of 2008: Amusing, Creative and Just Plain Odd, Part 1 Top 21 Signs You Need a Break From SEO (2008 version) by Small Business Search Marketing The prolific Matt McGee offers his annual list of signs you may be spending too much time in the SEO world, such as "While telling your son about your favorite childhood books, you wax poetic about the 'Wikipedia Brown' series. Signs that you need a break from SEO. Poking fun at Web 2.0 It's still funny. | WEBMARKETCENTRAL OCTOBER 15, 2009 SEO Rant: The Insidious Nofollow Tag According to Wikipedia (among the worst nofollow offenders ), "The nofollow HTML attribute was originally designed to stop comment spam on blogs. And if they don't, users should walk. ** technorati tags: insidious nofollow tag web marketing Google Blogger Wikipedia WordPress Akismet link juice link spam SEO rant dofollow del.icio.us don't want anyone to think we're together." | | | | | | | WEBMARKETCENTRAL JUNE 17, 2009 Best of 2008: Cool Web Tools, Part 1 The top menu and right sidebar box make it simple to narrow your search to the entire web, just your PC, or Wikipedia, as well as by related terms, site type, media type and other criteria. Looking for some helpful tools to enhance your online reputation management? How about slick tools to creating a social media email signature or conducting a video chat session? | WEBMARKETCENTRAL MARCH 10, 2009 High Points on the Social Media Landscape Wikipedia is the most difficult to edit due to the tight control maintained by the site's primary editors and their hostility to any content that can be construed, however remotely, as promotional. Knol may lack Wikipedia's cachet, but it's a much friendlier place. Site Alexa Rank (March 2009) Compete Traffic (February 2009) Compete 1-Year Traffic Change Google Pagerank Wikipedia 7 62,228,655 +11.4% In "The 4 C's of Social Media," I noted that coming up with a concise definition of social media , like defining "art," is challenging. 8 LinkedIn 14 11,246,726 +137.4% | WEBMARKETCENTRAL MARCH 4, 2009 The 4 C's of Social Media Social media "are primarily Internet- and mobile-based tools for sharing and discussing information" according to Wikipedia. Social media is a bit like art—most of us are pretty sure we know what it is, but articulating a common definition can be challenging. There are many definitions of social media floating about of course, they just aren't consistent. Social Tagging | WEBMARKETCENTRAL JANUARY 5, 2009 Don't They Know Who You Are? Why Reputation Management is Critical Consider writing a Wikipedia page about yourself. Keep in mind, however, that you have to be considered a public figure (or at least be able to make the argument that you should be) or the Wikipedia cabal will reject the article and take it down. The emergence of social media changed all that of course, so now that person can vent online to, essentially, the entire world. | | | | | | | | | -
WEBMARKETCENTRAL | THURSDAY, MAY 3, 2007 Web 2.0 and the Evolution of Marketing The article notes that Wikipedia has already become the dominant reference website -- outdrawing Encarta by a 3400 to 1 ratio -- and quotes Bill Tancer of Hitwise as saying, ""It's the participatory aspect of Web 2.0 tools, social bookmarking, customer loyalty, Wikipedia, consumer-generated content The Internet marketing business site: WebMarketCentral.com The only Twin Cities-based marketing agency focused exclusively on B2B IT PR and marketing: KC Associates Contact Tom Pick: tomATwebmarketcentral.comsocial tagging and its impact on marketing practices. Web Traffic. Web 2.0 MORE >> -
WEBMARKETCENTRAL | MONDAY, JULY 9, 2007 Generating Word of Mouth Buzz through Interactive PR Wikipedia also provides a pretty good definition. Seana Mulcahy at MediaPost recently wrote a piece about using social media and other tools to build word-of-mouth promotion online. There are a number of online tools and methods to spread word of mouth online, but a key one is interactive PR. In The New Rules of Marketing & PR , David Meerman Scott writes about designing PR efforts that are actually for the public: "The Internet has made public relations public again, after years of almost exclusive focus on the media. And then they'll write about you!" That's online word of mouth. MORE >> -
WEBMARKETCENTRAL | MONDAY, JANUARY 7, 2008 The Coming Consolidation in Social Networking Wikipedia lists more than 100 social networking sites , and Social Media Trader recently compiled an even more exhaustive list of 115 social news and bookmark sites rated by PageRank, number of inbound links and dollar value of each site. Social media sites are multiplying like rabbits. while back, I posted the Alexa rankings for 42 popular Web 2.0 social tagging sites. Later, I wrote about a couple more , and newer sites such as Twitter keep popping up. Inevitably, there will be a shakeout and consolidation of this space. Ask , AOL ) and a number of niche sites ( Mahalo , TopNetPix ). MORE >> -
WEBMARKETCENTRAL | WEDNESDAY, FEBRUARY 13, 2008 Best of 2007: Interactive PR Wikipedia defines interactive PR as "the practice of using Internet tools and technologies such as search engines, Web 2.0 social bookmarking, new media relations and blogging.to build awareness of and credibility for (a) message without relying solely on mainstream publications." David Meerman Scott's The New Rules of Marketing & PR provides an excellent primer on the subject. Expanding beyond the scope of his book, here are some of the best articles and blog posts of 2007 on maximizing the impact of public relations activities through interactive PR. tags: interactive PR, Web 2.0 MORE >> -
WEBMARKETCENTRAL | FRIDAY, FEBRUARY 22, 2008 Social Networking Sites and SEO: What Wikipedia Won't Tell You Within an astonishingly short time, Wikipedia has become one of the most-visited sites on the Internet. For example, Wikipedia's list of social networking websites now contains 111 entries; an impressive list, but certainly not all-inclusive. While no one wants to see Wikipedia degenerate into a collection of marketing brochures, the site's prohibition on commercial speech seems to be unclear and unevenly enforced. on The Link Spiel that Wikipedia's page on link-building methods contains "terminology used to describe outdated , incomplete and irrelevant link methods." MORE >>
- Which Social Networking Sites Really Drive Business Traffic? WEBMARKETCENTRAL | MONDAY, MARCH 31, 2008
- The 5 Best Social Media Sites for Small Businesses WEBMARKETCENTRAL | TUESDAY, APRIL 15, 2008
- Google and the Parable of the Turkey WEBMARKETCENTRAL | TUESDAY, JULY 22, 2008
- Using Google Knol as a B2B Marketing Tool WEBMARKETCENTRAL | THURSDAY, JULY 24, 2008
- Using ALL the Tools of Social Media Optimization WEBMARKETCENTRAL | WEDNESDAY, SEPTEMBER 10, 2008
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